Jerome Christopher Santillan
Yield, Inventory and Programmatic Analyst at DMS (Member of the Choueiri Group)- Claim this Profile
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Bio
Credentials
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Creating Dashboards and Storytelling with Tableau
CourseraAug, 2018- Nov, 2024 -
Essential Design Principles for Tableau
CourseraJun, 2018- Nov, 2024 -
Visual Analytics with Tableau
CourseraJan, 2018- Nov, 2024 -
Fundamentals of Visualization with Tableau
CourseraMar, 2017- Nov, 2024
Experience
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DMS (Digital Media Services | CG brand)
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United Arab Emirates
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Technology, Information and Internet
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1 - 100 Employee
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Yield, Inventory and Programmatic Analyst
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Jan 2019 - Present
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Omnicom Media Group (MENA)
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United Arab Emirates
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Advertising Services
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100 - 200 Employee
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Programmatic Analyst
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Jun 2017 - Jan 2019
• Automating inventory charts which record investment and supplier performance, improving visualization and ensuring all the client/campaign/DSP data feeds in. • Build relevant tools to assist with analyzing publisher performance – including data from MOAT & IAS. •Providing day to day insights and updates to HOI on inventory on inventory from open exchange to PMP’s and PG Deals. • Assisting in the collation of all live PMP’s in to a report/document accessible for each agency • Provide OMG Traders with market intelligence information that will boost performance of inventory. • Providing a monthly MIS report, which is constantly enhanced with new ways to illustrate relevant data. • Integral in the process of quarterly forecasting • Constantly working to automate reports to reduce resource. • Product depth reports – work with the head of platforms to monitor usage of various features across DSPs • Data usage – monitor data usage and performance of different data providers. Deliver insight reports to the wider programmatic team on all aspects of data usage • DSP performance analysis: monitor performance across DSPs and work on POVs and studies to support the programmatic planning team when it comes to technology recommendations • Work with the head of platforms on one off projects delivering insight on specific areas like bidding, ad server discrepancies etc. Show less
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Omnicom Media Group
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United States
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Advertising Services
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700 & Above Employee
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Implementation Specialist
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Aug 2015 - May 2017
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Smart Communications, Inc.
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Philippines
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Telecommunications
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700 & Above Employee
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System analyst
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Jan 2012 - May 2015
• Implement Responsible for System structure, Troubleshooting and data population of group internal Database called Site Information Database (SID) and Site Resource Information (SRI) Databases. • Develops New modules in Web based internal database for Group process Improvements • Supports Leased Lines Monitoring, Job Request Form (JRF), Site Cost Approval Form (SCAF) and Digital Library (DIGILIB). This function includes Module enhancement, Creation of report Template and generation. • Manages Shared path file server in terms of Folder creation and user Access Control • Generates Monthly Report of PO (Purchase Order) As Required of Company Consultants • Responsible in document controlling (licenses, Permits, and etc.) Show less
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Education
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University of Manila
Bachelor of science, Computer Science