Jérôme Heguenauer
Head of Social Media at spintank- Claim this Profile
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Credentials
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Fondamentaux du Marketing Digital - Digital Active
Google
Experience
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spintank
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France
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Public Relations and Communications Services
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1 - 100 Employee
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Head of Social Media
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May 2023 - Present
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Publicis Consultants
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Public Relations and Communications Services
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200 - 300 Employee
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Social Media Consulting Director
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Mar 2019 - Aug 2022
Missions: ・Consulting in social media strategies (creation, production, performance) ・Piloting/lead of projects and relationship/lead client ・Business Development & New Business ・Management (5 to 6 consultants) Sectors: ・Energy ・Industry ・Food industry ・Luxury ・Banking Missions: ・Consulting in social media strategies (creation, production, performance) ・Piloting/lead of projects and relationship/lead client ・Business Development & New Business ・Management (5 to 6 consultants) Sectors: ・Energy ・Industry ・Food industry ・Luxury ・Banking
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Havas Paris
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France
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Advertising Services
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300 - 400 Employee
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Senior Social Media Strategist
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Aug 2015 - Oct 2018
Missions: ・Consulting/Social media strategies (creation, production, performance) ・Creation of social media/data management methodologies ・Monitoring, management and optimization of the e-reputation (press, social networks, SERP) ・Monitoring audits on brand(s), group(s), market(s) and audience(s) ・Trends analysis from social network conversations ・Performance reporting of social media, digital, advertising, PR campaigns ・Support and production of web & social data issues ・Business Development & New Business Sectors: ・Energy ・Automobile ・Luxury ・e-Commerce ・Transportation/Mobility ・Tech Show less
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Vanksen
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Luxembourg
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Advertising Services
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1 - 100 Employee
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e-Reputation Project Manager
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Oct 2012 - Aug 2015
Missions: ・E-reputation monitoring, earned/owned data processing and analysis ・Periodic reporting and targeted studies ・Consulting in digital and social media strategies (organic) ・Mapping of brand influence sources and trends ・Corporate and consumer crisis support and contextual analysis ・Business Development & New Business Sectors: ・Food industry ・Home appliances ・Banking & Insurance ・Gaming Missions: ・E-reputation monitoring, earned/owned data processing and analysis ・Periodic reporting and targeted studies ・Consulting in digital and social media strategies (organic) ・Mapping of brand influence sources and trends ・Corporate and consumer crisis support and contextual analysis ・Business Development & New Business Sectors: ・Food industry ・Home appliances ・Banking & Insurance ・Gaming
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Wunderman Thompson France
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France
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Advertising Services
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100 - 200 Employee
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Assistant SEO/CRM Project Manager
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Jan 2012 - Jun 2012
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RF Publicité
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France
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Advertising Services
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Assistant Project Manager Digital and Print
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Jun 2011 - Sep 2011
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VIA VITAE
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France
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Business Consulting and Services
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Assistant Web Content Writer
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Jan 2011 - May 2011
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Education
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ECS (European Communication School)
Master 2, Integrated Marketing Communications & 360 Degree communications -
ESP Ecole Supérieure de Publicité, Communication et Marketing
Bachelor, Marketing Communications Officer / Advertising Officer -
Université de Strasbourg
L3, Social Sciences, Social Practices and Development, Economic Policies