Jeffrey S. Sopko
President and Chief Executive Officer at Direct Diagnostics- Claim this Profile
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Bio
Jim D' Augustine
I worked with Jeff at Standard Molecular, where he was my CEO. Jeff is a professional dedicated to improving healthcare for patients and those who deliver it to them. He is a disciplined and meticulous thinker who drives himself and those around him to decisive action. He studies his current and prospective customers to develop a deep understanding of their problems. He sets company direction by formulating a hypothesis, gathering facts, and testing his hypothesis against the facts. He owns his own goals. He plans, executes, evaluates, and adjusts. He relentlessly pursues his goals. He always remains open to constructive criticism and advice, but understands the decision and the outcome belong to him. Above all his strategy, sales, and management skills, Jeff’s greatest quality is that he truly understands that a business is more than products and spreadsheets. A business is its people and the customers it serves. He is genuinely empathetic and compassionate, and honestly, that’s truly infectious. He respects the people around him. Challenges them. Supports them. Thanks them for their contributions. Still, Jeff is a realist. He has the courage to engage in the hard conversations, even when he knows they may be contentious, and he remains civil throughout the discussion. I would highly recommend him for any leadership position.
Leeland Heins
Jeff is completely committed to fighting cancer. He's also an incredibly principled and hard working guy who I would be happy to work with again. I can't put it any simpler than that. If you need someone to lead your organization, he's top notch.
Jim D' Augustine
I worked with Jeff at Standard Molecular, where he was my CEO. Jeff is a professional dedicated to improving healthcare for patients and those who deliver it to them. He is a disciplined and meticulous thinker who drives himself and those around him to decisive action. He studies his current and prospective customers to develop a deep understanding of their problems. He sets company direction by formulating a hypothesis, gathering facts, and testing his hypothesis against the facts. He owns his own goals. He plans, executes, evaluates, and adjusts. He relentlessly pursues his goals. He always remains open to constructive criticism and advice, but understands the decision and the outcome belong to him. Above all his strategy, sales, and management skills, Jeff’s greatest quality is that he truly understands that a business is more than products and spreadsheets. A business is its people and the customers it serves. He is genuinely empathetic and compassionate, and honestly, that’s truly infectious. He respects the people around him. Challenges them. Supports them. Thanks them for their contributions. Still, Jeff is a realist. He has the courage to engage in the hard conversations, even when he knows they may be contentious, and he remains civil throughout the discussion. I would highly recommend him for any leadership position.
Leeland Heins
Jeff is completely committed to fighting cancer. He's also an incredibly principled and hard working guy who I would be happy to work with again. I can't put it any simpler than that. If you need someone to lead your organization, he's top notch.
Jim D' Augustine
I worked with Jeff at Standard Molecular, where he was my CEO. Jeff is a professional dedicated to improving healthcare for patients and those who deliver it to them. He is a disciplined and meticulous thinker who drives himself and those around him to decisive action. He studies his current and prospective customers to develop a deep understanding of their problems. He sets company direction by formulating a hypothesis, gathering facts, and testing his hypothesis against the facts. He owns his own goals. He plans, executes, evaluates, and adjusts. He relentlessly pursues his goals. He always remains open to constructive criticism and advice, but understands the decision and the outcome belong to him. Above all his strategy, sales, and management skills, Jeff’s greatest quality is that he truly understands that a business is more than products and spreadsheets. A business is its people and the customers it serves. He is genuinely empathetic and compassionate, and honestly, that’s truly infectious. He respects the people around him. Challenges them. Supports them. Thanks them for their contributions. Still, Jeff is a realist. He has the courage to engage in the hard conversations, even when he knows they may be contentious, and he remains civil throughout the discussion. I would highly recommend him for any leadership position.
Leeland Heins
Jeff is completely committed to fighting cancer. He's also an incredibly principled and hard working guy who I would be happy to work with again. I can't put it any simpler than that. If you need someone to lead your organization, he's top notch.
Jim D' Augustine
I worked with Jeff at Standard Molecular, where he was my CEO. Jeff is a professional dedicated to improving healthcare for patients and those who deliver it to them. He is a disciplined and meticulous thinker who drives himself and those around him to decisive action. He studies his current and prospective customers to develop a deep understanding of their problems. He sets company direction by formulating a hypothesis, gathering facts, and testing his hypothesis against the facts. He owns his own goals. He plans, executes, evaluates, and adjusts. He relentlessly pursues his goals. He always remains open to constructive criticism and advice, but understands the decision and the outcome belong to him. Above all his strategy, sales, and management skills, Jeff’s greatest quality is that he truly understands that a business is more than products and spreadsheets. A business is its people and the customers it serves. He is genuinely empathetic and compassionate, and honestly, that’s truly infectious. He respects the people around him. Challenges them. Supports them. Thanks them for their contributions. Still, Jeff is a realist. He has the courage to engage in the hard conversations, even when he knows they may be contentious, and he remains civil throughout the discussion. I would highly recommend him for any leadership position.
Leeland Heins
Jeff is completely committed to fighting cancer. He's also an incredibly principled and hard working guy who I would be happy to work with again. I can't put it any simpler than that. If you need someone to lead your organization, he's top notch.
Credentials
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Green Belt Six Sigma
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Experience
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Direct Diagnostics
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Netherlands
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Home Health Care Services
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1 - 100 Employee
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President and Chief Executive Officer
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Jan 2023 - Present
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Predict Health, Inc.
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United States
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Hospitals and Health Care
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1 - 100 Employee
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Predict Health - Advisor to CEO
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Jun 2022 - Jan 2023
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Standard Molecular, Inc.
