Jennifer B.

Specialist at Reprise Digital
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Contact Information
us****@****om
(386) 825-5501
Location
United States, US
Languages
  • English Native or bilingual proficiency
  • Russian Native or bilingual proficiency
  • German Elementary proficiency

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Bio

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Experience

  • Reprise Digital
    • United States
    • Advertising Services
    • 700 & Above Employee
    • Specialist
      • Oct 2021 - Present

  • Symphony Beauty
    • New York, United States
    • Marketing Manager
      • Aug 2017 - Oct 2021

      Analyzed consumer trends and competitive analysis using Nielson/IRI Mintel, SEMRush - developed campaigns with cross-functional teams, increasing brand awareness and leads on multiple channels. Prepared reports, creative briefs, roadmapping, and growth strategies. Managed multiple brands and assisted in launch of 5 lines in the clean beauty category. Optimized paid advertising with UA testing – search, social, and instream resulting in expanded network. Lead weekly meetings on CRM data, sales, forecasting, KPIs, web analytics, customer feedback, ad traffic. Executed vendor management: Bed Bath Beyond, CVS, subscription boxes (Ipsy, Boxycharm, Birchbox), Nordstrom, Ulta, TJ Maxx, and Walmart. Show less

Education

  • Stony Brook University
    Bachelor of Science - BS, Business Management, Marketing
  • The University of Manchester
    Business Management, Marketing
    2017 - 2018

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