Jennifer Petrini

Senior Account Manager & Event Producer at CLD PR
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Contact Information
us****@****om
(386) 825-5501
Location
Los Angeles Metropolitan Area

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Experience

    • United States
    • Public Relations and Communications Services
    • 100 - 200 Employee
    • Senior Account Manager & Event Producer
      • Dec 2019 - Present

      Rep couture, bridal & eveningwear designer collections securing media and talent placements in Vogue, INSTYLE, Harper's BAZAAR, Elle, Town & Country, Forbes, New York Times, PopSugar, Byrdie, etc. Produce brand-dedicated and multi-brand experiential events surrounding NYFW, Bridal Fashion Week, Coachella Music Festival, Miami Swim Week and on-theme gifting activations. Rep couture, bridal & eveningwear designer collections securing media and talent placements in Vogue, INSTYLE, Harper's BAZAAR, Elle, Town & Country, Forbes, New York Times, PopSugar, Byrdie, etc. Produce brand-dedicated and multi-brand experiential events surrounding NYFW, Bridal Fashion Week, Coachella Music Festival, Miami Swim Week and on-theme gifting activations.

  • Her Highness PR
    • Southern CA & Pittsburgh
    • Founder & Creative Director
      • 2012 - Present

      Stylized PR: clever copywriting. content creation. social media. photoshoot + event production. HHPR clients have included: Olympic Gold Medalist Lindsey Jacobellis; Documentary Film: A CLASSY BROAD. Director, Editor, Producer Anne Goursaud (The Outsiders, Dracula) Legendary Producer & First Female VP of Production Marcia Nasatir (The Big Chill); Richard Dalton, former hairdresser to HRH Princess Diana; SAFILM - San Antonio Film Festival; San Diego Film Festival; Lafayette Hotel & Bungalows; founded Fairytale Fashionista, a fashion experience for children. Show less

    • United States
    • Public Relations and Communications Services
    • Associate Publicist
      • Jan 2015 - Dec 2019

      Traditional PR and social media initiatives for Modern PR clients: Catalina Film Festival; Super Girl Surf Pro; Summit Brands; Cape Rey Carlsbad, a Hilton Resort; Pacific Edge Hotel (Laguna Beach) California Strawberry Commission. Traditional PR and social media initiatives for Modern PR clients: Catalina Film Festival; Super Girl Surf Pro; Summit Brands; Cape Rey Carlsbad, a Hilton Resort; Pacific Edge Hotel (Laguna Beach) California Strawberry Commission.

  • Diana Rua Media - DRM Events
    • Greater Pittsburgh Area
    • Public Relations Director
      • May 2006 - Nov 2019

      DRM is a boutique marketing and event management agency specializing in branding, media planning, public relations, social media marketing and event production. Implemented ongoing marketing campaigns, promotions and special events including 50 Cent's Effen Vodka Takeover Tour - Pittsburgh; The Pittsburgher Burger Bash; Jim Beam-Jack's Bar April Fools Campaign; Hispanic Heritage Street Fiesta; Major League Player's Association All-Star Party; Red Bull Magazine Launch Party with Baron Batch; American Liver Foundation Bachelor Bid; Tease Fashion Show and Audi Grand Opening Party Show less

    • Events Services
    • Festival Director
      • Feb 2015 - Aug 2015

      Curated and designed annual celebration of the imagination for children and their families benefitting the Chloe Nichols Foundation. Managed over 50 exhibiting vendors while creating over a dozen activity stations and schedule of entertainment for two-day festival boasting over 6500 attendees on June 27-28, 2015. Curated and designed annual celebration of the imagination for children and their families benefitting the Chloe Nichols Foundation. Managed over 50 exhibiting vendors while creating over a dozen activity stations and schedule of entertainment for two-day festival boasting over 6500 attendees on June 27-28, 2015.

  • Ceremony Magazine
    • San Diego, Orange County, Los Angeles, San Francisco
    • Associate Editor
      • May 2009 - Feb 2015

      Luxury bridal publication with four annual editions in Los Angeles, Orange County, San Diego and San Francisco. Managed over fourteen hundred pages of content and two hundred fifty clients by producing photo shoots for fashion, décor & special features, cataloging over a thousand wedding submissions, developing editorial content with advertisers, writing print and digital content, blogging (Dress of the Day, Haute Events, & Ingenuity Features), social media, renewal and new business sales (over 100K annually), accounts receivable, and client relations. Directed ad development with art department by conceptualizing marketing and branding campaigns for wedding industry vendors. Show less

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Staff Producer and Volunteer Coordinator
      • Sep 2008 - 2012

      San Diego’s annual 5-day film festival showcasing independent films. Coordinated festival production and staffing for over two hundred volunteers. Assisted Festival Director with sponsorships and filmmaker relations, prescreened/judged films for selection, coordinated film “pop-up” events and Academy Awards sanctioned Oscar Party. San Diego’s annual 5-day film festival showcasing independent films. Coordinated festival production and staffing for over two hundred volunteers. Assisted Festival Director with sponsorships and filmmaker relations, prescreened/judged films for selection, coordinated film “pop-up” events and Academy Awards sanctioned Oscar Party.

    • Marketing Consultant
      • 2007 - 2008

      The PFO is a non-profit organization that markets Pittsburgh as a destination film production location, driving over $600 million in regional economic impact. Assisted PFO with new project development and public relations, coordinated film premiere parties and fundraisers, project managed the silent auction and fashion presentation for the annual Academy Awards event, “Lights! Glamour! Action!” The PFO is a non-profit organization that markets Pittsburgh as a destination film production location, driving over $600 million in regional economic impact. Assisted PFO with new project development and public relations, coordinated film premiere parties and fundraisers, project managed the silent auction and fashion presentation for the annual Academy Awards event, “Lights! Glamour! Action!”

    • Executive Offices
    • 1 - 100 Employee
    • Editor in Chief
      • Feb 2004 - May 2006

      Pittsburgh’s trendy lifestyle magazine dedicated to finding your alter ego. Directed magazine production for bi-monthly publication by developing content, writing and editing all copy, coordinating and styling fashion shoots, produced fashion shows and launch party events, managed staff, contributors and advertising accounts. Pittsburgh’s trendy lifestyle magazine dedicated to finding your alter ego. Directed magazine production for bi-monthly publication by developing content, writing and editing all copy, coordinating and styling fashion shoots, produced fashion shows and launch party events, managed staff, contributors and advertising accounts.

    • Marketing Assistant to the Vice President
      • Jan 2003 - Sep 2004

      Assisted VP of Operations for a 13-store hair salon chain and hair care product development company. Responsible for copywriting, press and product launch releases, designed marketing materials, acted as the liaison to national beauty editors, published bi-monthly newsletter, produced and performed voiceovers for radio commercial spots. Assisted VP of Operations for a 13-store hair salon chain and hair care product development company. Responsible for copywriting, press and product launch releases, designed marketing materials, acted as the liaison to national beauty editors, published bi-monthly newsletter, produced and performed voiceovers for radio commercial spots.

Education

  • Carnegie Mellon University
    BHA, Drama & Creative Writing / Film & Media Studies

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