Jennifer Sorenson

Campus Director at Brightmont Academy
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Contact Information
us****@****om
(386) 825-5501
Location
Minneapolis, Minnesota, United States, US

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Lacey Erickson

I worked for Jenny as the Director of Campus Relations at The Art Institute International Minnesota. When I first started there, I couldn't believe how much she had accomplished with campus relations in addition to her many responsibilities as the President. She had set me up for success in my new role. One of the attributes I appreciate most about Jenny is her ideas. There were many times we sat in her office brainstorming ideas on how to enhance the reputation and broaden our reach for the school. We wanted to share the great things out students, staff and faculty were doing for our campus and community. She has a great passion for the school and for the many philanthropies and causes she volunteers and mentors for.

Jeanne Theberath

I have worked directly with Jenny for over four years as her Executive Assistant and I have to say her skills in organization, communication, and technology are next to none! I have learned a lot from her. She has the ability to determine the most efficient way to complete a task or project, and because she can articulate what needs to be done so well, work can be done quickly and accurately. Jenny’s time management skills are excellent, too, and work at the last minute is a rarity. Jenny is not afraid to assist where needed and is consistently supportive of her staff. Jenny will make a difference wherever she goes.

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Experience

    • Education Administration Programs
    • 100 - 200 Employee
    • Campus Director
      • Jun 2018 - Present

      Responsible for all aspects of Mendota Heights and Plymouth campus operations including academic delivery and outcomes, student experience, family relationships, campus staff, community relations, and recruitment. Responsible for all aspects of Mendota Heights and Plymouth campus operations including academic delivery and outcomes, student experience, family relationships, campus staff, community relations, and recruitment.

    • Interim Campus President - The Art Institutes
      • Dec 2017 - Jun 2018

      Responsible for key metrics of the institution including student retention rate, graduation rate, student success metrics, new student enrollment, revenue, operating income, operating margin, new programs, program rollout, graduate employment rate, graduate starting salaries, and student, graduate and employer satisfaction. Responsible for key metrics of the institution including student retention rate, graduation rate, student success metrics, new student enrollment, revenue, operating income, operating margin, new programs, program rollout, graduate employment rate, graduate starting salaries, and student, graduate and employer satisfaction.

    • President
      • Mar 2013 - Dec 2017

      President at Ai Minnesota for five years and asked to assume leadership at Ai Wisconsin in 2017, as well. Responsible for key metrics of the institutions including student retention rate, graduation rate, student success metrics (attendance, satisfactory academic progress), new student enrollment (1,000 annually), revenue ($20 million annually), operating income, operating margin, new programs, program rollout, graduate employment rate, graduate starting salaries, and student, graduate and… Show more President at Ai Minnesota for five years and asked to assume leadership at Ai Wisconsin in 2017, as well. Responsible for key metrics of the institutions including student retention rate, graduation rate, student success metrics (attendance, satisfactory academic progress), new student enrollment (1,000 annually), revenue ($20 million annually), operating income, operating margin, new programs, program rollout, graduate employment rate, graduate starting salaries, and student, graduate and employer satisfaction. Participate in the development of and execution on the vision and strategic direction for the institutions. Assures compliance with federal, state and accrediting body standards and regulations, as well as adhering to Art Institute system policies and procedures. Key accomplishments: o Increased student success indicators during tenure : student retention rate (+15% ending at 85%), student graduation rate (+20% ending at 50%), and student attendance rate (+10% ending at 90%) o Managed preparation and execution of numerous multi-day federal, state, and accrediting agency visits o Established Ai Proud Committee resulting in positive relationships with state and local representatives, high school principals, guidance counselors, and teachers, non-profit organizations, and arts related organizations. Created and implemented extensive social media and public relations campaign featuring accomplished faculty, successful alumni, and impressive students. Brought “real-life” non-profit organization projects to the classroom with expected deliverables o Led and managed Ai system project (50+ campuses) focused on student experience resulting in elimination of unnecessary activities, simplification of processes, and upgraded student recruitment interface

