Experience

Love Sugar Science

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Digital Planning Director

  • May 2023 - Present

  I'm the Digital lead at Love Sugar Science, responsible for digital planning, activation and digital growth of both the agency and our clients. I'm the Digital lead at Love Sugar Science, responsible for digital planning, activation and digital growth of both the agency and our clients.



Bloom North

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Bloom North committee member, DE&I 'Bloom for All' committee & Mentor

  • Apr 2021 - Present

  I'm passionate about creating change and increasing equal opportunities for all in the advertising, media and tech industries. - Leading member of the Diversity, Equity & Inclusion team - 'Bloom for All' - Mentor - Panellist, Bloom North "Investing in Yourself" in July 2022. I'm passionate about creating change and increasing equal opportunities for all in the advertising, media and tech industries. - Leading member of the Diversity, Equity & Inclusion team - 'Bloom for All' - Mentor - Panellist, Bloom North "Investing in Yourself" in July 2022.



With Intuition

• United Kingdom
• Health, Wellness & Fitness

• Wellbeing Workshop Facilitator

  • Apr 2019 - Present

  *On hiatus for a while due to working and part-time university studies* I founded With Intuition to offer a creative and innovative approach to wellbeing in the workplace. I combine my experience in consulting and working in business, with the boundless passion I have for mindful wellbeing practices, personal and professional development. I work collaboratively with each organisation's People and HR leads to develop wellbeing strategy, create bespoke programmes, and where required can lead practices such as yoga and mindfulness myself. My flagship workshop is Digital Wellbeing. With this, I share my 15 year digital career experience, with my more recent direction within the wellbeing industry, to provide a unique offering, focusing on cultivating Digital Mindfulness. Organisations I've worked with: UA92, Regital, One Education I’m a Yoga Alliance certified teacher in yoga and mindfulness, and also trained in sound healing techniques - a burgeoning area in wellbeing endorsed by Arianna Huffington herself! Training & Certificates: - Yoga Alliance certified 200 hours - Sound healing therapies 30 hours - Yoga and Mindfulness for Autism and ADHD. Seashell Trust, Cheshire - Yoga Alliance certified 40 hours Yin & Mindfulness Meditation with Sarah Lo Yin Yoga Training - Yoga Alliance Certified CPD "Foundations in Teaching Mindfulness Meditation" with Michael Stone and Yoga Campus - Enhanced DBS for working with children, young people and vulnerable adults - Mental Health First Aid with MHFA England - Coaching Skills & Active Listening (as part of my role as a Student Development Coach - University Academy '92) - Safeguarding for Adults - Active Learning Methodologies with UCU (Universities & Colleges Union) Get in touch today by email (preferred to DM) jennie@withintuition.co Show less



Brixton Finishing School

• United Kingdom
• Civic and Social Organizations
• 1 - 100 Employee

• Outreach & Marketing Director

  • Apr 2021 - Apr 2023

  I led the Outreach and Marketing team for non-profit organisation Brixton Finishing School. Responsibilities included: - Creating and delivering the marketing strategy across paid, owned and earned channels. - Planning and overseeing activation of digital marketing activities for in-person and online programmes and events. - Managed and worked with a team of 6 specialists and external partners on outreach, PR, research, UX and content strategies. - Collaborated with the partnerships team to plan and deliver media campaigns with partners such as Clear Channel, Meta, MailMetroMedia and Hearst. - Led on "Future Talent : Unwrapped" (Barriers to Entry) research for talent who come through Brixton Finishing School courses and are placed into roles with partners. Worked with The Atlantic & WARC on sharing this important research with the communications industry and a business leadership audience through a multichannel marketing campaign. - Project lead for new website launch in 2022 and Salesforce migration for all outreach and marketing data. - Achieved 20% YoY growth for primary KPI - course registrations for virtual course, The ADcademy. - Led schools outreach programme, ADventure, working with a volunteer network of 300 people in the advertising industry to deliver 120 talks to over 18,000 secondary school students in the 21/22 academic year. Show less



University Academy 92 (UA92)

• United Kingdom
• Higher Education
• 100 - 200 Employee

• Associate Tutor & Student Development Coach

  • Jul 2019 - Apr 2021

  After taking a break from the media industry, I took up the opportunity to work in higher education. - Designed curriculum content and delivered lectures to all Undergraduate students in the Media & Communications, Digital Marketing and Business Studies degrees. - Collaborated with industry partners such as KPMG and Dentsu Aegis to deliver strong and realistic employment-focused lectures. - Trained as a Student Development Coach and worked with 7 students on their personal development. - Co-facilitated the Resilience & Wellbeing week as part of students’ CPD module. Training courses and certificates during my time at UA92 include: - Mental Health First Aid with MHFA England - Coaching Skills with Active Listening - Active Learning Methodologies with the UCU (University and College Union) - Safeguarding Adults Show less



Career Break

• United Kingdom
• 200 - 300 Employee

• Career Break & Training for personal development

  • Sep 2018 - Jun 2019

  Travelling & training for personal development During my time away, I completed my initial Yoga Alliance registered 200 hour Yoga teacher training programme and 2 sound healing therapy courses. Travelling & training for personal development During my time away, I completed my initial Yoga Alliance registered 200 hour Yoga teacher training programme and 2 sound healing therapy courses.



