Experience

Freelance Content Writer

• India
• Online Audio and Video Media
• 1 - 100 Employee

• Freelance content writer/ copywriter

  • Jul 2020 - Present

  An experienced freelance copywriter who has worked with a variety of reputable brands and digital marketing agencies. Work has included overhauling website copy, writing blog posts, social media posts, e-learning modules, producing SEO-focused articles, editing content pieces, devising content audits, content calendars and much more. I have worked across a variety of industries, from retail to finance and B2B, to name a few. An experienced freelance copywriter who has worked with a variety of reputable brands and digital marketing agencies. Work has included overhauling website copy, writing blog posts, social media posts, e-learning modules, producing SEO-focused articles, editing content pieces, devising content audits, content calendars and much more. I have worked across a variety of industries, from retail to finance and B2B, to name a few.



Edit

• United Kingdom
• Marketing Services
• 100 - 200 Employee

• Content Writer

  • Aug 2018 - Jul 2020

  Content Writer for Edit (formerly Branded3), a leading digital marketing agency in Leeds. Writing a variety of high-quality content pieces for a diverse pool of well-known clients. • Producing high-quality copy to aid SEO content marketing campaigns, including content such as: blog posts, product descriptions, landing pages, graphics, emails, PR write-ups and more. • Proofreading and editing the copy of other team members’ work to an exceptional standard. • Monitoring industry news to identify content opportunities. • Writing thought-leading blog posts for Edit’s blog. • Developing content strategies for clients’ blogs. • Excellent time management skills, often working to extremely tight deadlines. • Collaborating heavily with colleagues on the PR, Design, Development and SEO teams to deliver highly engaging content. Show less



Branded3

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Content Writer

  • Sep 2017 - Aug 2018



Freelance editor/writer

• Freelance Writer

  • May 2017 - Sep 2017

  Freelance writer for the likes of Delta Connex and SuccessFlow Ltd. My freelance work has involved writing blog posts, web pages, landing pages as well as proofing/editing various types of content. Freelance writer for the likes of Delta Connex and SuccessFlow Ltd. My freelance work has involved writing blog posts, web pages, landing pages as well as proofing/editing various types of content.



MatalanDirect.com

• Retail
• 1 - 100 Employee

• Copywriter

  • May 2015 - Jun 2017

  Copywriter for MatalanDirect.com — the online furniture division of Matalan, as well as involvement with Matalan.co.uk. • Managing and writing interior content for the Matalan Direct blog • Writing fashion-focused articles for Matalan's blog • Sole copywriter for all Matalan Direct emails • Writing fashion-focused email copy for Matalan • Sole copywriter for Matalan's first ever in-store furniture brochure • Writing interior features for Matalan mailers • Creating bespoke landing page content for both Matalan Direct & Matalan • Producing engaging buying guides off the back of keyword research • Writing compelling product descriptions • Proofing/editing and final sign off person for other team members'​ work • Compiling informative monthly reports on blog content performance • Content planning and strategy Show less



OneFamily

• United Kingdom
• Financial Services
• 200 - 300 Employee

• Content Marketing Executive

  • Nov 2011 - May 2015

  Copywriter for a leading financial services organisation specialising in over 50’s life insurance. • Managing the company blog • Creating a yearly editorial calendar • Producing content in a variety of formats including articles, infographics, landing pages and email copy • Writing thought leadership articles for financial adviser publications • Analysing content performance using Google Analytics and creating monthly reports • Researching and developing innovative content ideas • Maximising content for social media channels Show less



Great Lengths S.p.A. Società Benefit

• Italy
• Personal Care Product Manufacturing
• 1 - 100 Employee

• Marketing Assistant

  • Sep 2010 - Nov 2011

  Created engaging online and offline content for a market-leading hair extensions brand. • Writing press releases and monthly e-newsletters • Crafting compelling copy for direct mailings and the Great Lengths magazine • Updating Facebook content and website copy • Organised and ensured the successful running of exhibitions and events such as Professional Hairdresser Live and Miss England • Proofreading content to ensure it was to the highest standard Created engaging online and offline content for a market-leading hair extensions brand. • Writing press releases and monthly e-newsletters • Crafting compelling copy for direct mailings and the Great Lengths magazine • Updating Facebook content and website copy • Organised and ensured the successful running of exhibitions and events such as Professional Hairdresser Live and Miss England • Proofreading content to ensure it was to the highest standard