Jennifer Frayser

Vice President of Marketing at Solvaria
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Contact Information
us****@****om
(386) 825-5501
Location
Richmond, Virginia, United States, US

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Experience

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Vice President of Marketing
      • Sep 2014 - Present

      Richmond, Virginia Area Solvaria offers full-time and supplemental managed database services to companies around the world. We apply trusted methodology and a flexible approach to help businesses get the most ROI out of their investment in technology.

    • Marketing & Sales Coordinator
      • Sep 2014 - Jun 2016

      Richmond, Virginia Area

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account Executive
      • Mar 2013 - Aug 2014

      Cary, NC • Oversaw strategy implementation for the agency’s top level accounts in architecture and engineering, biosciences and higher education; create new business presentations in industry specialties • Interpreted clients’ business goals to develop strategic, integrated communications campaigns across paid,earned, shared and owned marketing channels while maintaining consistent brand messaging • Spearheaded and implemented the company’s creative strategy of design and content creation for… Show more • Oversaw strategy implementation for the agency’s top level accounts in architecture and engineering, biosciences and higher education; create new business presentations in industry specialties • Interpreted clients’ business goals to develop strategic, integrated communications campaigns across paid,earned, shared and owned marketing channels while maintaining consistent brand messaging • Spearheaded and implemented the company’s creative strategy of design and content creation for websites, collateral pieces, videos and digital marketing initiatives • Upheld excellent client service by acting as primary contact on 10+ accounts while managing tactic delivery of supporting team members • Coordinated and presented media training sessions based on client needs Show less

    • United States
    • Public Relations and Communications Services
    • 100 - 200 Employee
    • Account Executive
      • Jun 2010 - Mar 2013

      Raleigh-Durham, North Carolina Area • Worked for a leading global independent business communications firm to provide full-service public relations, marketing and event planning services to the agency’s largest client. • Collaborated closely with clients to develop strategic messaging, influence targeted audiences and promote brands and products across multiple platforms. • Facilitated Internet marketing tactics while maintaining current web copy and social media interaction. • Interpreted technical information and… Show more • Worked for a leading global independent business communications firm to provide full-service public relations, marketing and event planning services to the agency’s largest client. • Collaborated closely with clients to develop strategic messaging, influence targeted audiences and promote brands and products across multiple platforms. • Facilitated Internet marketing tactics while maintaining current web copy and social media interaction. • Interpreted technical information and field data into marketing materials including brand collateral, news releases, slide decks and internal communications. • Coordinated trade show planning to establish client presence at national events. Show less

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Intern
      • Jan 2010 - May 2010

      Raleigh-Durham, North Carolina Area • Gained experience across multiple industries including medical, industrial science, law, and fashion while working for the largest independent public relations agency in the Southeast. • Developed social media content to implement PR and marketing strategies on various media platforms. • Used Cision to develop media lists, manage client clipbooks, and show progress and value of services. • Executed media relations and communication objectives including building media lists, media… Show more • Gained experience across multiple industries including medical, industrial science, law, and fashion while working for the largest independent public relations agency in the Southeast. • Developed social media content to implement PR and marketing strategies on various media platforms. • Used Cision to develop media lists, manage client clipbooks, and show progress and value of services. • Executed media relations and communication objectives including building media lists, media coverage reports, client objective research, and drafted press materials, including media pitches and press releases. Show less

    • Intern
      • Aug 2009 - Dec 2009

      - Handled social media campaigns by writing press releases, product releases, and media alerts. - Promoted and posted events through online and/or print media. - Assisted in planning and working marketing events.

Education

  • North Carolina State University
    BA, Communication
    2006 - 2010
  • Lorenzo De Medici

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