Experience

Retail Monster LLC

• Consumer Goods
• 1 - 100 Employee

• Senior Manager - Licensing

  • Aug. 2022 - –Heute



Manly Bands

• United States
• Luxury Goods & Jewelry
• 1 - 100 Employee

• Product Licensing Manager and Brand Partnerships

  • Juni 2021 - Juli 2022

  Oversee all licensing programs from start to finish within the company, manage all Brand Partnerships as they pertain to product and manage the gifting/product side of the online business. Customer research, usability studies, and deep understanding of each Licensors business to inform product direction for our licensing strategy. Handle strategic Brand Partnerships and maintain measures for tracking success.Communicate roadmaps, priorities, product launches and decisions clearly across the company.Negotiate contract points and terms, royalty rates, and minimum guarantees across the licensing program.Ownership of creating unique product opportunities to be sold on Manly Gifts as additional means of revenue for the company.Build rapport and partner with key decision makers/buyers. Manage open to buy, drop ship, and product collaboration opportunities.Collaborate with marketing to create a retail campaign strategy for License and Product launches, marketing materials, PR opportunities and social media. Revamped affiliate, influencer and ambassador programs.



SkinOwl

• United States
• Personal Care Product Manufacturing

• Director Of Operations

  • Aug. 2020 - Juni 2021

  Function as a chief of staff to the Founder. Own and safeguard day to day operations of online and and retail store settings including domestic/international sales, lead generation, business development, local partnerships, customer service, and sales reporting and metrics.-Proactively mitigate and resolve wholesale supplier, partner, (domestic and international) customer and employee matters to elevate focus and effectiveness of Founder.-Brainstorm, prioritize and implement local outreach and partnerships to nurture campaigns and community engagement across greater Treasure Valley.-Sourced and negotiated partnerships/vendors for successful launch of company’s first brick and mortar location.-Maximize sales (and upsell opportunities).-Ownership of creating and leveraging reporting and metrics across operations, sales and inventory.-Build rapport and partner with key decision makers/buyers. -Inventory management of direct to consumer product, retail and storefront needs as well as raw materials.-Formulate and implement new processes and procedures that add to the efficiency of the daily operations.



Zulily

• United States
• Retail
• 700 & Above Employee

• Licensing Brand Manager

  • Mai 2017 - Aug. 2019

  Manage annual and quarterly forecast, goals and strategy to obtain departmental sales and growth targets. Lead growth and maintenance of $18M portfolio.- Built successful business relationship, resulting in onboarding major licensor partners.- Owned licensor calendar, strategically planning events and securing all permissions and assets.- Negotiated terms of contractual agreements between Zulily and major licensors, conducting business adhering to legal terms of both companies.- Performed financial and market analysis of licensing, driving new partnerships and providing counsel on strategic vendor relationships.- Maintained communication with key internal partners, understanding / resolving performance / trends / business opportunities and challenges.- Oversaw retail campaign strategy from inception to completion, collaborating with Creative, Marketing, PR, and Operational counterparts. Attended Divisional Calendar meetings, providing input on overall Merch strategy and special events opportunities.- Educated business partners about proper brand image & visual representation, ensuring marketing synergies & brand alignment between Zulily and licenses.- Attended Industry Trade Shows, securing new products and onboarding new licensors / vendors.

• Senior Buyer - Licensed Apparel

  • Okt. 2014 - Mai 2017

  Established and controlled licensed apparel, sleepwear and accessories categories. Partnered with each vendor individually to create and execute monthly and yearly growth plans.- Identified new and growing trends, capitalizing on demand.- Partnered closely with top entertainment brands such as Disney, Sanrio, etc., strategically creating new business opportunities and growth on existing sales.- Collaborated with licensors, planning business from top-down approach on monthly and yearly basis. Negotiated and reviewed business terms.- Negotiated terms, conditions, pricing and product, ensuring greatest possible value to business and customers.- Planned and executed strategies, achieving sales, gross margin, inventory turnover, and product assortments.

• Buyer - Licensed Character Goods

  • Mai 2012 - Okt. 2014

  Developed and coordinated licensed hard goods, and accessories. Collaborated with each vendor to meet monthly, quarterly and yearly sales growth plans. Onboarded new vendors and well as set up new product.- Met and exceeded demand plans, as well as KPIís by curating compelling assortments of licensed products and negotiating best price to provide to customer.- Onboarded new Entertainment Licensors to grow Character Licensing within company, increasing revenues and generating additional resources.- Strategically planned out monthly and yearly event calendar, capitalizing on promotional, marketing and movie / DVD releases of each Licensed Character.



Norpro

• Regional Sales Manager

  • Juli 2008 - Mai 2012

  Directed over 19 sales representatives within 10 territories, consisting of entire east coast for leading kitchenware supplier, through daily calls, emails, and regular sales visits to each territory.- Grew new business through different avenues and areas of retail by partnering with sales representative groups, cold calling and attending industry trade shows.- In 2011 brought over $550K worth of new business to territories by partnering with representative groups and pursing new customers through promos, visits and cold calls. Sales increased over 15% within overseen representative groups.



HFC/Beneficial Member of HSBC

• Senior Account Executive

  • März 2006 - Juli 2008

  Executed marketing and sales of mortgage, personal loan, auto refinance, and ancillary insurance products to new and existing customers.- Generated $564K in October 2006, $607K in October 2007, and $615K in May 2008 (average numbers for account executives at this time were $100K) by cold calling prospective clients and proposing loan programs.- Conducted daily outbound calls in amounts of 50-75, a third being cold calls, producing meetings with clients to propose refinance programs. Executed marketing and sales of mortgage, personal loan, auto refinance, and ancillary insurance products to new and existing customers.- Generated $564K in October 2006, $607K in October 2007, and $615K in May 2008 (average numbers for account executives at this time were $100K) by cold calling prospective clients and proposing loan programs.- Conducted daily outbound calls in amounts of 50-75, a third being cold calls, producing meetings with clients to propose refinance programs.



Urban City Coffee Roasters

• Business Consulting and Services
• 1 - 100 Employee

• Office and Accounts Manager

  • Aug. 2003 - März 2006

  Managed over 50 sales accounts daily. Worked quarterly trade shows marketing product to potential clients. Performed daily accounting responsibilities for 3 espresso stands as well as the roasting plant.- Analyzed frequency / quantity of orders data to boost revenue, upselling current customers on product needs while executing weekly orders.- Managed inventory levels for Coffee Roasting Plant, utilizing to prepare weekly orders and add new products to the assortment. Managed over 50 sales accounts daily. Worked quarterly trade shows marketing product to potential clients. Performed daily accounting responsibilities for 3 espresso stands as well as the roasting plant.- Analyzed frequency / quantity of orders data to boost revenue, upselling current customers on product needs while executing weekly orders.- Managed inventory levels for Coffee Roasting Plant, utilizing to prepare weekly orders and add new products to the assortment.