Experience

Kollaras & Co
• Public Relations and Communications Services
• National Retail Sales Manager

  • ‏يونيو 2019 - - الحالي


Mannings China

• China
• Retail
• 1 - 100 Employee

• Senior Sales and Marketing Manager

  • ‏سبتمبر 2015 - - الحالي

  KEY RESPONSIBITIES: ▪ Review existing portfolio of products and services tailor made branding strategies with consumer shopping habits and requirements. ▪ Analyse and understand business key selling points thoroughly and develop clear products/services positioning and competitors within the market ▪ Identify campaign and sales mechanism opportunities to achieve overall sales targets and other KPI’s. ▪ Manage overall annual plan and forecasting the sales and margin. ▪ Support departments across the business together to achieve brand development, products quality and services innovations. ▪ Conduct customer research and analysis, understand customers needs and requirements, set key priorities to develop and implement the plan to deliver the priorities. عرض أقل



The HEINEKEN Company

• Netherlands
• Food and Beverage Services
• 700 & Above Employee

• Trade Marketing Manager

  • ‏فبراير 2013 - ‏سبتمبر 2015

  KEY RESPONSIBITIES: ▪ Responsible for National Marketing BTL communications with cluster ▪ Plan channel budget and schedule, monitor the channel plan according to company brand strategy and value positioning. ▪ Promote the brand through promotions and event platform ▪ Point of sales materials management, build up guideline for POSM managements and outlet consistent displays. ▪ Overall control of regional TM budget ▪ Review above guidelines and schemes with related stakeholders annually, and update them when necessary ▪ Conduct resource usage effectiveness analysis on monthly basis and hold management meetings to share the results with key stakeholders ▪ Marketing Information Consolidation and Sharing with Sales Team عرض أقل



Staples Australia/New Zealand

• Australia
• Business Supplies & Equipment
• 700 & Above Employee

• Marketing Manager

  • ‏فبراير 2009 - ‏ديسمبر 2012

  KEY RESPONSIBITIES: ▪ Company annual marketing activities strategic planning and implementation. ▪ Current brand maintenance and positioning. ▪ Marketing communications development and implementation for both internal and external requirements throughout New Zealand. ▪ Project Management including overseeing, liaising and communicating with allproject stakeholders. ▪ Plan and organise events, campaigns and promotions. ▪ Manage and maintenance of company’s websites and internal communication tools. ▪ Provide marketing analysis in the preparation of proposals to prospective clients. عرض أقل



CanTeen New Zealand

• Marketing Manager - National Campaigns

  • ‏يناير 2005 - ‏ديسمبر 2008

  KEY RESPONSIBITIES: ▪ Annual marketing budget planning ▪ Review potential media opportunities to increase brand awareness among New Zealand. ▪ Social media strategic planning and execution. ▪ Develop and implement annual marketing campaigns and promotions. ▪ Website developments and budget planning. ▪ Project executive of current market positioning research and analysis, brand strategy planning and implementation. KEY RESPONSIBITIES: ▪ Annual marketing budget planning ▪ Review potential media opportunities to increase brand awareness among New Zealand. ▪ Social media strategic planning and execution. ▪ Develop and implement annual marketing campaigns and promotions. ▪ Website developments and budget planning. ▪ Project executive of current market positioning research and analysis, brand strategy planning and implementation.



Bancorp Treasury Services Ltd

• Sales And Marketing Specialist

  • ‏يونيو 2003 - ‏نوفمبر 2004

  KEY RESPONSIBITIES: ▪ Brand positioning research and analysis execution. ▪ Review potential media opportunities for supporting business development in New Zealand. ▪ Provide written and verbal reports relating to business development leads. ▪ Organise and manage functions / events/ presentations, etc. ▪ Maintenance and further development of company websites ▪ Provide marketing support to Sales for prospective clients. ▪ Oversee and manage the company CRM database. KEY RESPONSIBITIES: ▪ Brand positioning research and analysis execution. ▪ Review potential media opportunities for supporting business development in New Zealand. ▪ Provide written and verbal reports relating to business development leads. ▪ Organise and manage functions / events/ presentations, etc. ▪ Maintenance and further development of company websites ▪ Provide marketing support to Sales for prospective clients. ▪ Oversee and manage the company CRM database.