Jenna Barbetta

Marketing Account Manager at Northern Commerce
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Contact Information
us****@****om
(386) 825-5501
Location
London, Canada Metropolitan Area, CA

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Experience

    • Canada
    • Advertising Services
    • 100 - 200 Employee
    • Marketing Account Manager
      • Aug 2020 - Present

    • Account Coordinator
      • Nov 2019 - Aug 2020

    • Canada
    • Packaging and Containers Manufacturing
    • 700 & Above Employee
    • Account Associate In Store Marketing
      • May 2017 - May 2019

      -Responsible for maintaining client relationships, to ensure all client needs are met while identifying and developing growth opportunities- Manage projects for all new client requests related to in store signage, flyer and direct mail- Serve as a direct liaison for client and internal team members at TC- Generate pricing quotes for client based on project requests and manage approvals- Produce production schedules for all cross functional teams to follow-Collaborate with print companies to obtain costing and ensure project timelines are achievable - Work with accounting on obtaining purchase orders and providing them to the client - Act as a technical resource for all print and direct mail issues and resolve any quality, design, or other production related matters- Provide client with advice on innovation and production efficiencies within projects - Leverage soft proofing system to annotate, clarify and track information- Coach TC AD Coordinator through new requests and act as a mentor through their career development - Create training documents for several roles within the organization to leverage when on boarding new team members

    • Canada
    • Retail
    • 400 - 500 Employee
    • Advertising Specialist
      • May 2015 - Apr 2017

      - Organize and lead multiple meetings with various key partners to communicate the division's strategic promotional plans and address any issues.-Analyze profitability for front cover items and make recommendations for updates-Manage third party advertising agency and act as a liaison between them and Lowes to produce an accurate and profitable weekly flyer -Manage proofing system and ensure accurate information is entered-Work with cross functional teams to ensure promotions are correctly illustrated on Radio, through email distribution and on Lowes.ca-Partner with merchant team to properly execute innovation and launch campaigns through the flyer -Review competitive flyers weekly to gain further knowledge of other retailers promotional strategies -Work with Director to ensure items being featured in flyer will deliver accurate productivity for space and page allocation -Meet with VP leaders to ensure corporate messaging is correctly illustrated in advertising -Compile ad submissions to create layouts for agency to follow for special projects within flyer -Partner with merchants to deliver accurate item information in flyer -Proof flyer to account for errors -Execute any ad corrections to Store Communications -Train all new hires on Flyer Proofing System

    • Merchandise Specialist-Live Goods/Nursery
      • Jun 2014 - May 2015

      - Point of contact for store associates who require merchandising information - Work with E-Commerce team to execute flawless representation of assortment on the web- Implement new Merchandising programs, including item set-up within Lowe’s computer database. - Communicate any relevant information concerning the category through the proper channels to all members of the Merchandising team, Vendors and store personnel.- Execute all facets of the bookmarking process for new stores and resets. - Generate and analyze data of item performance and provide recommendations to Merchandising Manager and Vendors concerning possible changes or improvements using spreadsheets and/or modeling tools. - Set up promotional items in system as required. Proof flyers for item accuracy and take corrective action as required. - Maintain Master Vendor File as well as departmental vendor file, including Buying Agreement, Vendor Fact Sheet, Pricing Information and Vendor Agreements.- Resolve invoice discrepancies - Coordinate completion and successful execution of the Nursery Look Book for Spring/Summer- Handle issues communicated by store personnel regarding product concerns, e.g., vendor service problems, displays, returns, vendor product packing, product sourcing and setting up market specific items. - Attend vendor meetings to discuss existing or new product lines - Report trends and newness in the market through competitive shopping and flyer analysis - Handle vendor inquiries as they arise

    • United States
    • Retail
    • 700 & Above Employee
    • Merchandise Promotions Specialist- Mens and Ready to Wear
      • Sep 2012 - Jun 2014

      - Organize and lead multiple meetings with various key partners to communicate the division's strategic promotional plans and address any issues.-In ad meetings provide input on placement of product in ad, rough sketches and final proofs-Compile ad submissions to create mini layouts for creative to leverage- Work with Ad agency on changes in flyer, photo shoots, and confirming samples-Input ad information into the system and communicate changes to multiple partners-Review divisions winning offers, space allocations, ad layout, and financials with DMM leader-Develop and execute division wide store signage on a monthly basis -Proof flyer as well as any special marketing projects within the company-Share merchant objectives with marketing and marketing concepts with merchants to meet business goals.-Manage execution of multiple marketing vehicles including; company initiatives, product launches, segmentation, essentials marketing, coupons, mail and TV-Develop and enforce timing and action for numerous internal partners in order to meet deadlines-Analyze trends and organizes competitive recaps to share with merchants

    • Merchandise Specialist
      • Feb 2012 - Sep 2012

      -Support Marketing Captain with promo and circular analysis-Complete comprehensive competitive shopping analysis- Execute article setup through introductory method to meet company deadlines- Pointed SAP Captain for new article setup process for A&A- Assist Buyers in downloading and distributing US assortment information-Interact with vendors to ensure accuracy and completion of set-up information -Lead MS contact for A&A on National Vendor Grid and setup-Processed IR and POG reports for buyers -Leader of MS Newsletter and Blog -Acted as point of contact for new MS hires to support successful on boarding

    • Canada
    • Telecommunications
    • 700 & Above Employee
    • Merchandising Assistant
      • Apr 2010 - Feb 2012

      - Ensure samples are accurate and are available in the Showroom - Work with Marketing and Production to ensure flawless execution of article representation- Input all product information, including item set-up, purchase orders, and showstoppers- Liaise with vendors to obtain and verify all product features and benefits and shipping times for orders- Utilize the internet to validate product information and research competitive pricing- Coordinate with Logistics to ensure purchase orders are received on time- Work Closely with Buyers to guarantee accurate time lines and strategic plans for products being organized within show dates

    • Care Billing Representative
      • Aug 2008 - Apr 2010

      - Provide world class customer service when handling incoming calls- Work in a fast paced environment to improve service levels- Ability to adapt and deal effectively with first time situations- Depict and explain billing procedures to customers- Listen to customers, analyze their needs and offer adapted solutions- Ability to navigate systems efficiently- Assist in training with new hires- Meet established productivity objectives- Pointed team leader to motivate and assist fellow coworkers meet their goals and objectives

    • United States
    • Retail
    • 700 & Above Employee
    • Senior Checkout Supervisor
      • Mar 2001 - Jan 2012

      - Design merchandise presentations- Handle any customer escalations with a positive attitude and offer solutions- Organize flyer presentations and ad signs to be distributed throughout the store - Point of contact for customers when inquiring about ad corrections- Provide friendly and courteous customer service- Able to manage several cashiers at a time and multitask throughout the work day- Authorize returns and approve credits - Sell and promote products- Completed daily paperwork in adherence with sales and credit goals

Education

  • York University
    Bachelor's degree, Fine Arts Cultural Studies
    2003 - 2007

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