Jessica Foust
CEO, Founder at JF Creative LLC- Claim this Profile
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Topline Score
Bio
Jerry Ropelato
I have had the pleasure to work with Jessica both at Purch and at WhiteClouds. Where do I start? She has been outstanding on both occasions. In my first experience with her at Purch, she proved herself with building out a great and extremely qualified team of video production. She is very strong with anything related to video, social networking, and the Internet. She is a natural on-camera, comes across very professional, but where she really excels is taking a team and building out the final video product. She can script, produce, direct, and just bring the best out in people. Jessica was part of the team that helped with the creation of WhiteClouds - this was in addition to her full-time employment at another company. She was involved with everything from social, video production, marketing, tradeshows - you name it and she jumped in with both feet. She is smart, dedicated, and a real pleasure to work with. Everyone that has worked with Jessica really likes her enthusiasm and the wonderful work environment she creates. I would love the circumstances to work out someday where we can work together again on a full-time basis. She is a delight to work with and I consider her a great friend.
David Politis
What a find! Occasionally, that is how you feel after meeting someone for the first time. And for me, this is exactly what I knew the moment I met Jessica Foust: I needed her on my team. Jessica is sharp, smart, experienced, dedicated, able to think on her feet, and a strategic thinker who is also a doer. Trained in broadcast journalism, she is equally comfortable in front of the camera, behind the camera, in the edit bay and as a producer. And she is also a good writer and editor, something not always common in the broadcast field as can craft the written word in both a cogent and compelling manner. Additionally, Jessica has been able to expand her capabilities beyond the straightforward journalistic skill set to encompass measurable deliverables in Web design, search engine optimization, social networking, consumer engagement, and online marketing/sales. In other words, she also knows how to profitably drive sales in the online world. On top of each of these skills, Jessica is truly a great person, someone I call friend. So . . . should Jessica Foust be on your team? Only if you want your organization to be more successful than it is already.
Jerry Ropelato
I have had the pleasure to work with Jessica both at Purch and at WhiteClouds. Where do I start? She has been outstanding on both occasions. In my first experience with her at Purch, she proved herself with building out a great and extremely qualified team of video production. She is very strong with anything related to video, social networking, and the Internet. She is a natural on-camera, comes across very professional, but where she really excels is taking a team and building out the final video product. She can script, produce, direct, and just bring the best out in people. Jessica was part of the team that helped with the creation of WhiteClouds - this was in addition to her full-time employment at another company. She was involved with everything from social, video production, marketing, tradeshows - you name it and she jumped in with both feet. She is smart, dedicated, and a real pleasure to work with. Everyone that has worked with Jessica really likes her enthusiasm and the wonderful work environment she creates. I would love the circumstances to work out someday where we can work together again on a full-time basis. She is a delight to work with and I consider her a great friend.
David Politis
What a find! Occasionally, that is how you feel after meeting someone for the first time. And for me, this is exactly what I knew the moment I met Jessica Foust: I needed her on my team. Jessica is sharp, smart, experienced, dedicated, able to think on her feet, and a strategic thinker who is also a doer. Trained in broadcast journalism, she is equally comfortable in front of the camera, behind the camera, in the edit bay and as a producer. And she is also a good writer and editor, something not always common in the broadcast field as can craft the written word in both a cogent and compelling manner. Additionally, Jessica has been able to expand her capabilities beyond the straightforward journalistic skill set to encompass measurable deliverables in Web design, search engine optimization, social networking, consumer engagement, and online marketing/sales. In other words, she also knows how to profitably drive sales in the online world. On top of each of these skills, Jessica is truly a great person, someone I call friend. So . . . should Jessica Foust be on your team? Only if you want your organization to be more successful than it is already.
Jerry Ropelato
I have had the pleasure to work with Jessica both at Purch and at WhiteClouds. Where do I start? She has been outstanding on both occasions. In my first experience with her at Purch, she proved herself with building out a great and extremely qualified team of video production. She is very strong with anything related to video, social networking, and the Internet. She is a natural on-camera, comes across very professional, but where she really excels is taking a team and building out the final video product. She can script, produce, direct, and just bring the best out in people. Jessica was part of the team that helped with the creation of WhiteClouds - this was in addition to her full-time employment at another company. She was involved with everything from social, video production, marketing, tradeshows - you name it and she jumped in with both feet. She is smart, dedicated, and a real pleasure to work with. Everyone that has worked with Jessica really likes her enthusiasm and the wonderful work environment she creates. I would love the circumstances to work out someday where we can work together again on a full-time basis. She is a delight to work with and I consider her a great friend.
