Jeff Lau

Director, Sales - Industrial & Consumer Electronics at Bemis Associates
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Contact Information
us****@****om
(386) 825-5501
Location
Hong Kong SAR, HK

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5.0

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Rob Tousain

I have worked with Jeff while he was responsible for the Philips Lighting/Signify account in AZtech. During years of intense collaboration and growth I have experienced Jeff as a very strong and smart sales leader and account manager with a good customer focus, strong long term strategic thinking as well as in depth understanding of operational topics. His strong insights in and affinity with product marketing, development, supply chain, procurement and manufacturing enable Jeff to manage the diverse aspects of a b2b relationship effectively and with a very high speed of decision making and action.

Salvador de la Barrera

Jeff is a remarkable international sales man. I had the privilege of working under his leadership during my time at Shiro Corporation and Aztech Group as a part of the international sales team which he managed. My time working with him was always enriching and full of learnings; Jeff has strong work ethic, leads by example, shares his experience and holds himself and his teams accountable to very high standards of integrity and success.

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Experience

    • United States
    • Plastics Manufacturing
    • 100 - 200 Employee
    • Director, Sales - Industrial & Consumer Electronics
      • Feb 2019 - Present

      Leading the Industrial and Consumer Electronics team to develop the business solution to design, create and construct great products for our valuable partners.Successful partner with the world most famous Consumer Electronics brands and Leading T1/T2 factories all over China. Lead and set strategic direction and manage team located across Asia in Hong Kong, Taiwan & ChinaConsistently generated untapped sales by expanding relationships with key partners while capturing additional international brand customers. Partnership with global 500 and world leading Tier 1 factories for the deployment of Bemis solutions in respective Global brands, Setup distribution network in China to service SME customers for the respective regions, utilize the resources to maximize the business opportunities

    • Singapore
    • Computer Networking Products
    • 100 - 200 Employee
    • Senior Vice President Business Development
      • Jan 2017 - Feb 2019

      Head of Business Development for LED Lighting and Consumer Electronic ProductsHold full P&L responsibility for total International Sales Operations Solidified an Strategic and Cross BU cooperation with Signify (Philips) Lighting in LED Lamps, LED Electronics, Home System and Venture. Build up the business Partnership in IoT Products for ODM/OEM/Retail Channels.

    • Vice President Sales Business Development
      • Jul 2015 - Jan 2017

      Business Leader in LED Lighting for Local and International Market , dual role in Consumer Electronic.Grew Sales organizations, setting up on-site sales training, policy formulation, goal setting, incentive programs, product promotions, and competitive sales commissions. Sustaining an average increase in annual growth revenues of 30%.As the Primary Suppliers to "The Link" Property Management (HK) over their 284 Shopping Malls.Ranked as Top 3 Lighting manufacturers in China Export Market since 2016.Ranked as No.1 LED Tube China Exporters Since 2015.Singapore Most Prestige Brand in Year 2014-2017

    • Director Of Sales Marketing
      • Apr 2011 - Jun 2015

      Conceptualized and launched a new business Unit (LED Lighting), developed the new product range within an emerging industry. Setting up International Sales Operations through direct training, leadership, and supervision of Sales team from China, HK, USA, Dubai, Germany, Russia, Belgium & Japan. Lead the R&D team to developed the new product range within an emerging industry. Sales increased from $0 at inception, to Over US$200 million in 2014.Solidified an Strategic partnership with Global No.1 Lighting Company - Signify (Philips) Lighting. Build up the distribution Channels of Consumer Electronics Products in Asia Pacific & European Market. Successfully enter into Japan Market with engagement on Local No.1. Company - Panasonic and Various ODM/OEM Partners.Build up the distribution channel of Lighting products in over 20+ countries. Expanding product awareness and distribution operations throughout major cooperation with Lighting Contractors, Property Management and Distributors in Hong Kong and successfully secured over 200+ Jobs installed.

    • Senior International Sales Manager
      • Apr 2007 - Mar 2011

      Global Sales & Marketing Leader for Consumer Electronics and Data Communication Products Managed and Supervise Sales team from China, Russia, Mexico, Hong Kong, Ukraine and Singapore. Successfully launched various new Products (MP4 players, Dect Phone, ADSL modem and Powerline) in over 20+ European Countries, and 10+Asia Pacific Countries.Setup the Distribution network with Regional Retailers & Local Tier I & Tier 2 Distributor/Reseller cooperation.Secure 10+ new accounts from European & South Amercia Major CE RetailersSecure 30+ new accounts from various European & US Leading brands for OEM/ODM Channels Secure New Contracts with Leading Telco Operators. Sales Grow 155% on YTY basis with Sales over USD$60M. Pioneered product positioning strategies and marketing plans with Penetration on European Market.Total Ownership on New Product Sales Budget & ROI.

    • Business Development Manager
      • Jul 2004 - Mar 2007

      US & European Business Development Manager for Consumer Electronics and Data Communication ProductsDefine and execute Strategic Planning for ODM/OEM cooperation in the whole European Markets with Products Sold in over 20 countries.Strong Penetration of Sales Network in Spain, Turkey, Russia with major breakthrough. Supervisor the International sales team US & European Business Development Manager for Consumer Electronics and Data Communication ProductsDefine and execute Strategic Planning for ODM/OEM cooperation in the whole European Markets with Products Sold in over 20 countries.Strong Penetration of Sales Network in Spain, Turkey, Russia with major breakthrough. Supervisor the International sales team

    • Information Technology & Services
    • 1 - 100 Employee
    • Sales Manager
      • Jun 2000 - Jun 2004

      Global No.1. Ceiling Fans Manufacturers, established since 1952, with 3manufacturing site in China and Over 3000+ staff Globally.Sales & Marketing leader for European Market. Define the Product Roadmap with Product Marketing & R&D Team. Lead the sales team to work with European and US International Purchasing Office for Ceiling Fans Products. Develop the channels in Various European countries, from UK, France, Germany to Nordics, Poland, Hungary..etc with sales penetration into most of the European Countries. Achieved Year to Year Grow on average of 35% and exceed USD$50M USD. Successfully Enter into Major European Chain Stores including B&Q, HomeBase, Castorama, Leroy Merlin, OBI..etc.With Design Win on over 15+ RFQ on yearly basis

Education

  • The Hong Kong University of Science and Technology
    Bachelor's degree
    1997 - 2000

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