Jérémy Petitcolin

Digital Marketing Performance Consultant at JIN
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Paris Metropolitan Region, FR
Languages
  • Français Native or bilingual proficiency
  • Anglais Professional working proficiency
  • Espagnol Elementary proficiency

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Credentials

  • Google Ads Search certification
    Google
    Nov, 2019
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    Jan, 2019
    - Nov, 2024

Experience

  • JIN
    • France
    • Public Relations and Communications Services
    • 100 - 200 Employee
    • Digital Marketing Performance Consultant
      • Jul 2019 - Present

      Advise and implement the organic (SEO) and advertising strategy (SEA, Display, Emails, Social Ads...) of the agency's clients :- Support customers on the general ergonomics of their sites and apps (tree structure, wireframes...) and conversion funnels.- Assist in the definition of KPIs, tools and monitor campaign performance- Extraction and analysis of customer data (CRM, Webanalytics, Monitoring...) to provide a global view of the ROI.Tools :- Google Analytics, Ads, Tag Manager- Facebook, Twitter & LinkedIn Ads- SEMRush, GSC- Google Data Studio, Funnel, Supermetrics- Hubspot- Office Suite, Google Suite

  • RnD
    • France
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Web and SEO Project Manager
      • Sep 2017 - Aug 2019

      Project management :- Analysis of customer needs and functional specifications- Planning management- Management of internal resources and the quality of developments and deliverables- Follow-up of corrections- Customer trainingReferences: Charal, Orange Caraïbes, PreciaMolen, Recruteur Figaro ...Tools: Axure, Xmind, Gantt, Google Suite, WordPress, PrestashopAudience acquisition : - Technical SEO audit and semantic SEO of a website- SEA campaigns set up- Steering, monitoring, implementation and monitoring of the recommendationsReferences: Charal, RecruiterFigaro, BigMat, SociabbleTools: SEMRush, Google Analytics, Google Ads, Google Search Console, ScreamingFrogTranslated with www.DeepL.com/Translator (free version)

  • PhoneSmart Luxembourg
    • Luxembourg
    • Computer Hardware Manufacturing
    • 1 - 100 Employee
    • Marketing representative
      • Oct 2016 - Jun 2017

      - Search engine optimization and advertising- Web site modifications- Creation of a professional catalog- Benchmarking products and competitors- Implementation of social networks- Creation of newsletters - Search engine optimization and advertising- Web site modifications- Creation of a professional catalog- Benchmarking products and competitors- Implementation of social networks- Creation of newsletters

  • Corporation des entrepreneurs généraux du Québec (CEGQ)
    • Canada
    • Construction
    • 1 - 100 Employee
    • Web developer
      • Apr 2016 - Jul 2016

      Development of a web/mobile application: www.journaldechantier.com- Analysis of the process and existing system based on ZendFramework- Optimization of the User eXperience (UX) and application performance- Verification and optimization of the product security- New fonctionnalities implementation according to customers' feedbacks Development of a web/mobile application: www.journaldechantier.com- Analysis of the process and existing system based on ZendFramework- Optimization of the User eXperience (UX) and application performance- Verification and optimization of the product security- New fonctionnalities implementation according to customers' feedbacks

  • MOBILE PROCESS LTD
    • United Kingdom
    • IT Services and IT Consulting
    • Junior web developer
      • Apr 2015 - Jul 2015

      Customer needs analysis and creation of a social network for students in php/HTML5/CSS3 Customer needs analysis and creation of a social network for students in php/HTML5/CSS3

Education

  • IFA Institut Français des Affaires
    Bac +5 Manager du Marketing et de la Communication Intégrée en alternance, Marketing/communication
    2016 - 2018
  • University Institute of Technologie Nancy Charlemagne
    Bachelor's degree, Internet/intranet designer and systems integrator
    2015 - 2016
  • University Institute of Technologie Nancy-Charlemagne
    Two year technical degree, Computer Science
    2013 - 2015

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