Global Marketing Director

• Jul 2023 - Present

Marketing Manager

• Oct 2021 - Jun 2023

• Responsible for maximizing the Hotel's revenues through marketing initiatives. • Develop programs to increase occupancy and make profitable use of its accommodation, meeting and leisure facilities. • Drive hotel awareness through different platforms and cultivate brand credibility to build trust among target customers. • Oversee the creation of marketing materials and content. • Manage the marketing budget. • Design programming of hotel activities and experiences. • Find sponsorships and build long term strategic relationships. Show less

Marketing Manager, LATAM

• Sep 2020 - Feb 2022

• Develop marketing strategy including but not limited to digital marketing needs to create awareness of and develop the brand. • Find strategic partners and alliances to grow our network within the industry. • Develop communication strategies as needed with channel partners to maximize exposure. • Build marketing programs to support specific marketing objectives accross different channels in support of overall strategic marketing plan. • Market through various channels and segment databases. • Partner with creative teams, other internal stakeholders, and external agencies and vendors. • Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes. • Ensure effective, branded communications. • Manage launch campaigns for new products/services. • Design and execute overall strategy to position the foundation in the region. Show less

Public Relations and Project Manager

• Nov 2019 - Sep 2020

• Executive for all event productions and activations • Create B2B contracts • Manage all project logistics and client relations • Establish joint venture agreements and strategic alliances • Direct public relations strategies • Executive for all event productions and activations • Create B2B contracts • Manage all project logistics and client relations • Establish joint venture agreements and strategic alliances • Direct public relations strategies

Associate Project Manager

• May 2018 - Sep 2019

• Responsible for trafficking all creative materials through the agency process for review, revisions, and approval. • Coordinate all aspects of projects including strategy, production, development, testing and launch. • Develop time and cost information for the production of online campaign creative to be incorporated into client estimate. • Circulate client assets to the appropriate resources upon receipt from the Account Service team. • Responsible for maintaining and communicating project plans and timelines to creative and development teams and Account Services. • Estimate project burn and build reports. *** Contractual basis - employed by Strike IT USA, LLC Show less

Assistant Event Coordinator

• Jan 2015 - May 2015

• Assisted in the creation of event invitations • Assisted with set up, registration, execution and breakdown for events • Distributed post event surveys and compiled results • Posted news, event details and updates to the chapter website • Assisted in the creation of event invitations • Assisted with set up, registration, execution and breakdown for events • Distributed post event surveys and compiled results • Posted news, event details and updates to the chapter website

Project Management Intern

• May 2014 - Jul 2014

• Developed creative initiatives for multiple clients, including Coca Cola, Powerade, Lego, Lexus, S.C. Johnson, Mondelez International, Forever 21 and Huawei • Produced weekly reports to clients with project advancements and results • Operated project budgets and timelines to ensure timely deliverables • Functioned as an account manager between suppliers and client teams • Developed creative initiatives for multiple clients, including Coca Cola, Powerade, Lego, Lexus, S.C. Johnson, Mondelez International, Forever 21 and Huawei • Produced weekly reports to clients with project advancements and results • Operated project budgets and timelines to ensure timely deliverables • Functioned as an account manager between suppliers and client teams