Experience

Monzo Bank

• United Kingdom
• Banking
• 700 & Above Employee

• Ad Tech & Operations Manager

  • Feb 2023 - Sep 2023

  London, England, United Kingdom



ComeOn Group

• Malta
• Entertainment Providers
• 300 - 400 Employee

• Head of Programmatic

  • May 2021 - Dec 2022

  London, England, United Kingdom

• Programmatic & Display Manager

  • Oct 2019 - Apr 2021

  London, England, United Kingdom



Consultant

• Consultant

  • Sep 2019 - Oct 2019

  London, England, United Kingdom



The Trade Desk

• United States
• Technology, Information and Internet
• 700 & Above Employee

• Senior Trading Specialist

  • Jan 2019 - Jul 2019

  London, United Kingdom



Madison Logic

• United States
• Advertising Services
• 200 - 300 Employee

• Campaign Operations Manager

  • Aug 2018 - Dec 2018

  London, United Kingdom



Unlockd

• Australia
• IT Services and IT Consulting
• 1 - 100 Employee

• Programmatic Trader

  • Jun 2016 - Jul 2018

  London, United Kingdom At Unlockd, we’re creating value from the time people spend on their digital devices, by enabling them to convert their attention into reward. You could say we are revolutionising the attention economy. In exchange for viewing relevant ads, content or offers upon unlocking their smartphone, users amass points to redeem items like mobile credit, premium entertainment content or loyalty points. We are aiming to give $500m in value to users by 2025.



Blis

• United Kingdom
• Advertising Services
• 200 - 300 Employee

• Agency Group Operations Manager

  • Mar 2015 - May 2016

  London, United Kingdom



Travelling

• Travelling

  • Dec 2014 - Mar 2015



The Exchange Lab

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Senior Trader

  • Jul 2014 - Dec 2014

  London, United Kingdom

• Trader

  • Apr 2014 - Jun 2014

  London, United Kingdom



Adconion Media Group

• United Kingdom
• Online Media
• 1 - 100 Employee

• Delivery Team Lead

  • Jan 2013 - Jan 2014

  Melbourne Area, Australia - Managed the Delivery team (6 people) with a focus on best practice in set-up, optimisation, campaign reporting and execution of our delivery strategy. - Worked closely with the Sales leaders to provide results driven digital media solutions. - Identified areas of improvement for all team members to help them develop their skills. - Resolved individual performance issues when they arose & conducted the annual Performance Reviews. - Documented best practices, provided relevant… Show more - Managed the Delivery team (6 people) with a focus on best practice in set-up, optimisation, campaign reporting and execution of our delivery strategy. - Worked closely with the Sales leaders to provide results driven digital media solutions. - Identified areas of improvement for all team members to help them develop their skills. - Resolved individual performance issues when they arose & conducted the annual Performance Reviews. - Documented best practices, provided relevant training & rolled out new products. - Recruited new team members, created tailored training schedules & determined workloads across the team. - Worked closely with the Media/RTB team

• Delivery Manager

  • May 2010 - Dec 2012

  Melbourne, Australia - Approved and/or provided alternative solutions for Insertion Orders (pricing, targeting and inventory projections). - Tested creative to ensure all tracking was in place and that the ads appear correctly. - Troubleshoot and worked with Sales/Agency to resolve any creative problems. - Applied targeting/publishers to the campaigns, set live & monitored. - AppNexus, The Trade Desk & GBM - Managed the strategic delivery of campaigns to exceed advertiser objectives. -… Show more - Approved and/or provided alternative solutions for Insertion Orders (pricing, targeting and inventory projections). - Tested creative to ensure all tracking was in place and that the ads appear correctly. - Troubleshoot and worked with Sales/Agency to resolve any creative problems. - Applied targeting/publishers to the campaigns, set live & monitored. - AppNexus, The Trade Desk & GBM - Managed the strategic delivery of campaigns to exceed advertiser objectives. - Provided campaign pacing, delivery insights and recommendations to the Sales team across multiple Agencies. - Analysed campaign performance and executed the required optimisations. - Continuously liaised with Sales to ensure advertiser objectives were being met & to assist them when responding to client briefs. - Liaised with Media to ensure we had enough inventory for all campaigns.

• Campaign Manager

  • Sep 2009 - Apr 2010

  Melbourne, Australia - Trafficked campaigns into the ad server: Setup the order and uploaded creative’s. - Tested creative to ensure all tracking was in place and that the ads appeared correctly (third party, flash & gifs). - Provided detailed feedback to Sales when there were creative issues so they could inform the client/agency. - Managed client/agency communication for sending out conversion/retargeting tags, implementation and troubleshoot when issues arose. - 2nd Tier Technical support for… Show more - Trafficked campaigns into the ad server: Setup the order and uploaded creative’s. - Tested creative to ensure all tracking was in place and that the ads appeared correctly (third party, flash & gifs). - Provided detailed feedback to Sales when there were creative issues so they could inform the client/agency. - Managed client/agency communication for sending out conversion/retargeting tags, implementation and troubleshoot when issues arose. - 2nd Tier Technical support for Delivery Managers/Sales/Clients.



Max Interactive

• Information Technology & Services

• Campaign Manager

  • Nov 2008 - Sep 2009

  Sydney, Australia - Account and Campaign Management. - Created and approved Insertion Orders. - Trafficked campaigns into the ad server (OpenX). - Monitored and handled campaign traffic. - Provided online advertising solutions and quotes for external clientele. - Worked with RewardsCentral to deploy email campaigns. - Supported company sales by liaising with internal and external clientele with effective and efficient communication to develop and maintain strong client relationships.