Experience

AAA National

• United States
• Consumer Services
• 200 - 300 Employee

• Director, Digital Sales and Marketing

  • Jun 2022 - Apr 2023



The Institute of Internal Auditors Inc.

• United States
• Non-profit Organizations
• 200 - 300 Employee

• Manager, Sponsorships & Advertising Sales | Global HQ

  • Sep 2019 - Jun 2022

  Global Headquarters



OUTFRONT Media

• Advertising Services
• 700 & Above Employee

• Diversity & Inclusion Advisory Council

  • Aug 2018 - Jun 2019

• Sales Director

  • Mar 2016 - Jun 2019

  Orlando, Florida Area * Responsible for Orlando Market Revenue Achievement of 27 Million * Developed and motivated a strong sales team of 15 direct reports * Built sales team from ground up that lead to 13% revenue growth YOY in FY 2018 and the success of every account executive achieving their annual target for the year. * Built sales culture from bottom up including team building within the sales department and across the relationships within the entire organization with an overall team success focus… Show more * Responsible for Orlando Market Revenue Achievement of 27 Million * Developed and motivated a strong sales team of 15 direct reports * Built sales team from ground up that lead to 13% revenue growth YOY in FY 2018 and the success of every account executive achieving their annual target for the year. * Built sales culture from bottom up including team building within the sales department and across the relationships within the entire organization with an overall team success focus, developmental coaching, and hands on skills training and skills growth. * Successful talent finder and developer * Drove revenue growth that outperformed industry averages * Accountable for Sales Reporting, Forecasting, Budget Planning, and P & L Management * Recruit, train, develop roles, and manage structures of teams within the organization * Successfully lead Performance Management Program * Ideate and implement new lines of revenue sources * Review, approve, and sign all customer contracts * Manage pricing of over 1,500 unique assets * Skilled problem solver with unique growth mindset * Work collaboratively with marketing to design compelling sales presentations and outward facing sales materials * Regularly attend networking events, customer and prospect meetings, and industry specific meetings in efforts to prepare and plan for growth, so as to remain ahead of the curve with industry and market shifts * Strong presentation skills with regular speaking engagements both within and outside the company * Extensive contacts with local industry leaders, including but not limited to those in the arena of Travel/Tourism, Healthcare, and Professional Services * Richardson Developmental Coaching program graduate – Completed as top ranking individual within the corporation * Member of Corporate Advisory Council for Diversity & Inclusion * Member of Organization’s Internal Training and Development Program

• Senior Account Executive

  • Jan 2010 - Mar 2016

  Orlando, Florida Area * Outside Business to Business Sales – Out-Of-Home Advertising * Sales Team Lead with a leadership and training role * Prospected and closed new client business * Maintained and cultivated current client relationships * Managed and achieved personal sales targets * Successfully implemented creative methods of cold calling to gain meeting time with hundreds of top companies, both in and out of Florida * Consistently increased current client business and garnered… Show more * Outside Business to Business Sales – Out-Of-Home Advertising * Sales Team Lead with a leadership and training role * Prospected and closed new client business * Maintained and cultivated current client relationships * Managed and achieved personal sales targets * Successfully implemented creative methods of cold calling to gain meeting time with hundreds of top companies, both in and out of Florida * Consistently increased current client business and garnered renewals * Worked with community organizations in order to network and foster partnerships with professionals in various business industries * Developed and executed thoughtful, well researched, client specific presentations * Utilized multiple forms of data/research (i.e. demographics, traffic patterns, OOH Ratings, etc.) to develop billboard campaigns unique to each client’s target market * Managed accounts in their entirety – including initial proposal/sale, campaign development, artwork, ordering materials, communicating with operations, etc. * Proficiently executed multiple client and internal business priorities at one time * Communicated effectively with each department within the company, and outside vendors, to achieve universal goals * Extensive knowledge in the use of industry specific software (IMS, CMS) * 2012 - Won national TAB competition for a case study in effective use of OOH Ratings



Pro Image Solutions

• Business Development Manager

  • Sep 2008 - Oct 2009

  Business Development Manager for Recruiting Services Company



WorkForce Resources

• Senior Account Manager

  • Dec 2005 - Sep 2008

  Recruiting Manager