    • Regional Admissions Specialist
      • Jan 2011 - Mar 2013

      Responsible for all admissions (recruitment) functions of 10 Art Institute campuses throughout Texas, Colorado, Utah and Arizona including annual recruitment of 8,000+ students. Advised Campus Presidents on their admissions operations and managed Senior Directors of Admissions to execute on strategies for improved results at their local campus remotely. Trained new Regional Admissions Specialists, Senior Directors of Admissions and Directors of Admissions in all facets of their executive… Show more Responsible for all admissions (recruitment) functions of 10 Art Institute campuses throughout Texas, Colorado, Utah and Arizona including annual recruitment of 8,000+ students. Advised Campus Presidents on their admissions operations and managed Senior Directors of Admissions to execute on strategies for improved results at their local campus remotely. Trained new Regional Admissions Specialists, Senior Directors of Admissions and Directors of Admissions in all facets of their executive positions. Traveled to campuses 44 weeks per year over tenure (85% travel). Key accomplishments: o Created, implemented, and coordinated Ai system Admissions Leadership Development Program. To date, over 200 Assistant Directors of Admissions have participated in five sessions of the program o Wrote and produced weekly training and recognition newsletter for all Ai system Assistant Directors of Admissions o Generated and constructed weekly trainings for Senior Directors of Admissions, Directors of Admissions and Assistant Directors of Admissions o Attained or exceeded all fiscal year recruitment plans

    • Senior Director of Admissions
      • Oct 2008 - Jan 2011

      Responsible for all functions of Admissions Department including but not limited to: new student start results, staffing, training and development, event execution and special marketing projects including $2 million+ marketing budget. Managed daily needs of staff of 95+ including 5 Director of Admissions, 70+ Assistant Directors of Admissions (ADAs), and 20+ support staff. Key accomplishments: o Concurrently managed two separate campus functional operations while on assignment at… Show more Responsible for all functions of Admissions Department including but not limited to: new student start results, staffing, training and development, event execution and special marketing projects including $2 million+ marketing budget. Managed daily needs of staff of 95+ including 5 Director of Admissions, 70+ Assistant Directors of Admissions (ADAs), and 20+ support staff. Key accomplishments: o Concurrently managed two separate campus functional operations while on assignment at The Art Institute of Dallas in 2010 o Attained or exceeded all fiscal year recruitment plans

    • Director of Admissions
      • Apr 2007 - Oct 2008

      Responsible for hiring, training and motivating a staff of 12 ADAs. Conducted weekly one-on-one coaching sessions for ADAs that include specific training based on individual needs and handling difficult student situations. Key accomplishments: o Attained or exceeded all fiscal year recruitment plans o Top Achievers Club distinction, 2008

    • Higher Education
    • 1 - 100 Employee
    • Director of High School Admissions
      • 2005 - 2007

      Responsible for hiring, training and motivating a staff of 12 ADAs and 4 High School Presenters. Managed generation and conversion of all high school student inquiries, along with local marketing. Coordinated open houses and orientation programs. Key accomplishments: o Boasted an 85% conversion of applicants to matriculated students o Exceeded weekly, monthly and quarterly recruitment goals o High Achievers distinction, 2005

    • Associate Admissions Representative
      • 2004 - 2005

      Responsible for recruitment of high school students interested in college programs by scheduling and conducting student interviews on campus. Key accomplishments: o Exceeded weekly, monthly and quarterly recruitment goals o High Achievers distinction, 2004

    • Regional Admissions Representative
      • 2003 - 2004

      Responsible for recruitment of high school students in greater Minnesota. Conducted student interviews in their homes. Key accomplishments: o Exceeded weekly, monthly and quarterly recruitment goals o High Achievers distinction, 2003

    • Admissions Representative
      • 2002 - 2003

      Responsible for recruitment of high school students. Key accomplishments: o Exceeded weekly, monthly and quarterly recruitment goals o High Achievers distinction, 2002

Education

  • University of Minnesota-Twin Cities
    Bachelor of Arts (B.A.), Journalism
  • Argosy University
    Master of Science (MS), Management

Community

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