Head of Marketing

• Aug 2023 - Present

Freelance Digital Marketing Consultant

• Jan 2019 - Present

Offering strategic campaign advice on an ad hoc basis. Offering strategic campaign advice on an ad hoc basis.

Head Of Digital

• Feb 2019 - Aug 2023

Developed digital product offering that contributed to the company's greatest year in revenue growth. Full ownership of digital strategy and execution of client work, managing a team compromised of SEOs, social media manager/execs and web developers. Developed digital product offering that contributed to the company's greatest year in revenue growth. Full ownership of digital strategy and execution of client work, managing a team compromised of SEOs, social media manager/execs and web developers.

Account Director

• Jan 2016 - Dec 2018

Member of senior leadership team, ultimately responsible for the retention and growth of all agency accounts through mentoring team of Account Managers. My role also involves managing a number of the key clients, leading the digital strategy and execution across multiple channels including SEO, PPC, CRO, content, outreach, social, email, affiliate and web build. Progressed from Account Manager to Account Director within less than 6 months. Clients portfolio includes: Liverpool John Lennon Airport, Scrivens Opticians and Hearing, TJ Hughes, Erdem Show less

Key Account Manager

• Oct 2014 - Dec 2015

Working as a valued partner and extension of team to Divisional Marketing Managers for 8 of the brands under Inchcape Group, inc Audi, VW, Mercedes, Smart, Jaguar, Land Rover, Toyota and Lexus, advising on digital marketing strategy and identifying opportunities and areas for growth in leads/ROI.Managed projects for multiple website migrations, co-coordinating internal and external resources, expectations and budgets, ensuring that digital KPI’s were achieved during this transitional period. Show less

Account Manager

• May 2014 - Oct 2014

Managing a portfolio of 35+ accounts across a number of verticals, providing strategic planning and successful execution of paid media campaigns running on multiple platforms.

Internet Marketing Consultant

• Jul 2013 - May 2014

ReachLocal was the first global company created specifically to help businesses solve the unique challenges of their online marketing. They offer a total digital marketing system for businesses, comprised of Search Advertising, SEO, Live Chat, Display Advertising, Retargeting and Social Media solutions. My role was to source new business achieved through various sales and marketing methods. Establish client relationships and partner with SMB’s to understand their marketing objectives and advise on a digital strategy that would support these goals. It was crucial to the role that campaigns were executed correctly and achieved the objections initially set out in order to build lasting relationships and growth of client portfolio. Show less

Regional Business Development Manager

• Oct 2010 - Jul 2013

Dynavox create a range of high tech aids (speech generating devices), including Eye Gaze Technology helping people with special needs communicate with their environment. Responsible for the management of key accounts across the North West/North Wales and Midlands whilst simultaneously developing new business across both public and private sectors. My role covered the sale from start to finish; from enquiry, demonstration, joint assessment, loan support, proposal, negotiation with stakeholders, through to setting up and training on equipment post purchase. Show less

Business Centre Manager

• Jul 2009 - Sep 2010

Responsible for increasing occupancy rates of newly opened business centre through on and offline marketing, and networking. Responsible for increasing occupancy rates of newly opened business centre through on and offline marketing, and networking.