David Politis
What a find! Occasionally, that is how you feel after meeting someone for the first time. And for me, this is exactly what I knew the moment I met Jessica Foust: I needed her on my team. Jessica is sharp, smart, experienced, dedicated, able to think on her feet, and a strategic thinker who is also a doer. Trained in broadcast journalism, she is equally comfortable in front of the camera, behind the camera, in the edit bay and as a producer. And she is also a good writer and editor, something not always common in the broadcast field as can craft the written word in both a cogent and compelling manner. Additionally, Jessica has been able to expand her capabilities beyond the straightforward journalistic skill set to encompass measurable deliverables in Web design, search engine optimization, social networking, consumer engagement, and online marketing/sales. In other words, she also knows how to profitably drive sales in the online world. On top of each of these skills, Jessica is truly a great person, someone I call friend. So . . . should Jessica Foust be on your team? Only if you want your organization to be more successful than it is already.
Jerry Ropelato
I have had the pleasure to work with Jessica both at Purch and at WhiteClouds. Where do I start? She has been outstanding on both occasions. In my first experience with her at Purch, she proved herself with building out a great and extremely qualified team of video production. She is very strong with anything related to video, social networking, and the Internet. She is a natural on-camera, comes across very professional, but where she really excels is taking a team and building out the final video product. She can script, produce, direct, and just bring the best out in people. Jessica was part of the team that helped with the creation of WhiteClouds - this was in addition to her full-time employment at another company. She was involved with everything from social, video production, marketing, tradeshows - you name it and she jumped in with both feet. She is smart, dedicated, and a real pleasure to work with. Everyone that has worked with Jessica really likes her enthusiasm and the wonderful work environment she creates. I would love the circumstances to work out someday where we can work together again on a full-time basis. She is a delight to work with and I consider her a great friend.
David Politis
What a find! Occasionally, that is how you feel after meeting someone for the first time. And for me, this is exactly what I knew the moment I met Jessica Foust: I needed her on my team. Jessica is sharp, smart, experienced, dedicated, able to think on her feet, and a strategic thinker who is also a doer. Trained in broadcast journalism, she is equally comfortable in front of the camera, behind the camera, in the edit bay and as a producer. And she is also a good writer and editor, something not always common in the broadcast field as can craft the written word in both a cogent and compelling manner. Additionally, Jessica has been able to expand her capabilities beyond the straightforward journalistic skill set to encompass measurable deliverables in Web design, search engine optimization, social networking, consumer engagement, and online marketing/sales. In other words, she also knows how to profitably drive sales in the online world. On top of each of these skills, Jessica is truly a great person, someone I call friend. So . . . should Jessica Foust be on your team? Only if you want your organization to be more successful than it is already.
Experience
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JF Creative LLC
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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CEO, Founder
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Jan 2013 - Present
Serves as a consultative business partner to provide independent and proactive council and leadership to executives, brokers and individuals who run human resources on how to best utilize communications and marketing to increase employee enrollment, activation and optimal utilization of benefits. Coordinates, collaborates and consults with multiple divisions that include public relations, human resources, digital marketing, social media and video. Serves as a consultative business partner to provide independent and proactive council and leadership to executives, brokers and individuals who run human resources on how to best utilize communications and marketing to increase employee enrollment, activation and optimal utilization of benefits. Coordinates, collaborates and consults with multiple divisions that include public relations, human resources, digital marketing, social media and video.
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Next Generation Enrollment
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Insurance
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1 - 100 Employee
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Marketing & Communications Director
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Jul 2014 - Apr 2017
Served as a key member of the executive team to provide direction on brand management, PR, corporate positioning, product launches, advertising, sales collateral and tradeshow marketing. Ran both the marketing and benefits communications departments to provide quality service that externally helped companies connect with their employees by implementing innovative campaigns to inspire and deliver results. Served as a key member of the executive team to provide direction on brand management, PR, corporate positioning, product launches, advertising, sales collateral and tradeshow marketing. Ran both the marketing and benefits communications departments to provide quality service that externally helped companies connect with their employees by implementing innovative campaigns to inspire and deliver results.
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WhiteClouds
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United States
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Marketing Services
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1 - 100 Employee
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Acting Marketing & Communications Director
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Feb 2013 - Mar 2015
Responsible for the planning, development and implementation of WhiteCloud’s marketing strategies, communications activities, both internal and external. Responsible for the overall production of marketing collateral (video, production, print, social media outreach, public and media relations and events). Responsible for the planning, development and implementation of WhiteCloud’s marketing strategies, communications activities, both internal and external. Responsible for the overall production of marketing collateral (video, production, print, social media outreach, public and media relations and events).
