Jennifer Carroll

Marketing Director at MERCER BUCKS ORTHOPAEDICS, PC
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Location
West Chester, Pennsylvania, United States, US

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5.0

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Alberto Rodrigues

I’m writing to wholeheartedly recommend Jen Carroll for a marketing executive role. I had the pleasure of working with Jen for 9 years and she has grown tremendously over that time. She was a valuable team member. She’s also been a tremendous contributor to our team internally, crafting documents to help our team run more smoothly and leading our organizational marketing strategy and initiaitves. Jennifer is extremely accountable to deadlines and skilled at working independently, while at the same time is proactive about contributing to the team and collaborating with our colleagues. Because she’s so accountable and communicative, I have no doubt that Jen would be an asset to any organiztion.

Michael Ast

I worked with Jen for years. She is wonderful, a hard worker, and a great person. She’ll be a huge asset to whomever she chooses to work with next.

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Experience

    • United States
    • Medical Equipment Manufacturing
    • 1 - 100 Employee
    • Marketing Director
      • 2012 - Present

      A medical practice with 100+ number of employees specializing in orthopedics. Developed and implemented all marketing initiatives for a private orthopedic practice consisting of 40 medical providers. ・Increased the referring provider base by 282% by cultivating relationships with referring physicians, urgent care centers and hospitals. ・Increased total patient volume by 40% and new patient volume by 38% by implementing a focused consumer marketing strategy. ・Launched areas first Outpatient Total Joint Replacement Program in 2015 with 483 joint replacements to date performed in an outpatient setting. ・Appointed to the Senior Leadership Team to collaboratively develop and progress visionary concepts and goals for the practice. ・Served as a key integrated project team member in marketing the building and opening of a new state-of-the-art ambulatory surgical center in 2018. ・The Surgery Center was named #1 in New Jersey by Newsweek Magazine in 2020. ・Developed new marketing initiatives both for the orthopedic practice and the surgical center amidst the COVID pandemic to keep patients informed and connected to our practice though the production on educational video content, educational virtual webinars and weekly newsletter. Show less

    • United States
    • 1 - 100 Employee
    • Marketing Director
      • 2010 - 2012

      A medical practice with 100+ of employees specializing in orthopedics. Created and executed all marketing and advertising objectives for a private physician orthopedic practice. ・Increased referring provider base by 66% with a focused marketing strategy to create brand awareness of the practice through physician engagement and retention. ・Increased patient volume by 26% by creating brand awareness to the community through health and wellness fairs, educational programs, advertising campaigns and social media outreach. ・Negotiated key sponsorship programs with local businesses, charities, sporting events and area schools including Villanova University. ・Collaborated closely with area school athletic trainers to maintain a strong presence in our schools and local communities through event coordination and advertising campaigns. Show less

    • United States
    • Business Consulting and Services
    • 1 - 100 Employee
    • Pharmaceutical Sales Representative
      • 2003 - 2010

      Pharmaceutical company with 34,000+ number of employees offering a variety of innovative medicines in 4 therapeutic areas including Oncology, Rare Diseases, Neuroscience and Gastroenterology. Promoted and launched pharmaceutical products to gastroenterologists, cardiologists, otolaryngologists, pulmonologists, allergists, geriatricians, surgeons, primary care physicians, hospitals and pharmacies. ・Grew Prevacid market share of Prevacid to over 40% against five competing products in a highly competitive market through physician engagement and retention. ・Territory market share was in the top 5% of territories in the country. ・Achieved formulary status at all hospitals within the territory as well as achieved formulary status of Prevacid Solutab at Dover Air Force Base (Military Treatment Center) by strategic planning and communication with key contacts in the industry. ・Secured Prevacid formulary exclusivity status for Delaware Medicaid through persistent outreach and communication to key accounts in the industry. ・Recipient of President's Club Award. (Top Tier Sales Award) ・Multiple recipient of the Will Saiyushu Award. (Highest volume and market share in the district) Show less

Education

  • Indiana University Bloomington
    Bachelor of Arts (BA), Political Science and Government

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