Account Manager

• Dec 2020 - Present

Account Executive

• 2005 - 2020

I provided high touch, consultative client service and account management for corporate, hospitality, retail and higher education businesses, as well as individual and residential properties. I achieved over $2.5M in annual sales through special events and weddings, holiday decor, corporate gifts and incentives, interior and exterior garden design and weekly floral programs. I built, managed and nurtured productive client relationships, expanding accounts and driving additional revenue. Partnered with cross-functional departments to ensure the highest creative quality while maintaining budgets and critical timelines.My achievements included:-Using strong leadership and effective sales skills to contribute to annual company revenue of $34M.-Increasing account value with a Boston-based advertising agency from $12K to over $100K in annual revenue.-Demonstrated success nurturing leads into profitable relationships, building a local university account from a cold call to achieving over $150K in sales over a 3 year period.-Leveraging exceptional client management skills to explode floral-only accounts into additional new business, including event design and production, corporate gifting, plants and maintenance, venue selection and logistics management.

Senior Designer & Event Manager

• 2003 - 2004

Partnering with owner of this small flower company, I developed a business plan and created the interior design to launch a retail location in a high-traffic shopping district. I provided marketing and floral expertise to expand the business into custom floral design, developed an event management strategy and cultivated a client base for new business. Partnering with owner of this small flower company, I developed a business plan and created the interior design to launch a retail location in a high-traffic shopping district. I provided marketing and floral expertise to expand the business into custom floral design, developed an event management strategy and cultivated a client base for new business.

Event Coordiator/Floral Designer

• 1998 - 2001

I planned and coordinated events including weddings, corporate functions and fundraisers, and provided event and floral consultation services to hotel and corporate clients. I managed all phases of events from concept through to execution, including developing proposals and budgets, ordering products, and overseeing event production. I planned and coordinated events including weddings, corporate functions and fundraisers, and provided event and floral consultation services to hotel and corporate clients. I managed all phases of events from concept through to execution, including developing proposals and budgets, ordering products, and overseeing event production.