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Xi3
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United States
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Computer Hardware
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1 - 100 Employee
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Online Marketing Director
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Feb 2013 - May 2014
Oversaw the development of digital strategies and implementation for all Xi3 digital channels. Direct web/product management, content management, SEO, social media marketing and domain strategy. Evaluated advertising and promotion programs for compatibility with public relations efforts. Analyzed digital assets and user behavior to effectively connect with customers and drive revenue growth.
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Corporate Communications Manager
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Mar 2013 - Aug 2013
Lead and developed Xi3’s communications activities on social media and owned and operated websites. Develops strategies for the digital landscape to promote brand awareness, sales and other priorities.
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KSL
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China
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Packaging & Containers
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1 - 100 Employee
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Technology Specialist and Contributor
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Jul 2009 - 2013
Produce segments for Studio 5, the top local Salt Lake City morning show. Report on consumer technology as the technology specialist. Write web copy. Produce segments for Studio 5, the top local Salt Lake City morning show. Report on consumer technology as the technology specialist. Write web copy.
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Anchor/Supervising Producer
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Nov 2008 - 2013
Managed the planning, production and development of digital video products; shows, live events, product demos, interviews, promotions and training. Oversaw all casting, on-location shoots, and equipment maintenance. Host and producer of technology videos for TechMediaNetwork properties: TopTenREVIEWS, LaptopMag, TechNewsDaily, Newsarama, etc. Championed video to sales and marketing teams, providing enticing products for clients. Appeared frequently on NBC, CBS, and Fox networks as a tech… Show more Managed the planning, production and development of digital video products; shows, live events, product demos, interviews, promotions and training. Oversaw all casting, on-location shoots, and equipment maintenance. Host and producer of technology videos for TechMediaNetwork properties: TopTenREVIEWS, LaptopMag, TechNewsDaily, Newsarama, etc. Championed video to sales and marketing teams, providing enticing products for clients. Appeared frequently on NBC, CBS, and Fox networks as a tech expert. Doubled video views and revenue in 1 year by implementing new strategies for programming. Show less Managed the planning, production and development of digital video products; shows, live events, product demos, interviews, promotions and training. Oversaw all casting, on-location shoots, and equipment maintenance. Host and producer of technology videos for TechMediaNetwork properties: TopTenREVIEWS, LaptopMag, TechNewsDaily, Newsarama, etc. Championed video to sales and marketing teams, providing enticing products for clients. Appeared frequently on NBC, CBS, and Fox networks as a tech… Show more Managed the planning, production and development of digital video products; shows, live events, product demos, interviews, promotions and training. Oversaw all casting, on-location shoots, and equipment maintenance. Host and producer of technology videos for TechMediaNetwork properties: TopTenREVIEWS, LaptopMag, TechNewsDaily, Newsarama, etc. Championed video to sales and marketing teams, providing enticing products for clients. Appeared frequently on NBC, CBS, and Fox networks as a tech expert. Doubled video views and revenue in 1 year by implementing new strategies for programming. Show less
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TopTenREVIEWS
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Market Research
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Video Production Manager/Host
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Aug 2009 - Sep 2010
Developed and produced videos involving a full range of video production activities from identifying client needs, writing scripts and pre/post production tasks. Managed and operated entire video production facility and supervision of staff. Recognized for streamlining video production process and improving communications to ensure consistency across all creative projects. Spearheaded development, production and hosting of new shows to add diversity of coverage and added programming. Developed and produced videos involving a full range of video production activities from identifying client needs, writing scripts and pre/post production tasks. Managed and operated entire video production facility and supervision of staff. Recognized for streamlining video production process and improving communications to ensure consistency across all creative projects. Spearheaded development, production and hosting of new shows to add diversity of coverage and added programming.
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Reporter/Anchor
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Nov 2007 - Sep 2008
Anchor afternoon news and create news wraps Create three minute feature pieces Organize weekly feature production Anchor afternoon news and create news wraps Create three minute feature pieces Organize weekly feature production
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Newsroom -DailyNews
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Iran
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Technology, Information and Media
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1 - 100 Employee
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Executive Producer
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Jan 2008 - Jul 2008
Oversee and produce thirty minute daily newscasts. Editorial Judgment. Write headlines, bumps, and teases. Oversee and produce thirty minute daily newscasts. Editorial Judgment. Write headlines, bumps, and teases.
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KTVX
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Associate Producer/ Web Producer
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Jun 2007 - Apr 2008
Produce evening webcasts and manage online media Contribute content for 10 p.m. newscast Accompany reporters on assignment Produce evening webcasts and manage online media Contribute content for 10 p.m. newscast Accompany reporters on assignment
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Education
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2004 - 2008
Brigham Young University
Bachelor of Fine Arts (B.F.A.), Communications: Broadcast Journalism
Community
