Jeff Robb
Co-Founder at High Desert Relief- Claim this Profile
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Bio
Kelly (Frye) Cheney
I had the pleasure of working with Jeff Robb for many years at Red Bull. Jeff has a passion for his work and life that is infectious. Jeff thinks outside the box, and he always was coming up with creative marketing ideas that helped grow the brand. Jeff is very hard working and would be an amazing asset to any team.
Kevin Walsh
It was an absolute pleasure to work with Jeff at Red Bull. Jeff was an important part of the team that built the Red Bull brand from limited distribution, to the number one position in cans per capita for Red Bull North America, Inc., within our first year of operation. Jeff is a true marketing and sales professional who could always be counted on to deliver the
Kelly (Frye) Cheney
I had the pleasure of working with Jeff Robb for many years at Red Bull. Jeff has a passion for his work and life that is infectious. Jeff thinks outside the box, and he always was coming up with creative marketing ideas that helped grow the brand. Jeff is very hard working and would be an amazing asset to any team.
Kevin Walsh
It was an absolute pleasure to work with Jeff at Red Bull. Jeff was an important part of the team that built the Red Bull brand from limited distribution, to the number one position in cans per capita for Red Bull North America, Inc., within our first year of operation. Jeff is a true marketing and sales professional who could always be counted on to deliver the
Kelly (Frye) Cheney
I had the pleasure of working with Jeff Robb for many years at Red Bull. Jeff has a passion for his work and life that is infectious. Jeff thinks outside the box, and he always was coming up with creative marketing ideas that helped grow the brand. Jeff is very hard working and would be an amazing asset to any team.
Kevin Walsh
It was an absolute pleasure to work with Jeff at Red Bull. Jeff was an important part of the team that built the Red Bull brand from limited distribution, to the number one position in cans per capita for Red Bull North America, Inc., within our first year of operation. Jeff is a true marketing and sales professional who could always be counted on to deliver the
Kelly (Frye) Cheney
I had the pleasure of working with Jeff Robb for many years at Red Bull. Jeff has a passion for his work and life that is infectious. Jeff thinks outside the box, and he always was coming up with creative marketing ideas that helped grow the brand. Jeff is very hard working and would be an amazing asset to any team.
Kevin Walsh
It was an absolute pleasure to work with Jeff at Red Bull. Jeff was an important part of the team that built the Red Bull brand from limited distribution, to the number one position in cans per capita for Red Bull North America, Inc., within our first year of operation. Jeff is a true marketing and sales professional who could always be counted on to deliver the
Experience
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High Desert Relief
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United States
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Alternative Medicine
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1 - 100 Employee
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Co-Founder
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Aug 2010 - Present
We operate a medical cannabis production and have multiple dispensaries in New Mexico. We operate a medical cannabis production and have multiple dispensaries in New Mexico.
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Vice President of Board of Directors
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Jun 2007 - May 2012
This is a volunteer position on the board of directors. I support the overall development of the organization through offering advise to staff for programing and marketing. NMX is a non-profit organization developed to engage New Mexico youth in non-traditional outdoor sports. We offer programs in a safe, structured, and supervised environment to teach important life skills and encourage community involvement. In 2009, NMX was selected by the City of Albuquerque to run Warehouse 508, a teen music and arts center.
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IDNTY Creative Solutions
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United States
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Advertising Services
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1 - 100 Employee
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Owner
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Feb 2010 - Feb 2012
IDNTY is a full-service marketing agency offering a variety of effective ways to market your business. We specialize in developing plans for local small businesses, but have worked with national companies. We have experience with brand development, event production, graphic design, websites, social networking management, and promotions. IDNTY is a full-service marketing agency offering a variety of effective ways to market your business. We specialize in developing plans for local small businesses, but have worked with national companies. We have experience with brand development, event production, graphic design, websites, social networking management, and promotions.
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Red Bull
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Austria
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Food and Beverage Services
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700 & Above Employee
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Field Marketing Manager
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Aug 2007 - Feb 2010
Responsible for all Red Bull’s marketing and execution in the field for New Mexico and West Texas. Successfully created localized events and grassroots marketing campaigns that reflected Red Bull's overall strategy. Managed a dynamic 20 person staff of Sampling Team, Collegiate Student Brand Managers, and Event Labor.
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Team Manager
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Feb 2004 - Jul 2007
Responsible for driving Red Bull’s marketing strategies through the management of consumer collecting programs. Planned daily, monthly, quarterly, and yearly activities and budgets, achieved all goals and was consistently over target and on or under budget. Worked closely with top team managers to develop national sampling strategies.
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Account Manager
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Aug 2001 - Feb 2004
Responsible for selling and executing Red Bull strategies in a variety of off-premise, on-premise, and non-traditional accounts. Developed productive business relationships to drive best practices.
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Education
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University of Nevada-Las Vegas
Bachelor of Science, Business Administration - Marketing -
University of Nevada-Reno