Jennie Liu
Head of Marketing at Web3Go Technology PTE. LTD.- Claim this Profile
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Experience
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Web3Go Technology PTE. LTD.
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Singapore
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Information Services
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1 - 100 Employee
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Head of Marketing
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Jun 2023 - Present
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Brand3Dao
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Blockchain Services
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Co-Founder
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Sep 2022 - Present
- Initiated a DAO together with the founder to attract talents from Web2 and traditional industries and formed several squads inside the organization to provide Web3 marketing agency service. - Held online & offline events as the host and organizer to build relationships with traditional brands and web3 projects/communities. - Assisted with consulting and fundraising for the incubated project. - Initiated a DAO together with the founder to attract talents from Web2 and traditional industries and formed several squads inside the organization to provide Web3 marketing agency service. - Held online & offline events as the host and organizer to build relationships with traditional brands and web3 projects/communities. - Assisted with consulting and fundraising for the incubated project.
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MetaChat
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Belgium
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Technology, Information and Internet
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Head of Operations
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Feb 2023 - May 2023
- Responsible for 0-1 operation strategy and execution. Successfully acquired more than 30k followers and members across all social media platforms in 60 days. - Planned several events and campaigns to drive user growth, resulting in more than 100k viewers and more than 3k on-chain and off-chain data. - Connected and collaborated with media, KOLs, projects, and communities to build influence, forming an ecosystem of more than 100 partners and supporters. - Participated in product feature design related to operations and monitored technical development. Show less
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Head of Ecosystem Partnership
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Nov 2022 - Apr 2023
- Responsible for designing and executing 0-1 project deck, official website, marketing, and ecosystem collaboration strategy. Successfully acquired over 100k product users within 3 months and cooperated with several star projects such as Hooked, Loot, Y lab, etc. - Represented as a speaker in grants, hackathons, twitter spaces and binance lives within mainstream blockchain ecosystems like Ethereum, BNB Chain, Aptos, Sui, and Starknet. Helped win the Aptos Grant DAO Round 1 and become a partner in the Sui World ecosystem. Show less
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当红齐天集团
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Entertainment Providers
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1 - 100 Employee
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Project Manager
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Nov 2020 - Oct 2022
- Full cycle management of offline projects from design, construction, installation to operation, through coordination with internal & external stakeholders, and close management of timeline, budget and resources. ( Examples: XR immersive centre at Shanghai Disneytown, immersive experience & tech show at MGM Macau)- Drive NFT/IP commercialization projects through collaboration with external partners to combine online marketing with offline sales.
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New Media Producer
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May 2020 - Nov 2020
- Responsible for the production and online distribution of VR gaming experience videos/SoReal branding promotion videos.- Held online VR painting competition and remain contact with VR artists.- Involved in the production and promotion of MetaHuman and helped with the motion capture.
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Expede International
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United Kingdom
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Professional Training and Coaching
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1 - 100 Employee
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Marketing Manager
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Jan 2020 - Jan 2021
- Developed marketing plan for universities' market around UK. - Conducted market research on the interests of British recruiters in recruiting Chinese students. - Established resources database of companies and organizations. - Developed marketing plan for universities' market around UK. - Conducted market research on the interests of British recruiters in recruiting Chinese students. - Established resources database of companies and organizations.
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Ping An Technology
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China
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Software Development
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300 - 400 Employee
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AI Product Manager Intern
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Oct 2019 - Apr 2020
- Developed market research and competitor products analysis of AI painting education products and AI open platforms. - Product design of the WeChat mini program of AI painting and AI creation, and the website of AI painting open platform. - Collected training data and communicated with front-end and back-end developers to track the development and testing process. - Supported the operations of the project including video editing, exhibition planning and planning joint marketing activities. Show less
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Co-Founder
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Dec 2017 - Jan 2019
- Co-founder of the start-up, mainly responsible for project operation and marketing. - Assisted in product design, optimization and iteration. - Helped founders communicate with investors and users, and output business plans and roadshow materials. - Received more than 1k registered creators and over 100k rewards from fans after 1 year of operation. - Co-founder of the start-up, mainly responsible for project operation and marketing. - Assisted in product design, optimization and iteration. - Helped founders communicate with investors and users, and output business plans and roadshow materials. - Received more than 1k registered creators and over 100k rewards from fans after 1 year of operation.
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界面新闻
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Technology, Information and Internet
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1 - 100 Employee
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Marketing Intern
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Mar 2017 - Jan 2018
- Video shooting&editing for the interview program with entrepreneurs and investors. - Helped the planning and executing of the offline activities. - Developed cooperation with the start-up enterprices and entrepreneurs. - Video shooting&editing for the interview program with entrepreneurs and investors. - Helped the planning and executing of the offline activities. - Developed cooperation with the start-up enterprices and entrepreneurs.
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Education
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UCL
Master of Arts - MA, Ethnographic and Documentary Film (Practical)-Immersive Factual Storytelling (VR/AR) Studio -
Communication University of China
Bachelor of Arts - BA, Communication and Media Studies