Experience

Keypoint Intelligence

• United States
• Business Consulting and Services
• 1 - 100 Employee

• Senior Consultant

  • Nov 2021 - Present

  Lead research initiatives to support clients with marketing, branding, customer, and product inquiries. Use approaches such as but not limited to VoC in-depth interviews and surveys.Develop budget, negotiate costs with clients and vendors, and monitor expenditures throughout project lifecycle.Draw insights from qualitative and quantitative data to identify current market activity, form trend analyses. Frame go-forward recommendations.

• Consultant

  • Jan 2020 - Present

• Sr. Market Research Analyst

  • Jul 2018 - Jan 2020

  Designed and programed large-scale web surveys to collect data on smart office, business communications technology, and digital and production printing markets.Mapped general trends to develop stories about clients’ market positioning. Assisted Consulting team on build engaging reports and presentations to convey findings to clients.Became go-to survey software expert. Trained new team members on survey software and assimilated them to departmental and organizational workflow processes.

• Market Research Analyst

  • Jul 2017 - Jul 2018



Investor Group Services (IGS)

• United States
• Business Consulting and Services
• 1 - 100 Employee

• Market Research Analyst

  • Apr 2017 - Jul 2017

  Performed due diligence for private equity and corporate clients. Conducted phone-based, structured interviews with industry experts and market participants to gain insight into the key players, competitive landscape, and market dynamics. Performed due diligence for private equity and corporate clients. Conducted phone-based, structured interviews with industry experts and market participants to gain insight into the key players, competitive landscape, and market dynamics.



Tech Networks of Boston

• United States
• IT Services and IT Consulting
• 1 - 100 Employee

• Sales and Marketing Intern

  • Jun 2016 - Dec 2016

  Assisted in writing sales proposals which included RFI/RFP responses for perspective clients within the IT services, technology consulting and business intelligence industries. Composed initial client outreach email campaigns for target market segments. Handled all marketing collateral, including exhibit materials and giveaways, for bi-weekly roundtable events as well as occasional trade shows. Wrote articles for company blog and newsletters on various topics related to nonprofit and technology news, trends and updates. Created concise ads for company Google Adwords campaign.



Nordstrom

• United States
• Retail
• 700 & Above Employee

• Retail Salesperson

  • Nov 2013 - Dec 2015

  Consistently ranked as the top performer in the Salon Shoes department and within the top 5 performers in the store for exceeding sales quotas by at least 150% on average, and for achieving high success rates in signing customers up for the Nordstrom reward program, credit card and store card. Consistently ranked as the top performer in the Salon Shoes department and within the top 5 performers in the store for exceeding sales quotas by at least 150% on average, and for achieving high success rates in signing customers up for the Nordstrom reward program, credit card and store card.



Community Activism Law Alliance

• Intern

  • Jan 2014 - Mar 2014

  Helped to win seed funding grant from Harvard University Public Service Venture Fund. Helped to win seed funding grant from Harvard University Public Service Venture Fund.



ALDO Group

• Canada
• Retail
• 700 & Above Employee

• Sales Associate

  • Jul 2011 - Nov 2013

  Was offered management position in 2013; declined due to school commitment. Was offered management position in 2013; declined due to school commitment.