Jenny Macdonald

Marketing Manager at Vastern Timber
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Contact Information
us****@****om
(386) 825-5501
Location
Frome, England, United Kingdom, GB

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Megan Fenner - Jamieson

Jenny dedicates herself fully to her role and works harder than most to ensure the quality of her work is excellent. Her knowledge of marketing is up there with the best-of-the-best and I'm proud to work alongside her to deliver great work. She's a fantastic manager, a great team player and I'm so happy to have had the opportunity to work with her!

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Experience

    • United Kingdom
    • Wholesale Building Materials
    • 1 - 100 Employee
    • Marketing Manager
      • May 2019 - Present

      I work at Vastern Timber, planning and managing marketing activities to promote their beautiful range of British Grown timber products. We support the woodland economy, and we can reduce the carbon footprint of our homes, by using homegrown timber. I work at Vastern Timber, planning and managing marketing activities to promote their beautiful range of British Grown timber products. We support the woodland economy, and we can reduce the carbon footprint of our homes, by using homegrown timber.

    • United Kingdom
    • Education Administration Programs
    • 1 - 100 Employee
    • Shared Earth Learning Non Executive Director
      • Jan 2018 - Present

      Shared Earth Learning forest school is a co-operative based at Vallis Veg off the Mendip Way, on the outskirts of Frome. I began as a volunteer in 2018 and became Non-Executive Director in 2020. I help with promotion and planning and structuring the Community Benefit Society. Shared Earth Learning aims to nurture a love of nature, and provides a supportive environment for plants and people to grow. Shared Earth Learning forest school is a co-operative based at Vallis Veg off the Mendip Way, on the outskirts of Frome. I began as a volunteer in 2018 and became Non-Executive Director in 2020. I help with promotion and planning and structuring the Community Benefit Society. Shared Earth Learning aims to nurture a love of nature, and provides a supportive environment for plants and people to grow.

    • United States
    • Retail Art Supplies
    • Garden blogger
      • Mar 2017 - Mar 2020

      I'm interested in making life beautiful and delicious using what we have around us. I keep a garden blog and share links to local eco-activities at FromeBlooms.com. I'm interested in making life beautiful and delicious using what we have around us. I keep a garden blog and share links to local eco-activities at FromeBlooms.com.

    • United Kingdom
    • Staffing and Recruiting
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Dec 2017 - Dec 2018

      Part time digital marketing manager at CMD Recruitment. Managing paid search marketing, Google Adwords, DataStudio, Analytics, SEO strategy and content marketing - writing blogs and launching landing pages. Working to improve the candidate experience, and improve lead tracking and conversion optimisation.CMD Recruitment has three offices in Wiltshire, 36 fantastic team members, and has successfully placed thousands of candidates since 2004. They have are commitment to best practice in recruitment, and invest in technologies to support the candidate journey and improve client satisfaction. I'm working on a range of projects to increase their website traffic, gather client leads and increase candidate registrations, and leading a team of two.

    • Software Development
    • 1 - 100 Employee
    • Digital Conversion Manager
      • Feb 2016 - Aug 2016

      Conversion rate optimisation for Vogue.co.uk Analysed customer journey and conversion metrics, identifying KPIs for Vogue magazine subscription sales, and benchmarking online conversion rates by device and frequency of visit. Set up and updated reporting dashboards, collating key day from various report systems.User journey mapping, funnel analysis, and 'pain point' analysis. Drafted test hypotheses and test roadmap, and implemented multivariate tests using Optimizely.Maintained lessons log of test results and presented results and learnings to senior stakeholders.

    • Business Manager
      • Aug 2008 - Feb 2016

      Manager of the Soulmates dating serviceInitially employed as account manager of online subscriptions, and later promoted to business manager of Soulmates, I was responsible for day-to-day running of the Soulmates service. I managed two direct reports, and delivered multi-million subscription revenues. Working with internal teams and external agencies to deliver multi-channel marketing campaigns, via paid search, ecrm, guardian 'widgets' and blogging and content marketing, guardian print ads, 'guide to dating' supplement, and soulmates dating events. I also worked closely with the technical development and customer service teams as the Soulmates service underwent a major technical migration to a new platform and supplier, which resulted in a significantly improved product and profit margin.

    • United Kingdom
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account Manager
      • 2007 - 2008

      Account management at a digital start up providing a software service to the public relations industry. I was responsible for onboarding new clients and developing accounts with existing clients. I worked with a small but fast growing team, delivering training and technical support to PR teams at diverse clients including Warburtons, Network Rail, PriceWaterhouseCooper, and Mclaren F1 racing. Account management at a digital start up providing a software service to the public relations industry. I was responsible for onboarding new clients and developing accounts with existing clients. I worked with a small but fast growing team, delivering training and technical support to PR teams at diverse clients including Warburtons, Network Rail, PriceWaterhouseCooper, and Mclaren F1 racing.

    • Public Relations and Communications Services
    • 700 & Above Employee
    • Night reader supervisor
      • 2005 - 2007

      Working as a night reader, supervising a team of 12 to read the newspapers overnight and collate coverage reports and business summaries and for clients. Supervising and supporting the team to deliver the team objectives, ensuring all tasks and reports delivered on time and in priority order. Working as a night reader, supervising a team of 12 to read the newspapers overnight and collate coverage reports and business summaries and for clients. Supervising and supporting the team to deliver the team objectives, ensuring all tasks and reports delivered on time and in priority order.

Education

  • London College of Fashion
    Bachelor's degree, Product development
    1995 - 1999
  • Winstanley college
    Art Foundation, Art Foundation
    1992 - 1995

Community

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