Jenny Tam
Assistant Manager, Park Programme at West Kowloon Cultural District Authority- Claim this Profile
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Credentials
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Foundations of Digital Marketing and E-commerce
GoogleJun, 2023- Sep, 2024 -
Googe Digital Garage Certification - The Fundamentals of Digital Marketing
GoogleSep, 2021- Sep, 2024
Experience
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West Kowloon Cultural District Authority
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Hong Kong
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Museums
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200 - 300 Employee
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Assistant Manager, Park Programme
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Sep 2021 - Present
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K11 Concepts Limited
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Hong Kong
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Retail
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500 - 600 Employee
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Senior Officer, Event Marketing & External Partnership
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Apr 2019 - Sep 2021
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Swire Properties
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China
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Real Estate
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700 & Above Employee
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Marketing & Promotions Officer
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Aug 2016 - Mar 2019
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Sino Group
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Hong Kong
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Real Estate
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500 - 600 Employee
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Officer (Retail Marketing and Promotions)
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Mar 2014 - Aug 2016
- Responsible for tmtplaza and other New Territories malls - Organize festive decorations with different licensors - Organize redemption programs, promotional campaigns and execute media plan for New Territories malls with high independency and flexibility - Organize and manage stage events and press events at tmtplaza - Liaise with tenants and other brands for joint promotions - Prepare monthly marketing materials and other promotional collaterals - Responsible for online social media management - Execute casual leasing activities with different licensees Show less
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Flare Communications
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Singapore
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Professional Training and Coaching
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1 - 100 Employee
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Senior Account Executive
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Aug 2013 - Dec 2013
- Formulate and implement PR plan for luxury consumer brands such as PANDORA and EMPHASIS JEWELLERY - Construct press releases and materials for media communications - Plan, execute and manage PR events, such as product launch event and entertainment press event - Develop and manage public relations and deliver regular PR reports - Formulate and implement PR plan for luxury consumer brands such as PANDORA and EMPHASIS JEWELLERY - Construct press releases and materials for media communications - Plan, execute and manage PR events, such as product launch event and entertainment press event - Develop and manage public relations and deliver regular PR reports
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California Fitness
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Brazil
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Wellness and Fitness Services
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1 - 100 Employee
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Senior Marketing Executive
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Aug 2011 - Aug 2013
- Provide general marketing administration support - Execute all promotional activities, such as joint promotions, direct mails, billboard changeovers, point of purchase (POP) and fitness club opening events - Manage the marketing gift inventory and the delivery system to fitness clubs - Provide guest-driving tools with digital marketing, e.g. eDMs, online banners, Facebook applications, website CMS and SEM - Responsible for online media buying and social media development - Be in charge of quarterly sales meeting Show less
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Education
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The Hong Kong Polytechnic University
Bachelor’s Degree, BBA(HONS) IN MARKETING