Jennifer LeMaster (she/her)

Communications Committee Chair at Momentum Developer Conference
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Location
Cincinnati, Ohio, United States, US

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Kym McBride

I met Jennifer at her current job. I worked with her on a

Jaeann Stewart

Jennifer is a detail oriented, motivated self starter. She puts her whole self into everything that she does.

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Experience

    • United States
    • Software Development
    • 1 - 100 Employee
    • Communications Committee Chair
      • Jan 2021 - Present

    • Steering Committee Member
      • Feb 2020 - Present

    • Marketing Manager
      • Apr 2019 - Feb 2020

      • Sought out and built relationships with key community contacts leading to improved organic reach, increased sales, and expanded membership enrollment• Developed long and short-term marketing goals. Created fluid action plans and developed KPIs to measure results• Devised creative marketing solutions within a limited advertising budget• Oversaw the large scale promotion of the three, yearly Warehouse Book Sale fundraisers• Coordinated with PLCH staff in designing marketing materials • Researched and participated in offsite exhibitor events including Books by the Banks and Cincy Magazine’s Best of the West. At time of departure had multiple conferences scheduled• Functioned as primary public relations officer • Responsible for all digital media marketing including:o Website maintenance (Wordpress)o Social media (Facebook, Instagram, twitter, MeetUp, Nextdoor, etc.)o Email campaigns (MailChimp)• Analyzed website data, social media performance, event outcomes, and customer feedback. Made changes where appropriate to improve results.• Promoted passive fundraising campaigns, i.e. Amazon Smile, Kroger Community Rewards• Encouraged online participation in polls, surveys, etc. (CityBeat’s Best of Cincinnati)• Wrote all marketing copy • Wrote staff handbooks, policies, and job descriptions per Director’s guidelines• Created internal signage (hand lettering, posters, A-frames, etc.) and digital signage (Canva)• Merchandised displays to enhance atmosphere and boost retail sales• Enlisted volunteer support both in marketing efforts

    • Digital Marketing Manager
      • Apr 2018 - Mar 2019

      • Managed website cincylibraryfriends.org• Produced digital content including blog posts, graphics, and memes• Acquired Google Suites and set up staff professional email accounts• Began a photographic record of FPL events, activities, and people• Started Twitter, Instagram, and Google Plus accounts• Increased Facebook following and likes significantly. Saw marked increase in page activity. Started group, Library Friends Forum• Claimed online business listings and actively sought out online reviews• Used Google Analytics and other insight tools to evaluate website, social media, and email campaign effectiveness. Made changes where needed• Coached staff during the transition to digital communication• Rallied supporters and donors to give to the 2017 Cincinnati Gives campaign, raising $5,024 and coming in 12th place out of 107 charities • Played an integral role in the marketing of the historic 46th Annual June Book Sale resulting in a large boost of public awareness, and a significant increase of revenue over the previous three years Non-digital marketing projects organized• Started and facilitated an FPL book club which produced several new volunteers• Started a FPL writing group, Saturday Scribes, which quickly outgrew space• Organized a lecture series featuring local speakers and authors resulting in new customers, memberships, and increased sales

    • Assistant Gift Shop Manager
      • Aug 2017 - Apr 2018

      • Oversaw store operations during Manager's absence • Provided personalized shopping experiences leading to increased revenue and enhanced customer loyalty• Encouraged organizational unity by promoting Friends of the Library events across both locations • Created signage using hand lettering, chalkboard signs, dry erase, and other creative methods• Designed displays and merchandised product in an eye-catching manner• Solicited monetary donations, Friends’ memberships, and volunteer applications• Participated in store inventory, cash management, and minor accounting• Trained and supervised volunteer staff • Maintained situational awareness to prevent theft • Developed relationships with Library staff to foster camaraderie between organizations

    • United States
    • Retail
    • 700 & Above Employee
    • Keyholder
      • Mar 2017 - Nov 2017

      Functioned in a supervisory role, overseeing store operations in the absence of the Manager. Trained new staff members on job skills and policies. Resolved customer service concerns. Maintained a high personal standard of Rewards Card sign ups and sales. Functioned in a supervisory role, overseeing store operations in the absence of the Manager. Trained new staff members on job skills and policies. Resolved customer service concerns. Maintained a high personal standard of Rewards Card sign ups and sales.

    • United States
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Medical Coder, CPC
      • Aug 2012 - May 2013

      Coded medical procedures from operative reports for insurance reimbursement. Managed accounts receivable for several large payers, including billing follow-up and claim denial appeals. Edited patient demographics. Answered billing and customer service calls. Maintained open communication with medical staff. Exceeded professional continuing education requirements. Coded medical procedures from operative reports for insurance reimbursement. Managed accounts receivable for several large payers, including billing follow-up and claim denial appeals. Edited patient demographics. Answered billing and customer service calls. Maintained open communication with medical staff. Exceeded professional continuing education requirements.

    • United States
    • Hospitals and Health Care
    • 1 - 100 Employee
    • Medical Billing Specialist
      • Jan 2011 - May 2012

      Billing follow-up for aged accounts receivable. Medicare and Medicaid specialist. Billing follow-up for aged accounts receivable. Medicare and Medicaid specialist.

    • United States
    • Hospitals and Health Care
    • 700 & Above Employee
    • Registered Respiratory Therapist, RRT- NPS
      • Dec 2008 - Nov 2009

    • Registered Respiratory Therapist. RRT-NPS
      • Jun 2006 - Nov 2008

      Neonatal and Pediatric Intensive Care Unit. Shift leader for Children's Hospital. Neonatal and Pediatric Intensive Care Unit. Shift leader for Children's Hospital.

    • United States
    • Medical Practices
    • 1 - 100 Employee
    • Registered Respiratory Therapist-NICU
      • Oct 2004 - May 2006

Education

  • The University of Toledo
    Associate of Science - AS, Respiratory Care Therapy/Therapist
    2002 - 2002
  • Daymar College-Bellevue
    Diploma, Medical Billing and Coding
    2010 - 2011

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