Jennifer Joksch

Head of Revenue Management Pricing A++ Joint Venture (Frankfurt - Germany) at Lufthansa
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Location
Frankfurt, Hesse, Germany, DE
Languages
  • English Full professional proficiency
  • German Native or bilingual proficiency

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Credentials

  • Professional SCRUM Master I (PSM I)
    Scrum.org
    Jun, 2021
    - Sep, 2024
  • Professional SCRUM Product Owner I (PSPO I)
    Scrum.org
    Jun, 2021
    - Sep, 2024
  • PowerMBA
    ThePowerMBA
    Nov, 2020
    - Sep, 2024
  • IELTS Band Score 8.0 (EU Level C2)
    International English Language Testing System (IELTS) / British Council
    Mar, 2010
    - Sep, 2024

Experience

    • Germany
    • Airlines and Aviation
    • 700 & Above Employee
    • Head of Revenue Management Pricing A++ Joint Venture (Frankfurt - Germany)
      • Mar 2019 - Present

      ► Leading a team of 21 Lufthansa Group, United Airlines, Air Canada und Brussels Airlines employees► Maximizing overall Joint Venture revenues on North Atlantic traffic streams by setting adequate & channel specific price structures & strategies as well as O&D specific margin steering strategies to optimize market network contribution on the basis of analyzing traffic streams, customer segments and competitive market envrionment► Representing the Lufthansa Group‘s interest within the North Atlantic Joint Venture in Board Meetings as well as coordination of joint strategies, advancement and alignment of the Joint Venture► Motivating the team, fostering individual talents, tracking of performances , KPI’s and processes► Mentoring of a collaborative "Concept Owner“ team of four, responsible for the overall advancement of global revenue management principles, standards and revenue leverages of the Lufthansa Group Hub Airlines

    • Interim Head of Revenue Management Pricing A++ Joint Venture (Frankfurt - Germany)
      • Oct 2018 - Feb 2019

    • (Senior) Revenue Manager Pricing Germany (Frankfurt - Germany)
      • Nov 2017 - Feb 2019

      ► Lead for the re-design of Domestic Pricing Concept for Germany within the LH Group aligned Revenue Management & Pricing framework► “P2P Cont 2.0” project team member for the advancement of the intra-European pricing concept on point to point traffic streams► Mentor for team Germany related cross functional topics, such as steering strategies of partner as well as third party airlines and intermodal pricing & processes► Responsible for the selection and hiring process as well as supervision of internsMaximizing Lufthansa Group Hub Airlines‘ revenues on assigned markets by setting adequate price structures , strategies , products & conditions | Independent development & implementation of traffic stream specific steering of willingness to pay strategies to optimize market network contribution “ | Validating & amending price elasticity estimations | Analysis of traffic streams , customer segments and competeitive market environment | Exchange and coordination with stakeholders such as the sales units, capacity steering as well as partner management department

    • Pricing Manager Canada | North Atlantic Joint Venture (Chicago - USA | Montreal - Canada)
      • Jul 2014 - Oct 2017

      ► Increased the revenue on my assigned markets by over +30% within the first 6 months with re-designed fare structures► Established and launched coherent benchmark logic and implemented more efficient fare filing processes ► Took a vital part in the transition and relocation of the pricing team to the Air Canada Headquarters in Montreal, Canada, in October 2016Representing and positioning Lufthansa Group Carriers’ strategy in the day to day business of the Joint Venture | Revenue maximization on assigned markets from Canada to Europe by setting adequate price structures, products and conditions based on traffic flow performance, customer segmentation and competitive environment | Coordinating and developing joint activities among the joint venture partners__________________________________________________________________________________Pricing | Customer Behavior | Benchmarking | Demand Analysis | Market Share Optimization | Revenue Maximization | Customer Segmentation | Alliance | Joint Venture | Intercultural Competence | Mobility | Agency Contracts | Special Prorate Agreements | SPA | Expat

    • Pricing Manager Europe & Domestic (Frankfurt - Germany)
      • Jan 2012 - Jun 2014

      Revenue maximization on assigned European markets incl. the German domestic market by settingadequate price structures, products and conditions, by independently developing and implementing market specific pricing strategies, according to route and traffic flow performance, customer segmentation and competitive environment and by analyzing and adapting demand forecast.► Increased revenue on the European markets by € +20 Mio. year over year after in-depth analysis of customer behavior towards travel duration and implementation of adjusted customer segmentation methods► As interim Team Manager Pricing Europe & Domestic from April through September 2013 successfully liaised with other departments and stakeholders► Developed the department's key contributions to Lufthansa's cost cutting and optimization program SCORE► Assisted and later lead a project with Austrian Airlines and Swiss Air Lines in the development and launch of a joint European Pricing Concept__________________________________________________________________________________Pricing | Customer Behavior | Demand Analysis | Forecasting | Revenue Maximization | Customer Segmentation | Project Management | Team Lead | Airline Cooperation | Special Prorate Agreements | SPA | Auxiliary Revenues | Branded Fares | Fare Bundling

    • Manager Revenue Optimization Europe (Munich - Germany)
      • Oct 2007 - Sep 2010

      ► Increased the overall revenue on my markets by € +10 Mio. year over year in the first 12 months► Played a key role in designing and updating booking and revenue monitorings as well as developing monthly forecasting and goal mechanisms for the team ► Independently contributed in numerous internal RM IT development projectsOptimizing revenues and ensuring stable profitability of commercial flights from Munich to assignedmarkets through adequate availability steering of price points depending on demand structures, competition, booking behavior as well as economic developments.__________________________________________________________________________________Revenue Optimization | Availability Steering | Demand Forecasting | Price Sensitivity | Inventory Control | Yield Management | Capacity Steering | Seat Load Factor SLF | RASM | RASK | Bid Price | O&D | Leg | SKO | ASK

    • Aviation Management Trainee - Luftverkehrskauffrau BA/LVK (Germany & India)
      • Oct 2004 - Sep 2007

      ► Successfully obtained 3 degrees over a 3 year period: Bachelor of Arts in Business Administration (Service Sector Management), Diplom-Betriebsiwirtin (BA/DH) in Business Administration in the department of Service Management, vocational training degree as Air Traffic Management Assistant (IHK)► Gained insights and experience as a trainee in various passenger and cargo operations as well as in the Lufthansa Administration: ▹ Lufthansa Cargo Sales and Operations (Frankfurt, Germany)▹ Lufthansa Sales Office (Hyderabad, India)▹ Lufthansa Airport Station (Bangalore, India)▹ Network Planning (Frankfurt, Germany)▹ Private Jet Project (Frankfurt, Germany)▹ Ground Product & Processes (Munich, Germany)▹ Revenue Optimization (Munich - Germany)__________________________________________________________________________________Vocational Training | University Degree | Airline Operations | Cargo | Airport Station | Sales | Network Planning | Private Jet | Ground Product | Apprehension | Organizing | Stress Resilience | Intercultural Competence | Mobility

Education

  • ThePowerMBA
    2020 - 2021
  • University College Dublin & Ruhr University Bochum
    Master of Science (M.Sc.) in International Humanitarian Action (NOHA)
    2010 - 2011
  • Lufthansa & German Chamber of Industry and Commerce (IHK)
    Air Traffic Management Assistant - Luftverkehrskauffrau (IHK)
    2004 - 2006
  • University of Cooperative Education (VWA, Stuttgart) & The Open University (Milton Keynes)
    Bachelor of Arts (B.A.) in Business Administration (Service Sector Management)
    2004 - 2007

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