Jenny Cornish
Marketing Director at Burgess Design, Inc.- Claim this Profile
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Bio
Credentials
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Editing
University of Washington -
Email Marketing
HubSpot -
Social Media Marketing
HubSpot
Experience
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Burgess Design, Inc.
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United States
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Architecture and Planning
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1 - 100 Employee
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Marketing Director
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Jul 2023 - Present
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Owner
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Jan 2023 - Present
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Watson
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United States
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Furniture and Home Furnishings Manufacturing
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100 - 200 Employee
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Territory Senior Sales Director
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Apr 2021 - Dec 2022
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Marketing Manager
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Mar 2020 - Mar 2021
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Marketing Manager - Consoles
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Jun 2019 - Mar 2020
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Sky View Observatory
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United States
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Travel Arrangements
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1 - 100 Employee
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Director of Sales and Marketing
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Feb 2018 - May 2019
Designed and implemented multi-channel marketing and sales strategies to maximize revenue in the areas of Group Sales, Special Events, and individual ticketing. Collaborated with external agencies to implement compelling and comprehensive plans to increase awareness and conversions through all media channels. Built brand equity and raised awareness by aligning with community partners, influencers, and agencies to drive individual ticket sales. Collaborated with multiple stakeholders and held a leadership role in the Sky View Observatory re-launch, including implementing opening week events strategy, recruiting and training opening team, executing attraction re-brand. Show less
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Artifact Technologies
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United States
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IT Services and IT Consulting
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Director of Business Development
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Sep 2016 - Feb 2018
Key member on product development team for Tomorrow Corps, Artifact Technologies' mobile adventure game for cultural attractions and gardens. Manages relationships with museum partners and content writers to develop all in-game content for Tomorrow Corps.Leveraged museum industry background to lead development and implementation of Tomorrow Corps go-to-market strategy and associated marketing initiatives.
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Sales and Events Manager
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Nov 2015 - Sep 2016
Responsible for the promotion, logistics, content curation, and operations for BattleKasters, a beacon-based geo-game to promote youth literacy. Prospected and engaged community partners to further BattleKasters' outreach efforts. Created live event experiences using location based technology including beacons and GPS. Deployed beacon-based mobile games at fan conventions, comic book stores, libraries, schools, and across an entire city.Worked collaboratively in a fast-paced and agile start-up environment requiring a bias for action and a willingness to iterate on process implementation Show less
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Seattle Art Museum
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United States
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Museums, Historical Sites, and Zoos
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100 - 200 Employee
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Associate Director of Private Events
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Sep 2014 - Oct 2015
Responsible for promoting, selling and managing Seattle Art Museum, Seattle Asian Art Museum and Olympic Sculpture Park as event venues and group destinations to new and repeat clients. Expanded Seattle Art Museum’s Group Sales program through process improvement and outreach to local and national tourism organizations. Increased earned revenue through diversifying event and group sales strategies and partnerships. Exceeded FY15 sales goals by over 20%. Collaborated with internal departments on the production and strategy for advertising and marketing opportunities. Show less
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Pacific Science Center
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United States
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Museums, Historical Sites, and Zoos
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100 - 200 Employee
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Sales and Events Director
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Apr 2013 - Aug 2014
Designed and executed marketing plans and initiatives to acquire new clientele and retain repeat customer business.Created and managed budgets for three departments with a combined annual sales of over $1.5 million.Supported Pacific Science Center’s financial operations by generating direct revenue from private events, group sales, and education programs.Designed and implemented new event programming to support Pacific Science Center’s strategic initiatives to diversify the audience and open up additional revenue channels. Developed new processes for inbound sales team, cross-training team members to ensure fluency in all Pacific Science Center products, resulting in greater efficiency, productivity, and reducing response time for inbound inquiries. Show less
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Sales Manager: Events and Groups
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Jan 2010 - Mar 2013
Produced over 80 events a year ranging from business meetings to multi-day conferences.Defined a strategic plan to increase tourist attendance and visibility through community partnerships, integrating educational programs, and outreach to operators. Expanded group sales tourism business through participation in member organizations and trade show attendance.Oversaw Pacific Science Center’s annual calendar, working inter-departmentally to ensure event dates supported fundraising and business objectives. Increased Group Sales revenue by 13% from FY11 to FY12.Created Group Sales Marketing strategy for King Tut, generating 23% of total King Tut ticket sales through the Events and Sales team. Exceeded Event Sales goals by over 10% for three consecutive years, FY10-13.Managed both full- and part-time sales and event staff.Contracted and invoiced all rental sales and off-site programming sales.Developed, produced, and marketed events for Science with a Twist, monthly 21+ programming. Show less
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Event Coordinator
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Aug 2007 - Dec 2009
Managed logistics for all after-hours events in multiple venues ranging from lectures to formal dinners.Communicated with both internal departments and external vendors to ensure seamless implementation of the guest’s expectations.Hired, trained, scheduled and supervised event staff for facility rentals. Organized yearly black-tie gala fundraiser, Festival of the Fountains, from conception to completion for over 600 VIP guests.Responsible for sales, promotion and management of all Pacific Science Center birthday party programs.Assisted in selling the venue to prospective clients. Assisted in marketing facility capabilities and programs. Show less
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Private Dining Coordinator
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2005 - 2007
In-house sales contact for all banquet and catering events. Handled contracting and billing for private dining functions. Consistently exceeded quarterly and yearly sales goals. Supervised all aspects of each event, from menu creation to set-up. Organized external vendors as necessary to meet the client’s requirements. Oversaw staff to ensure ‘every guest, every time’ standards of hospitality were consistently met. In-house sales contact for all banquet and catering events. Handled contracting and billing for private dining functions. Consistently exceeded quarterly and yearly sales goals. Supervised all aspects of each event, from menu creation to set-up. Organized external vendors as necessary to meet the client’s requirements. Oversaw staff to ensure ‘every guest, every time’ standards of hospitality were consistently met.
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Education
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Western Washington University
Bachelor’s Degree, Philosophy