Publicis Media

• United Kingdom
• Advertising Services
• 700 & Above Employee

• NextTECHnow - Zenith UK lead

  • May 2017 - Aug 2018

  Alongside my digital transformation role, I was the Zenith UK lead for Publicis Media's NextTECHnow, an industry-leading programme for connecting the start up community with our clients. Responsibilities included: - Ensuring start-up tech and digital solutions are a core element of our clients’ digital and innovation roadmaps. - Organisation and leadership of agency-wide and client start-up events. - Meeting and vetting start ups wanting to work with the programme. Alongside my digital transformation role, I was the Zenith UK lead for Publicis Media's NextTECHnow, an industry-leading programme for connecting the start up community with our clients. Responsibilities included: - Ensuring start-up tech and digital solutions are a core element of our clients’ digital and innovation roadmaps. - Organisation and leadership of agency-wide and client start-up events. - Meeting and vetting start ups wanting to work with the programme.



Zenith

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Digital Transformation Director

  • Dec 2016 - Aug 2018

  Responsible for creating and delivering clients' digital and innovation roadmaps, including Coty and Aviva. - Responsible for pitching and managing new revenue streams through digital transformation projects. - E-commerce launch lead for Coty.- Data and Audiences lead for Aviva’s paid and organic media activities, collaborating with Aviva’s marketing teams, Google, Facebook and Adobe.- Ongoing collaboration with Data Sciences, Paid Media, SEO, UX and Commerce teams to deliver on strategy and set future transformation goals.- Created 'Digital Academy' training and development programmes for clients such as Perrigo.- Responsible for internal training for client-facing planning teams; created the ‘Getting to know’ series (e.g. Getting to know Programmatic’- Digital strategy and activation lead for several new business pitches including British Gas, Carpetright, Freeman Grattan Holdings, Virgin Active. - Zenith UK lead for Publicis Media's NextTECHnow, an industry-leading programme for connecting the start up community with our clients. Responsibilities included: ensuring start-up tech and digital solutions are a core element of our clients’ digital and innovation roadmaps; organisation and leadership of agency-wide and client startup events; Meeting and vetting start ups wanting to work with the programme.- Founding member of the Women In Tech group at Publicis Media.- Panelist, Publicis Media's Women In Tech launch, International Women's Day 2018- Panelist, Advertising Week Europe 2018, The Guardian Stage - "Is streaming the new normal?" Show less

• Digital Strategy Director

  • Jan 2016 - Dec 2016

  - Responsible for digital output and implementation strategies across all clients within Zenith's Trading department- Responsible for ongoing collaboration between trading teams and client-facing planning teams- Led the continued integration of Display, AV and Programmatic teams following the group's trading desk (AOD) migrating in-house in 2015.- Digital transition lead for H&M (new business win)

• Digital Trading Director

  • Aug 2014 - Dec 2015

  - Responsible for leading a team of 5 people planning and buying across digital display, programmatic and video- Clients: RBS NatWest, Richemont Group, Qantas, BBC Worldwide- Led the training and development of 100+ people in the Trading department during a digitally focused restructure in 2014.- Led 'Planning Programmatic' training when the group's trading desk (AOD) came in-house in 2015.

• Digital Manager

  • May 2013 - Jul 2014

  - Responsible for planning and buying across digital display, programmatic and video- Clients: British Airways, RBS NatWest, Richemont Group

• Digital Planner/Buyer

  • Jun 2012 - Apr 2013

  - Responsible for planning and buying across digital display and video- Clients: RBS NatWest, Richemont Group



McCann Manchester

• United Kingdom
• Advertising Services
• 200 - 300 Employee

• Senior Digital Media Executive

  • Jan 2012 - Jun 2012

  - Responsible for planning and buying across paid search, affiliates, digital display and paid social.- Clients: Clarks, Sainsbury’s Finance

• Digital Media Executive

  • Apr 2010 - Dec 2011

  - My first role in the media industry, in the UM team - Responsible for planning and buying across paid search, affiliates and digital display. - Clients: Clarks, Sainsbury’s Finance



Travelbeam Luxury Holidays

• United Kingdom
• Travel Arrangements
• 1 - 100 Employee

• Marketing Executive

  • Jul 2008 - Dec 2009

  My first role after graduating university. I managed paid search, email comms and co-designed the brochure. My first role after graduating university. I managed paid search, email comms and co-designed the brochure.