Jessica Gibbs

Research and Planning at MilesAhead
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Contact Information
us****@****om
(386) 825-5501
Location
New York City Metropolitan Area

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Credentials

  • Hotel Planning and Design
    eCornell
    Mar, 2021
    - Nov, 2024
  • 8-Week Intensive Broadcast Journalism Certificate
    New York Film Academy
    Jan, 2020
    - Nov, 2024

Experience

    • United States
    • Travel Arrangements
    • 1 - 100 Employee
    • Research and Planning
      • May 2023 - Present

    • United States
    • Events Services
    • 1 - 100 Employee
    • Event Sales and Operations
      • Sep 2022 - May 2023

    • United States
    • Restaurants
    • 200 - 300 Employee
    • Restaurant Development Summer Associate
      • Jun 2021 - Aug 2021

      • Used InDesign and Adobe Acrobat to execute menu and content creation across Major Food Group restaurants • Supported the development team in the execution of content marketing and digital PR strategies • Provided market analyses and insight into new opportunities and considerations of opening restaurants in new cities • Used InDesign and Adobe Acrobat to execute menu and content creation across Major Food Group restaurants • Supported the development team in the execution of content marketing and digital PR strategies • Provided market analyses and insight into new opportunities and considerations of opening restaurants in new cities

    • United States
    • Software Development
    • 700 & Above Employee
    • NY Event Manager
      • Nov 2019 - Jun 2021

      • Support and implement all marketing, local events, partnerships and community building initiatives in NYC on a part-time basis • Help garner awareness for Bumble, Bumble BFF and Bumble Bizz via social media, earned media and events • Responsible for localized marketing strategy, planning and promoting events and providing campaign support around NYC

    • NY Marketing Representative
      • Jan 2019 - Jan 2020

    • Technology, Information and Media
    • 700 & Above Employee
    • Social Media Editor
      • Jan 2020 - Jun 2020

      • Assisted in creating and implementing a digital strategy for the website’s online presence leading up to the U.S. launch • Advise editorial staff on digital best practices for content creation and distribution, including identifying key search trends and stories through social media and other online channels • Write and distribute content while maintaining the brand’s strong editorial voice and engaging a growing audience • Assisted in creating and implementing a digital strategy for the website’s online presence leading up to the U.S. launch • Advise editorial staff on digital best practices for content creation and distribution, including identifying key search trends and stories through social media and other online channels • Write and distribute content while maintaining the brand’s strong editorial voice and engaging a growing audience

    • United States
    • Hospitality
    • 1 - 100 Employee
    • Event Coordinator
      • Jan 2019 - Jan 2020

    • Marketing Services
    • 700 & Above Employee
    • Social Media Consultant
      • Jul 2018 - Jan 2020

      Clients: Footlocker, Six02, Bindya New York, 21 Buttons, ByRobynBlair, HonestlyKate, Lindsay Silberman • Work with and assist top influencers to help them in developing their messages and building their brands • Schedule and publish social posts to drive viewing on a daily basis across Facebook and Instagram, reaching audiences of 150K+ • Manage and coordinate short-term and long-term projects for influencers, which include planning and hosting events, photo shoots, long-term brand… Show more Clients: Footlocker, Six02, Bindya New York, 21 Buttons, ByRobynBlair, HonestlyKate, Lindsay Silberman • Work with and assist top influencers to help them in developing their messages and building their brands • Schedule and publish social posts to drive viewing on a daily basis across Facebook and Instagram, reaching audiences of 150K+ • Manage and coordinate short-term and long-term projects for influencers, which include planning and hosting events, photo shoots, long-term brand partnerships and collaborations • Support in the content creation for their social media platforms and websites, as well as assist with photography needs Show less Clients: Footlocker, Six02, Bindya New York, 21 Buttons, ByRobynBlair, HonestlyKate, Lindsay Silberman • Work with and assist top influencers to help them in developing their messages and building their brands • Schedule and publish social posts to drive viewing on a daily basis across Facebook and Instagram, reaching audiences of 150K+ • Manage and coordinate short-term and long-term projects for influencers, which include planning and hosting events, photo shoots, long-term brand… Show more Clients: Footlocker, Six02, Bindya New York, 21 Buttons, ByRobynBlair, HonestlyKate, Lindsay Silberman • Work with and assist top influencers to help them in developing their messages and building their brands • Schedule and publish social posts to drive viewing on a daily basis across Facebook and Instagram, reaching audiences of 150K+ • Manage and coordinate short-term and long-term projects for influencers, which include planning and hosting events, photo shoots, long-term brand partnerships and collaborations • Support in the content creation for their social media platforms and websites, as well as assist with photography needs Show less

