Experience

Crunchies Natural Food Company

• United States
• Food & Beverages
• 1 - 100 Employee

• Marketing Manager

  • 2014 - Present

  • Managed Crunchies rebrand, which included the creation and execution of new packaging, website, marketing materials and brand voice • Ensure a consistent brand message across all social medial platforms, marketing materials, website, and packaging• Assist in the development and launch of new products • Develop off-shelf marketing plans to maximize ROI, increase sales and spread awareness about the brand• Analyze market and competitive activities to stay ahead of the trend• Managed the creation and implementation of a variety of sales vehicles • Oversee a team consisting of an Ecommerce Coordinator and Social Media Manager, as well as a public relations firm, bloggers and content creators • Manage e-commerce business such as, Amazon and Crunchies shop Show less

• Tradeshow Coordinator

  • 2013 - 2014

  • Maintained a show budget • Analyzed the importance of attending events based on profitability and event/show outreach. • Researched decks and proposals to find ideal events, trade shows, publications and promotions that would provide a positive return on investment. • Coordinate and monitor event timelines and ensure deadlines are met.• Coordinate services for events, such as: accommodation and transportation for attendees, signage, displays, logistical needs and requirements, staffing and on site contacts.• Coordinate with Sales Team regarding any potential client requests resulting from Trade Show participation.• Managed team of Event Coordinators Show less



FarfallaTratoria

• Westlake Village, CA

• Bartender and Server

  • 2011 - 2014

  • Kept a repertoire of recipes, knowledge of wines and cocktail information to provide great customer service. • Skilled at guest satisfaction, organization, multitasking, and maintaining composure in stressful situations. • History of providing a positive and energetic environment to make customers feel welcome. • Kept a repertoire of recipes, knowledge of wines and cocktail information to provide great customer service. • Skilled at guest satisfaction, organization, multitasking, and maintaining composure in stressful situations. • History of providing a positive and energetic environment to make customers feel welcome.



Crunchies Natural Food Company

• United States
• Food & Beverages
• 1 - 100 Employee

• Executive Assistant

  • 2009 - 2010

  • Scheduled and coordinated meetings, interviews, appointments and events among other similar activities. • Assisted and shadowed the CEO with responsibilities such as: retailer/product promotions and retailer/vendor contracts. • Attendance and assistance for expositions with tasks such as: exposition research, logistics, product/equipment choice, registration forms and contracts, housing, etc. • Assistance and coordination with company promotions, fliers, signs, sell sheets, etc. • Scheduled and coordinated meetings, interviews, appointments and events among other similar activities. • Assisted and shadowed the CEO with responsibilities such as: retailer/product promotions and retailer/vendor contracts. • Attendance and assistance for expositions with tasks such as: exposition research, logistics, product/equipment choice, registration forms and contracts, housing, etc. • Assistance and coordination with company promotions, fliers, signs, sell sheets, etc.



Bill Melendez Productions Inc

• United States
• Movies, Videos, and Sound

• Assistant Archivist

  • 2007 - 2010

  • Assist Archivist in cataloging “Peanuts” productions while gathering unique frames of art for archive preservation and gallery collectors. Summer position while in school. • Assist Archivist in cataloging “Peanuts” productions while gathering unique frames of art for archive preservation and gallery collectors. Summer position while in school.