Experience

Magnetic Mobile

• United States
• IT Services and IT Consulting
• 1 - 100 Employee

• Senior Marketing Manager

  • Aug 2022 - Present



Transition Excellence

• United States
• Business Skills Training
• 1 - 100 Employee

• Digital Marketing Manager

  • Jun 2021 - May 2022

  Created, implemented, oversaw, and optimized the short-term and long-term digital marketing campaigns and overall strategy for an international startup company. • Hired, built, and managed the US-based marketing team. Worked with this team and the UK-based team to brainstorm new and innovative growth strategies across various channels. • Created and optimized A/B and multivariate experiments in order to better identify important metrics that affected our company's website traffic, target audience, and sales quotas. • Utilized digital marketing strategies to create and nurture leads leading to ~$500,000 in sales during my first 9 months in this position.



Raintree

• United States
• Advertising Services
• 1 - 100 Employee

• Marketing Manager

  • Jun 2019 - Sep 2020

  Managing and leading a marketing team in the creation and publication of all marketing materials, for 37 brands, that fell in line with each brand’s marketing objectives, marketing plan, and budget, across 10+ industries.• Coordinating various marketing campaigns and strategies with sales activities in an effort to improve lead generation. • Monitor and report on the effectiveness of our marketing campaigns utilizing a BI (ZoHo) and other platforms such as Google Analytics and Google Search Console. • Utilizing SEO in an effective manner to help drive traffic to the respective websites for each brand and to help each website rank as highly as possible for various SEO terms. • Maintaining effective internal and external communications to ensure that all relevant parties are kept informed of marketing objectives.

• Marketing/Content Coordinator

  • May 2018 - May 2019

  Managed and led a marketing team to create weekly content for brands in the form of blog posts, content blasts, and other online material as needed. • Facilitated the creation of unique marketing plans for 25+ domestic and international companies.• Executed comprehensive digital marketing campaigns including SEO optimization, creation of Facebook ads, writing website copy and advertising on franchise portals such as Entrepreneur, BizBuySell, FranchiseDirect.Responsibilities include (but are not limited to): writing white papers (franchise reports), website copy, blog posts, content blasts, newsletters, email drip copy, copy for franchising portals/sites (bizbuysell.com, entrepreneur.com, franchisedirect.com, etc.), banner ads, familiarizing self with a brand's FDD (and simplifying said FDD), and more.These brands include (past and present): Jamba Juice, Famous Dave's, Rush Bowls, Anago Cleaning Systems, California Tortilla, Cheba Hut, DMK Burger Bar, Hounds Town USA, Kidcreate Studio, Le Macaron French Pastries, MOOYAH Burgers, Fries & Shakes, Screenmobile, Urban Float (as seen on Shark Tank), Screenmobile, and more.



Drucker Diagnostics

• United States
• Medical Device
• 1 - 100 Employee

• Remote Contractor

  • Aug 2017 - Feb 2018

  • Worked as a remote contractor - in Colorado - for Drucker Diagnostics - located in Pennsylvania - from August 2017 to February 2018• Content, styling, and technical editor for various marketing materials• Utilized Adobe Suite products to design and implement graphics for marketing materials and online usage• Continued to create new pages and update old pages for website that I developed in 2017• Utilized excellent communication and time management skills in order to regulate and complete multiple projects at a time

• Graphic and Web Designer

  • Jul 2016 - Feb 2018

  Communicated ideas internally and externally, domestically and internationally, through the use of material design, images, editing, and writingDesigned and developed current company website using WordPress, Divi, and WooCommerceDesigned and created original material for marketing purposesUtilized excellent communication and time management skills in order to regulate and complete multiple projects at a timeWorked as a contractor, remotely, from August 2017 to February 2018



Rocky Mountain PBS

• Grand Junction, Colorado Area

• Internship

  • May 2013 - Aug 2013

  Worked over the summer of 2013 to complete my degree by doing an internship with Rocky Mountain PBS, under the guidance of Emmy Award winner Greg Mikolai. Consisted of: Filming, producing, and marketing. Clients included: Colorado Mesa University, Family Health West and Delta Dental. Set up, film, and produce interviews/portfolios with players of the Grand Junction Rockies (rookie affiliate team for MLB Colorado Rockies). These interviews were used as marketing and commercials in between innings during games.



Texas State University

• United States
• Higher Education
• 700 & Above Employee

• Proctor

  • Jan 2012 - May 2012

  Assisted in the administration of placement tests, course exams, and finals for Texas State University, for the abled and the disabled Maintained confidentiality and security of all testing documents and students Worked effectively with colleagues and students by practicing punctuality, respect for deadlines, collaborative problem solving, and honest communication Assisted in the administration of placement tests, course exams, and finals for Texas State University, for the abled and the disabled Maintained confidentiality and security of all testing documents and students Worked effectively with colleagues and students by practicing punctuality, respect for deadlines, collaborative problem solving, and honest communication