Experience

MADE Urban Apparel

• Marketing Director

  • May 2013 - Present

  • Developed creative direction for all marketing campaigns and communication materials, including brochures, press releases, written proposals, emails, promotional catalogs, and other collaterals• Coordinated marketing activities aimed at customer retention and development • Leveraged the power of new media; blogs, online communities, social media platforms to increase brand awareness and drive sales • Prepared sales contracts, line sheets, proposals and presentations to potential buyers• Conducted market research, identified emerging trends and implemented marketing strategies



Netchemia, a PeopleAdmin Company

• United States
• Software Development
• 1 - 100 Employee

• Market Development

  • Sep 2015 - Feb 2016

  • Created a vision that aligned cloud based software to the needs of prospects and key customers• Responsible for generating leads and opportunities by managing dozens of outbound calls and emails into prospective territories within the K-12 marketplace• Used knowledge of solution selling to set meetings with decision makers (Superintendents, HR Directors, CFO’s) in order to grow sales pipeline• Used strategic partnerships and success stories to communicate the value of People Admin’s cloud based software in order to meet target goals • Proficient in collecting data through Sales Force and scheduling online demonstrations through Outlook and Go-to-Meeting