Experience

Omelet

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Brand (Account) Manager

  • Sep 2023 - Present

• Brand (Account) Manager

  • Jun 2022 - Sep 2023

  • Lead production and execution of 360 campaign elements including digital video, CTV, social, OOH, and experiential activations from conception through post-campaign analysis• Partner with mid to senior level clients, sharing strategic and creative POVs, setting expectations, guiding clients to uncover the root of their feedback, and protecting and advocating for the agency's creative• Partner closely with the entire cross-functional team to ensure campaigns are driving brand strategy and client objectives• Ensure campaigns are executed on time and on budget; aid in managing project scope, notifying client of implications• Mentor and manage one direct report, supporting their growth and providing guidance• Support in new business pitch process, pushing work creatively and strategically, all while ensuring the team stays on brief• Seamlessly led an integrated product launch campaign for Google, which included 20+ unique deliverables across multiple work streamsClients include: Google Play, Google on Android, Google for Small Business, YouTube, Netflix Show less



VMLY&R COMMERCE

• United States
• Advertising Services
• 700 & Above Employee

• Account Supervisor

  • Aug 2021 - Jun 2022

  Previously Geometry Global• Serve as lead client contact, managing all day-to-day activities to strategically and creatively execute integrated shopper marketing programs at the national level, as well as at the retailer level within the mass, club and grocery channels from conception through execution• Function as a strategic partner to the client, providing POVs, and recommending program plans and enhancements rooted in industry and customer knowledge and analysis of program results• Partner with clients throughout the entirety of annual planning, including uncovering business needs, objectives, and white space opportunities, as well as developing activation plan recommendations• Collaborate with client and team to develop creative briefs that help achieve client objectives• Mentor and manage one direct report and support the AE’s development, in addition to the training and onboarding of 10+ new account team members ranging from the AE to Account Supervisor level •Lead all internal and client-facing meetings and presentations, preparing all relevant documents• Manage project scope and budget, notifying client of financial and timing implications• Effectively led the national campaign development for K-C’s scale family care rewards program, which included strategic insights and creative concepting, program naming and branding, and disseminating activation plans to our field of retailer teamsClients Included: Kimberly-Clark; all brands across Family Care (Kleenex, Cottonelle, Scott, Viva), Baby & Child Care (Huggies, Pull-Ups, Goodnites), and Adult & Feminine Care (Depend, Poise, UbyKotex) sectors Show less

• Senior Account Executive

  • Sep 2020 - Aug 2021

• Account Executive

  • Apr 2019 - Sep 2020



Anthem Worldwide

• Account Executive

  • Dec 2017 - Apr 2019

  • Day-to-day client contact; executed programs in digital, photo/video production, experiential, shopper, and integrated marketing spaces, ensuring all campaigns delivered against briefs and met client goals• Led and managed high-revenue projects from start to finish, including creating scopes, developing creative briefs, leading client presentations, and organizing client feedback• Managed financials including developing scopes of work, billing, and weekly forecasts• Mentored and trained Account Coordinators on account management, client management, and agency process• Served as the sole lead of the Beam Suntory account, leading relationships with all brand leads, agency partners, as well as our senior level client• Successfully established a workflow and process with the lead clients and agency partners of a new high-profile account, ensuring the relationship was set up for success• Strategically led HON in a new direction for their yearly print catalog including a digital counterpart, which led to securing the largest scopes for the HON account in 2018, and additional yearly revenueClients included: Barilla, Beam Suntory, Comcast, HON, Medline (healthcare), Accenture Show less

• Assistant Account Executive

  • Sep 2016 - Dec 2017

• Account Coordinator

  • Aug 2016 - Sep 2016



SE10 PR

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Public Relations/Account Management Intern

  • Sep 2015 - Jan 2016

  • Executed day-to-day press activity for B2B clients, including pitching stories, crafting and distributing press releases, and building targeted local and national media lists • Coordinated communication between clients, community representatives, and partners • Secured media placement on Inc.com, with a UMV of over 3 million • Conducted daily media monitoring for clients and competitors; managed media trackers Clients included: Volvo CE, Skyjack, Manitowoc Cranes, Kohler, SDLG, Eby-Brown Show less



Wagstaff Worldwide

• Chicago, IL

• Public Relations Intern

  • Jun 2015 - Aug 2015

  • Developed pitches, press releases, and bios for various Wagstaff clients • Built targeted local and national media lists via Cision and ACT • Monitored and recorded media placements in client activity reports • Engaged with clients, staff, and media directly by assisting on site for television segments Clients included: Chicago Athletic Association hotel, The Godfrey Hotel Boston, The Langham Chicago, The Thompson, Aparium Hotel Group, Tanta, Hyatt Regency Chicago, JW Marriott, Radisson Blu Mall of America, Radisson Blu Minneapolis Show less