Marketing Executive

• Feb 2023 - Present

Senior Marketing Executive

• Dec 2021 - Feb 2023

The Role: - Managing and maintaining multiple Google Ads campaigns. - Maintaining social media accounts for 12 different profiles. - Executing Facebook Ad campaigns. - Using WordPress to update the back end of all company websites, and improving search engine optimisation. - Writing editorials and news pieces for print media. - Using Excel to track all marketing metrics, gathering data from Google Ads, Google Analytics and Facebook. - Travelling where appropriate to attend meetings with company stakeholders. - Working with the Events Manager to plan and coordinate events. Show less

Communications and Business Development Manager

• Jun 2021 - Dec 2021

Communications and Business Development Manager at Digital Education Awards. The Role: • Maintaining communications for the company with clients, investors and key stakeholders. • Organising and maintaining all marketing output such as social media marketing, email marketing and content marketing. • Creating business development opportunities in terms of bringing clients on board, bringing sponsors on board and working on schemes to launch into new markets such as harnessing augmented reality technology and implementing it into the 2021 Digital Education Awards prizes. • Creating content for Digital Education Awards’ online magazine, such as interviewing and writing up interviews with key players in the education technology industry and writing thought pieces on relevant topics. • Managing a team and delegating work efficiently. Show less

Communications and Business Development Manager

• Jun 2021 - Dec 2021

Communications and Business Development Manager at Certified Agency. The Role: • Maintaining communications for the company. • Organising and maintaining all marketing output. • Creating business development opportunities alongside the launch of the company. • Managing a team and delegating work efficiently. Communications and Business Development Manager at Certified Agency. The Role: • Maintaining communications for the company. • Organising and maintaining all marketing output. • Creating business development opportunities alongside the launch of the company. • Managing a team and delegating work efficiently.

Marketing & Client Account Executive

• Dec 2020 - Jun 2021

Marketing & Client Account Executive at Carrera Media Group, an Isle of Man based media owner that delivers out of home and digital marketing services through it's companies Billboards.im and Manx Living. Responsible for; - All marketing efforts at Billboards.im and Manx Living, including monthly marketing plans and reports. social media marketing, email marketing, content creation including the use of Adobe InDesign and Photoshop - Using WordPress to run the back end of the company's websites - Uploading and scheduling adverts on Manx Living's website Show less

Development & Operations Coordinator

• Jan 2019 - Aug 2020

Development & Operations Coordinator at OPEN Media, a company that develops digital billboard sites and sells advertising space. Responsible for roles such as; - Prospecting and gathering research about growing retail markets and high demand areas in order to collate and report recommendations for future strategic direction- Working to achieve both quarterly and yearly KPIs- Extensive networking and representing the company at high profile events and meetings with key stakeholders, including; governments, property/land developers, asset managers and/or commercial directors of both public and private organisations- Travelling around the UK to photograph and gather information on different cities and developments, including site tours of developments in the construction stage - Creating commercial proposals for new digital billboard sites and completing both public and private tenders for the development of new sites Show less

Inbound Marketing Executive

• Jan 2018 - Dec 2018

Inbound Marketing Executive at OPEN Media, a company that develops digital billboard sites and sells advertising space. Responsible for roles such as;- Marketing the brand through social media and digital advertising- Monitoring SERPS and using SEO best practices to enhance online brand visibility- Content creation including copywriting, blogging, email marketing and script writing- Using PR to elevate the brand. Building connections with industry publications and writing press releases for company news and campaigns. - Building relationships with relevant charities and forming partnerships Show less

Intern

• Sep 2017 - Dec 2017

Intern at Agent Academy CIC, a social enterprise designed to bridge the gap between academic skills and experience for under 25s in the North West. The role involved networking with a number of prominent businesses in the creative and digital sector in Liverpool whilst completing a project for Liverpool Business School. The project involved creating a report of recommendations to raise the brand's awareness and create an independent identity for the department, branching away from the identity of Liverpool John Moores University as a whole. This predominantly included both primary and secondary research through conducting focus groups, distributing questionnaires and gathering online sources. Show less

Hostess

• Sep 2016 - Sep 2016

Administrative Assistant

• Jun 2015 - Aug 2016

Part-time job during university summer holidays. Responsible for administrative tasks such as; preparing documents, organising the company diary, being the first point of contact for clients and updating the company website and databases. Part-time job during university summer holidays. Responsible for administrative tasks such as; preparing documents, organising the company diary, being the first point of contact for clients and updating the company website and databases.