Jennifer Enoh

Data Analyst at New Vision Institute of Technology
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Contact Information
us****@****om
(386) 825-5501
Location
Dallas-Fort Worth Metroplex
Languages
  • English Full professional proficiency

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Bio

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Credentials

  • Google Data Analytics
    Microsoft
    Jun, 2023
    - Nov, 2024

Experience

    • Nigeria
    • Education
    • 1 - 100 Employee
    • Data Analyst
      • May 2021 - Present

      • Ensured high data quality through the removal of duplicate entries, consistent classification of information and the reconciliation of information against 3 different master data management systems in varying lines of business. • Tested advanced SQL queries with multi-table joins, group functions, subqueries, set operations and T-SQL stored procedures. • Coordinated with 15 senior data analysts and data scientists to create pivot tables and charts for the automation of an Excel spreadsheet that contained pricing and costs for specific materials and items. • Utilized Alteryx and Snowflake to perform 4 data transformation tasks which included merging datasets, aggregating data, standardizing formats, and handling missing or inconsistent values. • Utilized flowchart to document and visualize the steps involved in the process of identifying patterns and factors that contributed to customer churn data. • Collected large amounts of data from multiple data sources to aid the business in analytics to increase marketing and sales and consulted with 8 internal business units to gather requirements needed to develop and implement web-based tools to assist with business processes. • Performed in-depth analysis by using Tableau features like data blending, calculated fields, table calculations, trend lines, forecasting, clustering and statistical modeling, to uncover patterns and relationships within the data. • Designed and implemented A/B testing and Multivariate testing, and collaborated with engineering and design teams to improve user experience, achieving a 45% increase in e-commerce conversion rate. • Utilized Salesforce to extract data like customer information, sales data, leads, opportunities, and activities. • Created dashboards and reports within Power BI and set up access and sharing permissions, which enabled over 60 users to view the reports, interact with the visuals, and explore the underlying data Show less

    • United States
    • Financial Services
    • 700 & Above Employee
    • Data Analyst
      • Jun 2019 - Apr 2021

      • Developed a predictive model using regression analysis to analyze 12 different factors that impacted customer purchase behavior and identified key drivers of sales • Transformed the data by applying SQL joins and formulas to build multiple data models based on requirements. • Leveraged historical data to develop forecasting models and predictive algorithms, and to also analyze past sales, customer behavior, market trends, which assisted in inventory planning, budgeting and resource allocation. • Utilized Excel VBA macros to automate repetitive tasks and perform data manipulations which enhanced operational efficiency by 70%. • Utilized Google Analytics G4 and Hubspot CRM to analyze user behavior, email acquisition, signups, subscriptions, customer retention rate, funnel analysis and multi-channel attribution. • Utilized Informatica to merge and integrate data from 5 different sources, using join operations, lookup tables, and consolidation techniques. • Stored and managed large volumes of structured and unstructured data with Amazon S3 (Simple Storage Service). • Performed data mining by identifying distinct customer segments based on various demographic, behavioral and transactional attributes Show less

  • Home Depot
    • Atlanta, Georgia
    • Data Quality Analyst
      • Jan 2017 - Apr 2019

      • Built 50 interactive dashboards with Key Performance Indicator (KPI) metrics on Power BI to get insights on market performance. • Developed 72% custom Microsoft Power BI dashboards, visualizations, and interfaces with Microsoft SSRS to deliver meaningful and actionable insights. • Extracted relevant sales data from the SAP ERP system, which included sales orders, invoices, customer details, product information and pricing data. • Performed data profiling by using Informatica to assess the quality of the data, identify anomalies and handle missing data. • Performed daily quality checks, flow designs and production testing within UAT environments for a minimum of 8 projects on a monthly basis. • Performed data governance by tracking data lineage, monitor data quality, and ensure compliance with data governance policies. • Built operational reporting in Tableau to find areas of improvement for contractors resulting in $50,000 in annual incremental revenue. • Created and managed master data objects ensuring data integrity and successful execution in SAP within agreed timelines. Show less

Education

  • Southwestern Oklahoma State University
    Master of Business Administration - MBA
  • Obafemi Awolowo University
    Bachelor's degree, Economics

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