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United States
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Hospitals and Health Care
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President and Chief Executive Officer
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Jan 2019 - Jun 2022
As President and CEO, set vision and business strategy for Standard Molecular Inc., a start-up genomics oncology software company that created and commercialized products and services for oncologists, pathologists, researchers and life science companies to maximize the utility of genomic information for patient care, treatment decisions and to further the development of new therapies in oncologyKey Accomplishments:* As CEO, pivoted company focus and invented, developed and launched company’s second product, Connect OTR, a CDS SaaS offering, embedded within the EMR, that removed the burdens community oncologist face in selecting, ordering and ultimately interpreting molecular and NGS test results to determine best course of therapy alternatives* Developed and launched company’s third product ResultsA providing the capability to match patient NGS test results to clinical trial and other research requirements, at scale, for the life sciences market* Products have processed over 2,000 NGS tests assisting oncologists in the diagnosis, prognosis and treatment of patients with cancer across a range of clinical panels i.e., EXaCT-1 and Myeloid * Products and services generated over $3M in revenue; customers included NY Presbyterian / Weill Cornell Medical and McKesson Corporation * Raised $2.7M in capital via individual and private equity investors* Assembled a best-in-class high impact team of bio informaticists, computational biologists, MDs and specialized UI and software engineers for product development* Established an organizational culture of collaboration, candor, speed, transparency and accountability with a singular mission of making molecular / NGS testing assessable to all patients with a cancer diagnosis and to the physicians caring for them* Filed as co-inventor, “Integrated Diagnostic Test Requisition and Clinical Decision Support” US Patent 63/061,531 for Connect OTR Show less
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Chief Commercial Officer
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Apr 2018 - Dec 2018
As CCO, led commercialization efforts of company’s first product, Genomic Information System, an enterprise scale, clinically validated platform that delivered an end-to-end solution, order entry to clinical sign-out for NGS testing within the AMC and hospital / health system market
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KPMG US
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United States
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Financial Services
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700 & Above Employee
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Managing Director and Head Industry Solutions Healthcare KPMG Spectrum
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Nov 2014 - Apr 2018
KPMG Spectrum is a technology products start-up within KPMG LLP. General manager / P&L owner charged with building a global healthcare products business within KPMG, LLP and to execute a go-to-market strategy aligned with firm’s professional services footprint, delivering complete world class solutions into the payer, provider and life sciences markets. Key Accomplishments: * Created, developed and commercialized 3 new products for the healthcare market, Contract Manager, 3rd Party Intelligence and Med Cost Report Manager * Products generated over $32M in new firm revenue (from $0) first 3 years and achieved combined GM of ~75%; achieved an additional $17M in professional services pull-through revenue during same time period * Established, hired and led sales, marketing, product development and engineering functions * Established Multi-Firm License Agreement enabling sale and distribution of product portfolio globally Show less
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Vice President and General Manager Diagnostics and Emerging Services
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Jul 2013 - Oct 2014
General manager and P&L owner tasked to rapidly enter and gain significant market share within the clinical lab, imaging and mHealth marketplaces through organic, partnership and acquisitive growth General manager and P&L owner tasked to rapidly enter and gain significant market share within the clinical lab, imaging and mHealth marketplaces through organic, partnership and acquisitive growth
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IvyRehab
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United States
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Hospitals and Health Care
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1 - 100 Employee
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Vice President Sales and Marketing
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Feb 2011 - Feb 2013
A $25M portfolio company of Ivy Healthcare Capital, L.P., responsible for creating and implementing all sales and marketing strategies & tactics across our networks 31 facilities in NY, NJ and CT. A $25M portfolio company of Ivy Healthcare Capital, L.P., responsible for creating and implementing all sales and marketing strategies & tactics across our networks 31 facilities in NY, NJ and CT.
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Medtronic
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United States
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Medical Equipment Manufacturing
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700 & Above Employee
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Director Commercial Operations (Formally Covidien)
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Apr 2007 - Dec 2010
Lead team of 30 responsible for all Commercial Operations supporting the $1.05B Surgical Devices business unit which included Sales Excellence & Operations, US Pricing and Business Analytics. Lead team of 30 responsible for all Commercial Operations supporting the $1.05B Surgical Devices business unit which included Sales Excellence & Operations, US Pricing and Business Analytics.
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Director Sales Operations
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Nov 2003 - Apr 2007
Hired as 1 of 3 key executives charged with building the Diabetes Health Care sales organization. 8 regions, 80 field representatives $112M in revenues Hired as 1 of 3 key executives charged with building the Diabetes Health Care sales organization. 8 regions, 80 field representatives $112M in revenues
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Deloitte
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Business Consulting and Services
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700 & Above Employee
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Senior Consultant and Manager, National Healthcare Practice
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Nov 1999 - Nov 2003
Client service professional who served the nations leading provider, life science and payer organizations. Client service professional who served the nations leading provider, life science and payer organizations.
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STERIS Corporation
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1 - 100 Employee
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Account Executive
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Apr 1996 - Nov 1999
Managed Mid Atlantic sales territory consisting of 100 acute and skilled care facilities, five product lines and $3.5MM in annual sales Managed Mid Atlantic sales territory consisting of 100 acute and skilled care facilities, five product lines and $3.5MM in annual sales
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Education
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1992 - 1995
The Johns Hopkins University - Carey Business School
MS Business Administration, Business Administration -
1988 - 1992
Rider University
BS, Business Administration -
Columbia Business School
Executive Education, Accounting and Finance -
Kellogg School of Management
Executive Education - Sales and Marketing
Community
