Digital and Social Media Lead

• Jan 2021 - Present

Marketing and Communications Lead

• Aug 2020 - Aug 2021

Communications Manager

• Nov 2016 - Aug 2020

As the Communications Manager within a small non-profit organization, I planned and executed marketing and communication initiatives, including managing social media, outreach activities and events, online research, website content.• Developed integrated social media strategies and manage the Facebook, Twitter, Instagram, LinkedIn, and YouTube pages. • Oversaw the redesign and launch of the main website for the Foundation, including improvements to eCommerce and application submission portals. • Built relationships with key media stakeholders, and successfully pitch stories about the Foundation's programs to local and national media outlets across Canada.• Wrote a variety of communication materials, including news releases, newsletter copy, advertisements, brochures, web content, proposals, speaking notes. • Planned, executed and evaluated communication strategies to promote key events, news, and the organization. • Monitored national and international media hits, collected and analyzed website, e-communication and social media metrics to track awareness, usage, and stakeholder engagement. Provided quarterly reports summarizing all activities to the Board of Directors.• Maintained ongoing relationship with key suppliers, including graphic designers, translators, printers, web developers, etc.• Supervised volunteers, interns, and staff members involved in communication and outreach activities.

Communications Coordinator

• Feb 2014 - Oct 2016

As the Communications Coordinator with the Vimy Foundation, I facilitated marketing and communication initiatives, including social media, outreach activities and events, online research, website content and news outreach.

Coordinator

• Sep 2012 - Dec 2013

Coordinated regular meetings of faculty and students, arranging speakers, advertising meetings and events, and reserving rooms/equipment. In April 2013 I managed the annual conference on “Food, Agriculture, and Sustainability”: submitting funding proposals and the call for papers, evaluating presentation proposals, inviting guest speakers, managing the budget, and day-of conference coordination. I developed and maintained the organization's website. Coordinated regular meetings of faculty and students, arranging speakers, advertising meetings and events, and reserving rooms/equipment. In April 2013 I managed the annual conference on “Food, Agriculture, and Sustainability”: submitting funding proposals and the call for papers, evaluating presentation proposals, inviting guest speakers, managing the budget, and day-of conference coordination. I developed and maintained the organization's website.

Course Instructor

• Jan 2010 - Apr 2010

Taught PSCI 357: International Organization. Designed and facilitated upper year undergraduate lecture course on the theoretical perspectives of formal international organizations, the history of their emergence, and their relevance, effectiveness, and legitimacy. Supervised two graduate teaching assistants Taught PSCI 357: International Organization. Designed and facilitated upper year undergraduate lecture course on the theoretical perspectives of formal international organizations, the history of their emergence, and their relevance, effectiveness, and legitimacy. Supervised two graduate teaching assistants

Knowledge Sharing & Capacity Building Consultant

• Jul 2007 - Aug 2008

• Researched and wrote educational material for the Cereal Knowledge Bank (CKB), including fact sheets, research briefs and training resources on various aspects of maize and wheat production and agronomic practices. • Reviewed and edited existing materials in CKB, identifying new areas for research, and checking drafts through a peer review process. • Developed new media forms for public education purposes, including written online material, audio files (podcasts), and video lectures. • Built and expanded websites using the Joomla content management system, wikis, and digital document repositories.

Research Assistant

• Sep 2005 - Sep 2006

• Conducted targeted research assignments to assist in the production of publications and presentations for senior researchers focused on international policy issues. • Thorough copy and content editing of working documents and manuscripts. • Prepared documents for publication, including formatting and bibliographic referencing, using both in-house and external publications standards. • Assisted with rapporteuring for author meetings and conferences. • Conducted targeted research assignments to assist in the production of publications and presentations for senior researchers focused on international policy issues. • Thorough copy and content editing of working documents and manuscripts. • Prepared documents for publication, including formatting and bibliographic referencing, using both in-house and external publications standards. • Assisted with rapporteuring for author meetings and conferences.