Jerry Liu

Senior Planning Director at Simei Media Co., Ltd.
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Contact Information
us****@****om
(386) 825-5501
Location
CN
Languages
  • English Professional working proficiency
  • Cantonese Native or bilingual proficiency
  • Mandarin Native or bilingual proficiency

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Credentials

  • Microsoft Certified Systems Engineer
    Microsoft

Experience

  • Simei Media Co., Ltd.
    • China
    • Advertising Services
    • 1 - 100 Employee
    • Senior Planning Director
      • Jan 2023 - Present

  • RF Thunder
    • China
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Planning Director
      • Mar 2020 - Dec 2022

  • Simei Media Co., Ltd.
    • China
    • Advertising Services
    • 1 - 100 Employee
    • IMC Planning Director
      • Nov 2016 - Feb 2020

  • APAX Group
    • China
    • Advertising Services
    • 1 - 100 Employee
    • Marketing & Digital Solutions Director
      • Mar 2015 - Nov 2016

      -Brand / Platform collaboration and expend PR / Marketing Value. -Brand / Platform collaboration and expend PR / Marketing Value.

  • Bizcom Consulting
    • China
    • Advertising Services
    • 1 - 100 Employee
    • Experiential Strategic Director
      • Mar 2014 - Mar 2015

      -Expend new business value and integrate digital experiential interactive. -New Technology Research for Creative, Event, and Campaign. -Expend new business value and integrate digital experiential interactive. -New Technology Research for Creative, Event, and Campaign.

  • Ogilvy
    • United States
    • Advertising Services
    • 700 & Above Employee
    • Senior PR Manager
      • May 2013 - Feb 2014

      -Expend PR Visibility / Marketing Value. -New Technology Research for Creative, Event, and Campaign. -Issue & Crisis Management. -Digital Influence Communications. -Event Planning and Implementation. -Media Relations. -Expend PR Visibility / Marketing Value. -New Technology Research for Creative, Event, and Campaign. -Issue & Crisis Management. -Digital Influence Communications. -Event Planning and Implementation. -Media Relations.

  • H-Line Ogilvy
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account Manager
      • Aug 2011 - May 2013

      -Advertising and PR experience, committed to the comprehensive integrated marketing communication, social media WOM marketing research, have a solid brand network transmission marketing professional knowledge. -Strategic ePR Consulting, Creative, Website building & management. -Spearheading digital and social strategy for Microsoft Services and Microsoft Store. -Provided digital consultancy across a diverse set of business verticals, including tech (B2B and consumer), automobile, entertainment, and apparel. -Representative case: Microsoft Services Weibo Launch Microsoft Store Digital Campaign China Auto Show 2012 Beijing / Shenyang / Changchun - Luxgen / Infiniti Movie Black & White Premiere Beijing/Hangzhou FAW-Volkswagen - Audi A1 puppy love dissemination project. FAW-Volkswagen - Audi heartbeat Shanghai dissemination project. FAW-Volkswagen - Our Audi website communication planning projects throughout the year. Show less

Education

  • Guangdong University of Social Sciences
    Business Administration and Management, General
    2003 - 2006

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