Jennifer Rawlings

Pharmacy Group Manager at Pharmacy Alliance
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Sydney Area, AU

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Leila G.

I had the pleasure of working alongside Jen for a few years. Jen worked in a BDP position and was highly regarded by the stores she managed. A passionate, focused individual who possessed a high level of industry knowledge. Jen is a wonderful person and played a vital role in supporting our franchise partners day to day.

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Experience

    • Australia
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Pharmacy Group Manager
      • Feb 2019 - Present

    • Australia
    • Retail
    • 1 - 100 Employee
    • Business Development Manager
      • 2015 - Dec 2018

      Key Responsibilities: New Store Set-Up – Project managing new store set-up including coordinating stock, merchandising, signage, stocktaking, store grand openings and staff/franchise training and induction. Consistently seeing monthly sales growth of 30%+ upon conversion. Business & Marketing Plans – Working with stores across multiple brands to create a SWOT analysis, brainstorm ideas, and creating business action plans and local area marketing campaigns. Report Creation & Data Analysis – Using analytical thinking to create unique reports to track market trends, and pinpoint problems and possibilities. Strategies & Problem Solving – Developing concepts and creative strategies to assist staff in driving growth and encouraging customer engagement. Thinking on my feet to address any problems and challenges in a logical and timely manner. Creating tools to assist stores with pricing, ranging and merchandising. Implementation & Compliance – Guiding staff in the implementation of new and updated systems, policies and procedures. Managing franchise compliance so that all parties achieve the best possible results. Successfully transitioned two brands over to new point of sales systems, and increased efficiency to lower wage costs.Training & Assessment – Identifying skills and knowledge gaps and altering training methods to meet the needs and learning styles of different staff. Assessing stores execution and compliance standards and creating ways to aid improvement. Relationships & Communication – Creating strong and professional relationships built on trust and a common goal. Communicating effectively with colleagues and clients from all levels and a variety of backgrounds.

    • Marketing Manager
      • 2013 - 2015

      Key Responsibilities: Catalogue Creation – Driving our principle promotional tool to stimulate sales and profitability. Continually assessing our marketing procedures to make them more efficient, effective, engaging and relevant. Supplier Negotiations – Working with supplier partners to secure superior promotional deals for the franchisees whilst negotiating cooperative funds for the management office. Training Manuals – Creating engaging and informative product training modules for an online training portal. Writing manuals to aid the implementation and execution of new initiatives, and system procedures. Assessment – Visiting stores to assess compliance measures and presenting recommendations. Online – Working with the online brand manager to develop content and maintain the online store and app. Communication & Relationships – Managing the online communication portal to effectively communicate with the stores. Developing strong relationships with a variety of stakeholders, filtering feedback and dealing with complaints. End to end Concept Development and Implementation – Creating various new promotional strategies from concept development to implantation, and review & maintenance. Concepts included loyalty promotions, QR code product information cards, joint promotions with suppliers and local businesses, EDMs and social media campaigns. External Stakeholder Relationships – Fostering relationships with external companies like printers, newspapers, suppliers and program developers.

    • Catalogue Coordinator
      • 2011 - 2013

      Key Responsibilities: Catalogue Design – Sourcing content, layouts, colour selection and concept creation. Pricing – Reviewing competitors pricing, market trends, overarching pricing strategies and profit predictions to create a promotional pricing plan. Product Selection – Working with suppliers and the merchandise team to select products for promotion inline with strategies & plans. Promotional Ordering – Managing promotional ordering inline with the merchandise procedures, supplier commitments and wholesaler stock availability. Supplier Negotiations – Working with the marketing manager to liaise with suppliers to create promotional plans and schedules. Event Management – Coordinating supplier functions, store events and conference logistics.

    • Graphic Designer
      • 2010 - 2011

      Key Responsibilities: Concept Creation – Working from a brief to develop concepts and ideas to engage customers, promote product & service, create loyalty and demonstrate the brands identity and values. Catalogues – Liaise with the marketing and merchandise teams to design catalogues, flyers, newspaper ads, posters & wobblers/shelf takers.

    • Australia
    • Pharmaceutical Manufacturing
    • 1 - 100 Employee
    • Pharmacy Assistant
      • 2008 - 2010

    • Australia
    • Retail
    • 700 & Above Employee
    • Retail Manager
      • 2005 - 2008

    • Sales Assistant
      • 2000 - 2005

Education

  • University of Technology, Sydney
    Bachelor of Management, Business/Tourism
    2005 - 2007
  • Australian Retail Association
    Diploma, Retail Management
    2012 - 2012
  • TAFE NSW
    Certificate 3, Graphic Design
    2009 - 2009
  • Harvard Business School
    Harvard Manage Mentor Program, Business
    2021 - 2022

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