Experience

Mkt. Communications

• Australia
• Public Relations and Communications Services
• 1 - 100 Employee

• Director

  • Sep 2009 - Present

  I’m a senior creative thinker who helps brands bring their stories to life in a meaningful, impactful and compelling way. I hold extensive strategic experience over the course of 15+ years across sport and culture, FMCG, lifestyle, retail, health/wellbeing, beauty, corporate and purpose-led brands. My expertise lies in impeccable client service across multiple and large accounts, developing and implementing strategic integrated communications campaigns, identifying and researching market trends, managing talent and relationships, content creation and ideation, strong media/influencer relations and execution of successful events, activations and experiential brand moments. Having worked with brands both locally and globally, I love what I do and who I do it for, with brand experience including Bulla Dairy Foods, TOMS, Bugaboo, Peninsula Hot Springs, David Jones, TAG Heuer, Patagonia, Louis Vuitton, New Balance, QV Skincafd, NAB, Australian Organic, Western Bulldogs Football Club, Budweiser, Barbie, CVA Property, One Girl, Cool Australia, Getty Images, Harvey Nichols and more. www.mktcommunications.com.au #mktupgradedlife



Crocmedia Pty Ltd

• Australia
• Media Production
• 1 - 100 Employee

• Account Manager

  • Jan 2008 - Sep 2009

  A full service public relations, strategic communications and media company, Crocmedia has offices in Melbourne, Los Angeles, New York, Chicago and Singapore. Within this role I managed the media relations, events, client relations (including budgets) and related PR and marketing responsibilities for key client campaigns from end to end to secure media coverage. Client sectors included fashion, beauty, retail and lifestyle. A full service public relations, strategic communications and media company, Crocmedia has offices in Melbourne, Los Angeles, New York, Chicago and Singapore. Within this role I managed the media relations, events, client relations (including budgets) and related PR and marketing responsibilities for key client campaigns from end to end to secure media coverage. Client sectors included fashion, beauty, retail and lifestyle.



DDB UK

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Team Assistant

  • Jan 2007 - Aug 2007

  With more than 200 offices in over 90 countries, DDB is the leading consolidated marketing communications network, providing clients with business solutions to serve their business objectives and meet the challenges of today’s dynamic marketing to build influential brands. In this position I provided account support to various team members. Coordination tasks for each client included opening job requisitions, writing briefs, weekly status reports and scripts, market research, compiling production estimates and reconciliations, BACC correspondences . Also assisted the new business team on pitches.



Western Bulldogs

• Australia
• Spectator Sports
• 100 - 200 Employee

• Public Relations Coordinator

  • Jan 2005 - Dec 2006

  Throughout this position I worked with the communications manager and broader team to ensure that a positive image of the club was delivered. Key responsibilities included media relations, publicity, strategic planning, writing, website, internal communications, event management, publications, media launches/press conferences, crisis management, branding, corporate photo and film shoots for marketing purposes and media broadcasts. Throughout this position I worked with the communications manager and broader team to ensure that a positive image of the club was delivered. Key responsibilities included media relations, publicity, strategic planning, writing, website, internal communications, event management, publications, media launches/press conferences, crisis management, branding, corporate photo and film shoots for marketing purposes and media broadcasts.