Jennifer Petricevic, MBET
Strategy & Product Management at Profound Impact Corporation- Claim this Profile
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Bio
Credentials
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Competition Introduction
Coaching Association of CanadaMar, 2019- Nov, 2024 -
CPR and First Aid C
-Mar, 2014- Nov, 2024 -
Smart Serve Certification
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Experience
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Profound Impact Corporation
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Canada
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Research Services
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1 - 100 Employee
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Strategy & Product Management
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Nov 2021 - Present
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Communitech
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Canada
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IT Services and IT Consulting
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100 - 200 Employee
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Business & Innovation Account Executive
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Mar 2021 - Jan 2022
Responsible for delivering and developing innovation programs for Communitech's largest corporate clients. Active leader for collaborations between startups, scale-ups, corporate and government members. Account management of $1.5M+ and 70% of the department's monthly revenue. Successful design, implementation, and delivery of 20+ innovation programs. This role was a fantastic learning experience! The team trusted me to tackle a senior and demanding role while accepting increased responsibility throughout CEO and leadership transitions. I managed a external consulting team of 5 while creating and delivering experiences that balanced technology, community engagement, skill building, and collaboration across corporate client priorities and business strategies.
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Corporate Innovation Consultant
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Oct 2020 - Jan 2022
Consulting on business strategy, design thinking, and leadership sessions for corporate innovation clients. Project Focus: - Remote team building, communication, and productivity- Technology utilization complementary to business plan and core service goals- Design thinking facilitation
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BlackBerry
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Canada
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Software Development
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700 & Above Employee
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IoT Strategy
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Mar 2020 - Jun 2020
Worked alongside BlackBerry to explore opportunities within the IoT cybersecurity space. The MBET project team co-created a 59-page report outlining research outcomes and methodologies, competitor landscapes, and potential go-to-market strategies. Worked alongside BlackBerry to explore opportunities within the IoT cybersecurity space. The MBET project team co-created a 59-page report outlining research outcomes and methodologies, competitor landscapes, and potential go-to-market strategies.
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Deloitte
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Business Consulting and Services
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700 & Above Employee
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Innovation Lead | Sr Consultant
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Sep 2019 - May 2020
Corporate & Innovation Strategy- Innovation lead for technical & non-technical software development team - Managed multiple projects and stakeholder expectations across Canada- Deloitte community engagement with technology ecosystem and programming- Actively involved with Deloitte Women in Communications and Technology sponsorship program
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Knowledge Lead | Consultant
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Sep 2018 - Sep 2019
Junior Innovation Lead - Focus on viability, desirability and feasibility from start to finish. Utilize Design Thinking, Agile, Scrum, Sprint Planning, UX & UI consultation and Wireframing to create POCs and MVPs. 6 Technology Prototypes: Mortgage Agent (ML), Cloud Services Platforms (AWS, Google, IBM), Tax (NLP, NLG), Open Banking (IOS App, ML), Mergers & Acquisitions (ML), Risk Advisory (ML) Co-op Experience Lead – Record high 270+ applicants, 19 hired S19, 6 Lunch & Learns, 6 Town Halls, 3 Major Events, 2 Orientation Weeks, 2 Onboarding Training Programs, 1 Hackathon. Successfully scaled co-op program from three to 16 in 5 months, Aug to Jan 2019. Multi-Media Digital Marketer – Activated DSpace social media by successfully getting featured on Deloitte Canada Instagram and LinkedIn. Created and produced recruitment video that resulted in 15k+ views and record high co-op applications (more than doubled application numbers from 120 to 270+). Video Content Producer / Content Manager – Leading two separate video projects. 1. Internal per-project knowledge management for global distribution. 2. KW Tech Ecosystem video series featuring Tech Hubs (Communitech, Catalyst 137), Deloitte Innovation, Academics (UW, WLU, Conestoga), Top 10 KW Startups / Scale-ups. Video #1: https://www.linkedin.com/feed/update/urn:li:activity:6493127035391746048/
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Business Technology Consultant | BTA
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Jan 2018 - Aug 2018
The experience of working in a prototyping lab has given me the opportunity to work with leaders in the startup and corporate environments. Through this, Deloitte has taught me how to develop, maintain and improve relationships.
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Education
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University of Waterloo
Master's degree, Business, Entrepreneurship and Technology -
University of Waterloo
Certificate, Technical Sales -
Western University
Bachelor of Arts (B.A.), Political Science and Government -
Western University
Bachelor of Arts (B.A.), Kinesiology and Exercise Science