    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • Account Services Representative, NBC News
      • Nov 2016 - Aug 2018

      • Partnered with Carat Agency and worked with 20+ clients including: Smuckers, Mondelez, General Motors and Beiersdorf • Acted as a liaison between NBCUniversal and media agencies daily via e-mail and telephone • Coordinated and executed multi-million dollar national broadcast and cable media deals for NBC News, MSNBC and CNBC • Maintained all aspects of account management including scheduling and allocating weekly commercial spots, reconciling account problems, applying last minute… Show more • Partnered with Carat Agency and worked with 20+ clients including: Smuckers, Mondelez, General Motors and Beiersdorf • Acted as a liaison between NBCUniversal and media agencies daily via e-mail and telephone • Coordinated and executed multi-million dollar national broadcast and cable media deals for NBC News, MSNBC and CNBC • Maintained all aspects of account management including scheduling and allocating weekly commercial spots, reconciling account problems, applying last minute program changes and providing delivery status in a timely manner • Collaborated with multiple departments including marketing, strategic planning and inventory to ensure that all materials were received and deals were delivered Show less • Partnered with Carat Agency and worked with 20+ clients including: Smuckers, Mondelez, General Motors and Beiersdorf • Acted as a liaison between NBCUniversal and media agencies daily via e-mail and telephone • Coordinated and executed multi-million dollar national broadcast and cable media deals for NBC News, MSNBC and CNBC • Maintained all aspects of account management including scheduling and allocating weekly commercial spots, reconciling account problems, applying last minute… Show more • Partnered with Carat Agency and worked with 20+ clients including: Smuckers, Mondelez, General Motors and Beiersdorf • Acted as a liaison between NBCUniversal and media agencies daily via e-mail and telephone • Coordinated and executed multi-million dollar national broadcast and cable media deals for NBC News, MSNBC and CNBC • Maintained all aspects of account management including scheduling and allocating weekly commercial spots, reconciling account problems, applying last minute program changes and providing delivery status in a timely manner • Collaborated with multiple departments including marketing, strategic planning and inventory to ensure that all materials were received and deals were delivered Show less

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Editorial Intern
      • Jun 2015 - Aug 2015

      • Fact-checked content for articles to ensure that data looked presentable for editors • Transcribed interviews with subjects to assist in the article writing process • Conducted research for editors and brainstormed new ideas with my team • Fact-checked content for articles to ensure that data looked presentable for editors • Transcribed interviews with subjects to assist in the article writing process • Conducted research for editors and brainstormed new ideas with my team

    • United States
    • Broadcast Media Production and Distribution
    • 100 - 200 Employee
    • News Anchor Assistant Intern
      • May 2015 - Jun 2015

      • Shadowed anchor, Dominique Sachse, in her daily tasks which included prerecording material, editing scripts, and writing copy with vivid attention to detail • Learned about the many facets that go into making a successful news broadcast • Attended and contributed creative ideas in brainstorming sessions for story development with clear communication • Shadowed anchor, Dominique Sachse, in her daily tasks which included prerecording material, editing scripts, and writing copy with vivid attention to detail • Learned about the many facets that go into making a successful news broadcast • Attended and contributed creative ideas in brainstorming sessions for story development with clear communication

    • Real Estate
    • 1 - 100 Employee
    • Real Estate Development Intern
      • Jun 2014 - Aug 2014

