Experience

Adswerve, Inc.

• United States
• Advertising Services
• 200 - 300 Employee

• Associate Director, Media Activation

  • May 2022 - Present

• Senior Media Operations Manager

  • May 2021 - Apr 2022

• Media Operations Manager

  • Jan 2021 - May 2021

• Implementation Success Manager

  • Feb 2020 - Jan 2021

• Platform Operations Specialist

  • Mar 2019 - Jan 2020

• Digital Support Analyst

  • May 2018 - Feb 2019



Centro

• United States
• Advertising Services
• 700 & Above Employee

• Campaign Ad Ops Specialist

  • May 2016 - May 2018

  • Ad Operations Campaign Manager for the Midwest region • Manage 20+ campaigns at a time • Proficient in DCM and Sizmek ad servers • Own all pixel strategy and placement, creative asset spec and delivery to clients and publishers • Work closely with clients, publishers and internal teams to optimize the client's media spend • Proficient in tag management systems such as GTM and Sizmek's Versa Tag. • Troubleshoot pixel tracking, HTML5 coding problems, ad serving discrepancies, and video spec issues • Working knowledge of Social, Search and Programmatic campaign setup, specs, strategy and execution • Teach clients use of several technical and creative platforms • Mentor to new hires on the Campaign Ad Ops Team Show less



PennWell

• United States
• Book and Periodical Publishing
• 200 - 300 Employee

• Web Content/SEO/Product Support Specialist

  • Aug 2014 - May 2016

  • Responsible for the content creation, development, and modifications of websites for nine large clients. • Ensure Search Engine Optimization principles and best practices are applied to client websites to gain maximum visits, clicks and page views to the website and as a result increase revenue. • Oversee specific website keyword research, link building, and content optimization to maximize profits.• Gained valuable experience using tools such as Microsoft Office, Adobe, Google Analytics, Google Webmaster Tools, Moz, and Brightedge to analyze and optimize organic content.• Project Manager for the Pennwell Corporation Product Support Box – respond, research, and resolve problems in a timely manner. Show less

• Search Engine Optimization Analyst

  • Jun 2014 - Aug 2014

  • Worked directly with Search Engine Optimization Engineer to learn the optimal way to gain clients the most traffic on their web page for the end result of higher sales. • Research valuable keywords for related websites to determine changes to clients' sites to ensure their product is the first located to increase their revenue potential. • Worked directly with the Site Support Campaign Manager(s) to implement the site optimization strategy.



Fanatic Sports Corp.

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Marketing and Promotions Intern

  • Dec 2012 - Aug 2013

  • Responsible for Marketing and Introducing a Smart Application to Individuals and Small Businesses. • Organized Promotional Viewing Parties to market the application to large groups. • Responsible for Marketing and Introducing a Smart Application to Individuals and Small Businesses. • Organized Promotional Viewing Parties to market the application to large groups.



Lifetime Brands

• United States
• Consumer Goods
• 500 - 600 Employee

• Procurement and Sales Intern

  • May 2011 - Aug 2011

  • Completed Sales Orders for large buyers, such as Kohls, Bon-Ton, and Shopko. • Participated in sales meetings to learn the art of sales and negotiations. • Designed Inventory Management System using Excel. • Completed Sales Orders for large buyers, such as Kohls, Bon-Ton, and Shopko. • Participated in sales meetings to learn the art of sales and negotiations. • Designed Inventory Management System using Excel.