Experience

Big 5 Sporting Goods

• Retail
• 700 & Above Employee

• Art Director

  • May 2019 - Present

  El Segundo, California • Personally work on the graphic development of all Big 5 ads, posters and flyers. • Interact with Designers and Copywriters to develop creative concepts and executions of assigned products. • Perform miscellaneous tasks, as directed by Creative Director. • Assign projects/changes to the layout artists/copywriters with proper direction and layout. • Proof the first drafts for design. • Work with the Creative Director in creating a new comp for all upcoming ads • Proof the… Show more • Personally work on the graphic development of all Big 5 ads, posters and flyers. • Interact with Designers and Copywriters to develop creative concepts and executions of assigned products. • Perform miscellaneous tasks, as directed by Creative Director. • Assign projects/changes to the layout artists/copywriters with proper direction and layout. • Proof the first drafts for design. • Work with the Creative Director in creating a new comp for all upcoming ads • Proof the first drafts for design, copy and clarity • Assist in the training/education and development of graphic designers. • Digital Asset Management- responsible for organizing, cataloging, and managing all digital assets received directly from vendors or their portals. Show less



Ellen's Organic

• Freelance Graphic Designer (Part-time)

  • Oct 2017 - Present

  Lido Beach, New York • Presentation and Product Deck • Retouch and design work



Profile NYC

• Freelance Graphic Designer/Photographer (Part-time)

  • Nov 2014 - Present

  Greater New York City Area • Photograph samples of licensed apparel (Men, Women & Kids – Big & Tall, Plus and Regular sizes) • Samples consist of NFL, MLB, NHL, NBA & NCAA team apparel. Also includes Champion and Russell brands • Create Templates in Photoshop • Upon template approval, set other versions with team logos and colors. • Process images as PDF/JPEGs then archive



Doyle Security Services, Inc. (DSS)

• United States
• Security and Investigations
• 1 - 100 Employee

• Freelance Graphic Designer

  • Feb 2012 - Present

  Valley Stream, NY • Design proposals, brochures, journal ads, banners, awards, etc. • Create social media posts • Website consultant



Wacom Technology Corp.

• United States
• Computer Hardware Manufacturing
• 200 - 300 Employee

• Demo Artist (Part time) / Freelancer

  • Nov 2000 - Present

  • Assist in booth and equipment setup and breakdown (computers, tablets, monitors, brochure replenishment) • Attend Expos/Seminars all over the U.S. (Comicon NYC, MOCCAFest NYC, CES Vegas, Photoshop World). Demo merchandise using Photoshop or Sketchbook to prospective customers and vendors • I demo the following products: Bamboo Spark, Slate & Folio; Intuos tablets, IntuosPro tablets, MobileStudio Pro and Cintiq Monitor products.



AriZona Beverage Co.

• United States
• Food and Beverage Services
• 300 - 400 Employee

• Senior Graphic Designer

  • Jul 2015 - May 2019

  Woodbury, New York • Maintain all Sheets for all national & international products (Sales, Catalog, UPCs and Products) - Including InDesign & PowerPoint versions • Brainstorm, execute or assist in Social Media promotions through photography and animation (Concept, Design & Lifestyle Product Shots) • Website maintenance via WordPress - Create product imagery; add new products and update existing items • Handle projects like business cards, apparel, vending labels, shelf strips, postcards, faucet decals… Show more • Maintain all Sheets for all national & international products (Sales, Catalog, UPCs and Products) - Including InDesign & PowerPoint versions • Brainstorm, execute or assist in Social Media promotions through photography and animation (Concept, Design & Lifestyle Product Shots) • Website maintenance via WordPress - Create product imagery; add new products and update existing items • Handle projects like business cards, apparel, vending labels, shelf strips, postcards, faucet decals, fountain headers, in-store signage, etc. • Process or create renders of product imagery for marketing, graphics and sales departments • Work closely with the sales and production teams with presentation creation which includes planograms and pallet art • Experience in applications like Item Master and E-Z POG. Show less



