Experience

McNees Wallace & Nurick LLC

• United States
• Law Practice
• 200 - 300 Employee

• Chief Practice Officer

  • Sep 2021 - Present

  I work closely with firm leadership to drive strategic initiatives in client development and retention, talent acquisition, service line diversification and firmwide growth across all practice areas and ancillary businesses. www.mcneeslaw.com/people/jenna-wagner/ I work closely with firm leadership to drive strategic initiatives in client development and retention, talent acquisition, service line diversification and firmwide growth across all practice areas and ancillary businesses. www.mcneeslaw.com/people/jenna-wagner/



Saxton & Stump

• United States
• Legal Services
• 100 - 200 Employee

• Vice President of Marketing and Business Development

  • Oct 2017 - Sep 2021

  Responsible for the firm’s brand, marketing, business development, client service, relationship programs, communication, media relations and firm-wide strategic growth initiatives. Serves as a strategic advisor to the firm’s attorneys on best practices for business development, client interviews, brand-building and marketing. Works with the firm’s executive leadership team to cultivate recruiting programs, client service and marketing strategies to ensure the continued growth and success. Provides leadership for a team of marketing and business development professionals and provides direction for building and maintaining a consistent and robust brand using a wide range of marketing campaign tactics.



PFM

• Financial Services
• 300 - 400 Employee

• Marketing Manager

  • May 2016 - Oct 2017

  Marketing and communications strategy Brand management, PR, media relations, advertising, sales collateral, event and email marketing Rebranding, repositioning and website redesign Digital and social media strategy Managing marketing, communications and creative staff Marketing and communications strategy Brand management, PR, media relations, advertising, sales collateral, event and email marketing Rebranding, repositioning and website redesign Digital and social media strategy Managing marketing, communications and creative staff



TE Connectivity

• Switzerland
• Appliances, Electrical, and Electronics Manufacturing
• 700 & Above Employee

• Marketing Analyst II

  • Nov 2015 - Apr 2016

  Content development; website, social media, external email communications, press releases and marketing collateral Develop integrated marketing campaigns to launch new products into the market Sales and marketing automation; digital campaigns Develop sales and engagement tools to enable sales force to optimize account strategies Manage internal communications program for the Appliances Business Unit Content development; website, social media, external email communications, press releases and marketing collateral Develop integrated marketing campaigns to launch new products into the market Sales and marketing automation; digital campaigns Develop sales and engagement tools to enable sales force to optimize account strategies Manage internal communications program for the Appliances Business Unit



Barley Snyder

• United States
• Law Practice
• 100 - 200 Employee

• Director of Marketing

  • Jan 2013 - Nov 2015

  Developed and administered marketing and communications plans for six office locations throughout Pennsylvania and Maryland Developed and implemented all public relations campaigns, including writing press releases and other promotional materials, developed website and social media content, maintained media contact relationships and identified earned media opportunities Maintained firm website, including spearheading the redevelopment and launch of a new site and analytics reporting Developed and implemented social media campaigns and provided individual and group training Oversaw content and design of all marketing collateral including practice area descriptions, firm overviews, newsletters, client alerts, attorney bios, etc. Coordinated seminars, client events and mixers ranging from 15-250+ attendees, increasing both internal and external attendance at events Identified opportunities to collaborate with other professional services firms Developed advertising campaigns including identifying appropriate advertising mediums and oversaw the design and content development for all firm advertisements Generated and maintained annual marketing budget Lead monthly marketing committee meetings and discussed overall progress with regard to the strategic marketing and communications plan Managed special marketing and communications campaigns as appropriate



McNees Wallace & Nurick LLC

• United States
• Law Practice
• 200 - 300 Employee

• Marketing Assistant

  • Mar 2009 - Jan 2013



Geppi's Entertainment Publishing & Auctions

• York, Pennsylvania Area

• Marketing Associate

  • 2008 - 2009



CGA Law Firm

• United States
• Law Practice
• 1 - 100 Employee

• Office Support

  • 2005 - 2008