Experience

Duke Clothing Company

• United Kingdom
• Retail Apparel and Fashion
• 1 - 100 Employee

• Online sales and marketing assistant

  • Nov 2017 - Present

  As an Online Sales and Marketing Assistant; my role is broad and varied. My priorities surround all things digital primarily managing all of the company's social media which includes Twitter, Facebook and Instagram. Posting daily is a highly important aspect of the role in order to build a strong social media presence whilst also reinforcing the company's brand. Additionally, I help to maintain a smooth running website of which the company sources the majority of their business. Working a lot with Magento, I help to ensure the website is functioning correctly, regularly checking links and ensuring information is up to date for the customer. As well as the operation of the site, I also focus a lot on the appearance. I photograph and design all of the images for the homepage whilst also shooting, editing and uploading the product shots, ensuring they are all uniform and presentable. I also help to discover new features which make for a more appealing site to use whilst also keeping it modern.Keeping regular contact with customers covers a large part of my role. Designing newsletters on Adobe Photoshop which are visually pleasing and regularly sending them to existing customers is greatly important. I inform them of all new promotions, deals and new seasons whilst also aiming to create engaging content to help boost sales. As well as this, I look after all of the accounts created online which involves keeping in routine contact, on the phone and through email, in order to stay connected. Along with maintaining a relationship with existing customers, I also help to acquire new business by searching and contacting potential customers.Moreover, I design all of the print, visual marketing elements using Photoshop which includes posters for stores, banners for the fashion exhibitions and advertisements featured in magazines. In addition to this, I also help with photo shoots which involves finding models and helping out on the day of the shoot.