Jerome M.
Performance Media Manager at Reef Digital Agency- Claim this Profile
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Bio
Experience
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Reef Digital Agency
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Australia
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Advertising Services
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1 - 100 Employee
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Performance Media Manager
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Mar 2021 - Present
• The Performance Media Manager will be responsible for planning and executing all paid search strategies and campaigns, through effective analysis, optimisation and delivery whilst also managing the performance of all client campaigns. The successful candidate will become integral to the business by providing the data and information required to optimise future client campaigns. • Dive right into Google Ads, FB/IG ads, LinkedIn Ads, etc. to find opportunities and come up… Show more • The Performance Media Manager will be responsible for planning and executing all paid search strategies and campaigns, through effective analysis, optimisation and delivery whilst also managing the performance of all client campaigns. The successful candidate will become integral to the business by providing the data and information required to optimise future client campaigns. • Dive right into Google Ads, FB/IG ads, LinkedIn Ads, etc. to find opportunities and come up with valuable recommendations to improve performance. • Create new campaigns quickly and easily. • Understand the nuances of different features like bidding types, attribution models, etc. • Help to ensure that the correct budgets are spent each month, pacing carefully. • Report on results for the team and clients. • Understand how visitors are using websites thru Google Analytics. • Identify trends and insights for optimisation and reporting. • Troubleshoot tracking issues. • Support a team of fellow professionals, helping them to come up with action plans for improving performance as well as executing strategies. • Keep project management tools up to date, so your colleagues know what you are working on and where it is up to. • Keep with timelines and always give ample notice if you suspect a task will be missed. • Additional Skills involved working on Web Analytics, A/B Testing and Coding/Queries • I am officially certified in these platforms: Google Ads (All Campaigns), Meta Ads (Facebook), Instagram Ads, LinkedIn Ads, Microsoft Ads (Bing) and TikTok Ads plus other upskill certifications. Show less
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TTEC
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United States
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Outsourcing and Offshoring Consulting
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700 & Above Employee
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Google Ads Specialist / Account Strategist
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Sep 2017 - Mar 2021
Philippines Manage a portfolio of accounts to call and provide Google Ads account management, strategies, conversion tracking to increase over-all performance To be able to reach out to at least 25 companies with confirmed decision maker To be able to conduct needs analysis and provide a solid Google Ads Pitch that will prove beneficial to the clients To be able to obtain account manager access to clients' Google Ads account and implement approved changes based on pitch proposed. Optimize… Show more Manage a portfolio of accounts to call and provide Google Ads account management, strategies, conversion tracking to increase over-all performance To be able to reach out to at least 25 companies with confirmed decision maker To be able to conduct needs analysis and provide a solid Google Ads Pitch that will prove beneficial to the clients To be able to obtain account manager access to clients' Google Ads account and implement approved changes based on pitch proposed. Optimize Google Ads account based on account recommendations and strategic analysis on account current setting and performance data Optimization includes but not limited to campaign type, keyword suggestions, ad score improvement, smart bidding strategies, target locations, audiences, conversion tracking, ad placements, ad extensions, quality score, analytics, etc. Show less
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JPMorgan Chase & Co.
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United States
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Financial Services
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700 & Above Employee
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Team Manager
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Nov 2014 - Sep 2017
Philippines Oversees all credit operations for auto dealer originated (indirect) consumer loans for specific market. Personally approves, denies and negotiates consumer auto credit applications originated through auto dealers and oversees all credit decisions. Develops and maintains business in the market through dealer relations and customer service, and monitors portfolio compliance and risk. Ensures all staff are properly trained and that all policies/procedures and regulations are… Show more Oversees all credit operations for auto dealer originated (indirect) consumer loans for specific market. Personally approves, denies and negotiates consumer auto credit applications originated through auto dealers and oversees all credit decisions. Develops and maintains business in the market through dealer relations and customer service, and monitors portfolio compliance and risk. Ensures all staff are properly trained and that all policies/procedures and regulations are in compliance. Provide coaching to colleagues as needed to enhance overall performance. Makes recommendations for policy changes to improve effectiveness.
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Auto Finance Advisor
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May 2014 - Nov 2014
Philippines Offering vehicle financing and insurance to customers and providing them with a thorough explanation of aftermarket products and extended warranties and a complete explanation of manufacturer and dealership service procedures and policies. Seeking new lending institutions and maintaining good working relationships to secure competitive interest rates and financing programs. Processing financing and leasing deals accurately and securing approval through financial sources to… Show more Offering vehicle financing and insurance to customers and providing them with a thorough explanation of aftermarket products and extended warranties and a complete explanation of manufacturer and dealership service procedures and policies. Seeking new lending institutions and maintaining good working relationships to secure competitive interest rates and financing programs. Processing financing and leasing deals accurately and securing approval through financial sources to secure approval and through the proper federal, state and corporate channels. Understanding and complying with federal, state and local regulations that affect the new and used-vehicle and finance departments. Creating and maintaining a program with the sales department that will ensure all new sales are referred to the F&I department.
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Hewlett Packard Enterprise
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Sales Manager
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May 2011 - May 2014
Philippines Host/Attend meetings as required including but not limited to team meetings, 1:1 meetings, client meetings Grow team as business needs require, onboard and train using your expertise and skillset and report sales metrics monthly to meet global business needs using CRM Effectively communicate and present the companies solution and overall value proposition to all levels of a prospect organization as the Account Executives do in their day-to-day Develop tactics and training… Show more Host/Attend meetings as required including but not limited to team meetings, 1:1 meetings, client meetings Grow team as business needs require, onboard and train using your expertise and skillset and report sales metrics monthly to meet global business needs using CRM Effectively communicate and present the companies solution and overall value proposition to all levels of a prospect organization as the Account Executives do in their day-to-day Develop tactics and training to deploy with staff with regards to prospecting, sales, and contract negotiation to achieve goals of the business Coordinate with Product Management to ensure the company continues to meet the needs of clients and prospects with it relates to product gaps or market trends
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Account Manager
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Apr 2010 - May 2011
Philippines Find prospects and quickly establish credibility and relationships with home services businesses Build a pipeline of new sales opportunities using self-generated prospecting techniques along with developing warm leads Learn about the home services space and quickly become an expert on hiring needs and pain points Report to the CEO who will help you prospect, perform demos, and close deals Perform online and live demonstrations of the software and services Help build the… Show more Find prospects and quickly establish credibility and relationships with home services businesses Build a pipeline of new sales opportunities using self-generated prospecting techniques along with developing warm leads Learn about the home services space and quickly become an expert on hiring needs and pain points Report to the CEO who will help you prospect, perform demos, and close deals Perform online and live demonstrations of the software and services Help build the overall culture and brand value of VIVAHR by collaborating with our internal team and continuously looking for innovative ways to grow the company
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Education
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Adamson University
Bachelor of Science (B.S.), Architecture -
Pasig Catholic College
HIGH SCHOOL/SECONDARY DIPLOMAS AND CERTIFICATES