Lloyd Staffing - Lifetime Brands

• Freelance Graphic Designer

  • May 2015 - Jul 2015

  Garden City, NY • Package/Box Design for kitchenware brands like Farberware, Sabatier, Design for Living & Mossy Oak • Print and build packaging mock-ups and show floor panels • Retouch images and create clipping paths



Artech Info Systems – Honeywell/ADI

• Freelance Graphic Designer

  • May 2014 - May 2015

  Melville, NY 480 Page Catalog (Canada) • Layout images of merchandise and stylize copy. Also handled edits • Post links of catalog pages for vendors' review and process any changes, which may include any product additions/deletions • Paginate and prepare final composed pages for output to the printer • Submit native files (InDesign) for French translation then prep pages for output to printer • Paginate and prep PDF (whole catalog) for submission to a digital publisher (flip book setup for… Show more 480 Page Catalog (Canada) • Layout images of merchandise and stylize copy. Also handled edits • Post links of catalog pages for vendors' review and process any changes, which may include any product additions/deletions • Paginate and prepare final composed pages for output to the printer • Submit native files (InDesign) for French translation then prep pages for output to printer • Paginate and prep PDF (whole catalog) for submission to a digital publisher (flip book setup for online viewing). Also set up links for social media sites. Flyers and E-mail Blasts • Layout images of merchandise and stylize copy. Also handle edits. • Process e-mails via Lyris Miscellaneous • Fillable Forms (PDF) Show less



Lloyd Staffing - Henry Schein, Inc.

• Freelance Graphic Designer

  • Sep 2013 - May 2014

  Melville, New York • Catalogs - Layout images of merchandise/copy in 3 column pages • Handled any corrections • Miscellaneous printed collateral projects



Modell's Sporting Goods

• United States
• Retail
• 1 - 100 Employee

• Graphic Artist

  • Apr 2004 - Aug 2013

  • Catalogs and Circulars: Organize images of merchandise and layout pages for New York, New Jersey, Connecticut, Pennsylvania, Washington DC, Baltimore, and New England markets • Photograph merchandise and color correct photos • Design full color advertisements, e-mail blasts, coupons, and ticketbacks for the MLB, NFL, NBA, and NHL teams (within our regions) for newspapers or magazines • Create UPC codes for 100s of newspapers • Designed In-Store Signage or Posters • Assist in… Show more • Catalogs and Circulars: Organize images of merchandise and layout pages for New York, New Jersey, Connecticut, Pennsylvania, Washington DC, Baltimore, and New England markets • Photograph merchandise and color correct photos • Design full color advertisements, e-mail blasts, coupons, and ticketbacks for the MLB, NFL, NBA, and NHL teams (within our regions) for newspapers or magazines • Create UPC codes for 100s of newspapers • Designed In-Store Signage or Posters • Assist in distribution of fliers throughout the chain (145 stores) • Release ads to newspapers via email or online on ADSEND or AdDesk • Equipment: Mac G5, Wacom Intuos4 Tablet, HP LaserJet 5200 and TOSHIBA Color Printer • Awards/Accomplishments: 2006 American In-house Design Award - Graphic Design USA; Attended courses for Management and Public Speaking through Skillpath Seminars; Designed the 2007-2013 gift card line Show less



New York Sportscene

• Art Director

  • Jan 2003 - Apr 2004

  Ronkonkoma, NY • Laid out and designed a 68 page full-color magazine • Color corrected digital or scanned photos • Proofread, typeset and spellchecked all article copy • Proactive in designing advertisements • Set up monthly archive for all photos received • Processed PDF files per printer’s specifications • Equipment: Mac G4, Mac G3, HP Laserjet 2100M (B&W), HP Deskjet 952C (Color) • Researched online for stories or products for space available in monthly publication



Patchogue Printing

• Graphic Designer/Typesetter

  • Dec 2001 - Dec 2002

  Patchogue, NY • Designed and Typeset Journals, Invitations, Business Stationery, Post Cards, Presentation Folders, Newsletters and Brochures • Designed logos that included Business Cards and Letterhead • Implemented and troubleshooted incoming files for print • Organized and archived large database • Obtained some sales experience • Communicated with clients, as well as vendors about production specifications