      • Assisted with client property tours to ensure they were running smoothly, including tours at the Lever House, Seagram Building and Gramercy Park Hotel • Met with property managers to ensure that the properties met property standards and documented findings • Wrote and presented property reports for supervisor which were used in company-wide meetings • Shadowed multiple departments within the company, including: design and construction, sales and marketing, leasing, accounting… Show more • Assisted with client property tours to ensure they were running smoothly, including tours at the Lever House, Seagram Building and Gramercy Park Hotel • Met with property managers to ensure that the properties met property standards and documented findings • Wrote and presented property reports for supervisor which were used in company-wide meetings • Shadowed multiple departments within the company, including: design and construction, sales and marketing, leasing, accounting, finance and real estate operations • Brainstormed and contributed ideas to meetings on leasing progress Show less • Assisted with client property tours to ensure they were running smoothly, including tours at the Lever House, Seagram Building and Gramercy Park Hotel • Met with property managers to ensure that the properties met property standards and documented findings • Wrote and presented property reports for supervisor which were used in company-wide meetings • Shadowed multiple departments within the company, including: design and construction, sales and marketing, leasing, accounting… Show more • Assisted with client property tours to ensure they were running smoothly, including tours at the Lever House, Seagram Building and Gramercy Park Hotel • Met with property managers to ensure that the properties met property standards and documented findings • Wrote and presented property reports for supervisor which were used in company-wide meetings • Shadowed multiple departments within the company, including: design and construction, sales and marketing, leasing, accounting, finance and real estate operations • Brainstormed and contributed ideas to meetings on leasing progress Show less

    • Entertainment
    • 1 - 100 Employee
    • Talent Management Intern
      • Jun 2013 - Aug 2013

      • Selected for an internship at a talent agency representing established and emerging talent both domestically and internationally • Read and edited scripts, wrote coverage analyses and presented materials to talent agents • Carried out administrative tasks including: answering phones, taking messages, managing calendars, and filing expenses • Selected for an internship at a talent agency representing established and emerging talent both domestically and internationally • Read and edited scripts, wrote coverage analyses and presented materials to talent agents • Carried out administrative tasks including: answering phones, taking messages, managing calendars, and filing expenses

    • United States
    • Hospitals and Health Care
    • 700 & Above Employee
    • Gastroenterologist Fellow
      • Jun 2012 - Jul 2012

      • Shadowed doctor in her daily work and consultations for gastric appointments • Observed Dr. Pittman in her meetings and got a first look at procedures such as endoscopies • Shadowed doctor in her daily work and consultations for gastric appointments • Observed Dr. Pittman in her meetings and got a first look at procedures such as endoscopies

    • United States
    • Marketing and Advertising
    • 1 - 100 Employee
    • Marketing Intern
      • Jun 2011 - Aug 2011

      • Assisted with coordinating Summer Streets, a city-wide effort to temporarily close major New York City streets to motor vehicles, which allowed people to play, walk, run, bike and breathe in a greener environment • Coordinated the event and purchased required materials from vendors throughout Manhattan • Managed social media accounts, including Facebook and Twitter, to promote Summer Streets event • Assisted with coordinating Summer Streets, a city-wide effort to temporarily close major New York City streets to motor vehicles, which allowed people to play, walk, run, bike and breathe in a greener environment • Coordinated the event and purchased required materials from vendors throughout Manhattan • Managed social media accounts, including Facebook and Twitter, to promote Summer Streets event

Education

  • Cornell University
    Master of Management in Hospitality (MMH)
    2020 - 2021
  • Cornell Peter and Stephanie Nolan School of Hotel Administration
  • Cornell Johnson Graduate School of Management
    2020 - 2021
  • New York Film Academy
    Broadcast Journalism
    2019 - 2020
  • Bucknell University
    Major: Psychology Minor: Film and Media Studies
    2012 - 2016
  • The Tuck School of Business at Dartmouth
    Bridge Program
    2015 - 2015
  • Riverdale Country School
    1998 - 2012

Community

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