Jeff Borsuk
VP of Growth and Performance Marketing at Reel- Claim this Profile
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English Native or bilingual proficiency
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Spanish Limited working proficiency
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Bio
Thomas Blake M.A., AMFT
The second I met Jeff, in our very first round of intern interviews, at Saatchi LA, I knew he was an intelligent asset which I needed on our social media team. From day one he did nothing but exceed all expectations. Not only mine, but of everyone he came in contact with during his internship at Saatchi. Jeff was constantly willing to do whatever it takes to get involved and learn as much as possible from as many disciples as possible. He has a work ethic that exceeds more than most his age (even more than those already in the industry for years, for that matter). He will go far, no matter what he does. Intelligent. Driven. Dedicated. Jeff Borsuk is one of those people you instantly see success and drive within, even before working a day with him.
Kristin Kwan
Simply put, Jeff was our star intern. He's sharp, quick to learn, and produced nothing but excellent work. We were impressed not only with his ability to deliver, but with his understanding of our projects and marketing research in general. Jeff consistently surpassed our expectations and was a huge asset to our team. I would welcome the opportunity to work with him again.
Thomas Blake M.A., AMFT
The second I met Jeff, in our very first round of intern interviews, at Saatchi LA, I knew he was an intelligent asset which I needed on our social media team. From day one he did nothing but exceed all expectations. Not only mine, but of everyone he came in contact with during his internship at Saatchi. Jeff was constantly willing to do whatever it takes to get involved and learn as much as possible from as many disciples as possible. He has a work ethic that exceeds more than most his age (even more than those already in the industry for years, for that matter). He will go far, no matter what he does. Intelligent. Driven. Dedicated. Jeff Borsuk is one of those people you instantly see success and drive within, even before working a day with him.
Kristin Kwan
Simply put, Jeff was our star intern. He's sharp, quick to learn, and produced nothing but excellent work. We were impressed not only with his ability to deliver, but with his understanding of our projects and marketing research in general. Jeff consistently surpassed our expectations and was a huge asset to our team. I would welcome the opportunity to work with him again.
Thomas Blake M.A., AMFT
The second I met Jeff, in our very first round of intern interviews, at Saatchi LA, I knew he was an intelligent asset which I needed on our social media team. From day one he did nothing but exceed all expectations. Not only mine, but of everyone he came in contact with during his internship at Saatchi. Jeff was constantly willing to do whatever it takes to get involved and learn as much as possible from as many disciples as possible. He has a work ethic that exceeds more than most his age (even more than those already in the industry for years, for that matter). He will go far, no matter what he does. Intelligent. Driven. Dedicated. Jeff Borsuk is one of those people you instantly see success and drive within, even before working a day with him.
Kristin Kwan
Simply put, Jeff was our star intern. He's sharp, quick to learn, and produced nothing but excellent work. We were impressed not only with his ability to deliver, but with his understanding of our projects and marketing research in general. Jeff consistently surpassed our expectations and was a huge asset to our team. I would welcome the opportunity to work with him again.
Thomas Blake M.A., AMFT
The second I met Jeff, in our very first round of intern interviews, at Saatchi LA, I knew he was an intelligent asset which I needed on our social media team. From day one he did nothing but exceed all expectations. Not only mine, but of everyone he came in contact with during his internship at Saatchi. Jeff was constantly willing to do whatever it takes to get involved and learn as much as possible from as many disciples as possible. He has a work ethic that exceeds more than most his age (even more than those already in the industry for years, for that matter). He will go far, no matter what he does. Intelligent. Driven. Dedicated. Jeff Borsuk is one of those people you instantly see success and drive within, even before working a day with him.
Kristin Kwan
Simply put, Jeff was our star intern. He's sharp, quick to learn, and produced nothing but excellent work. We were impressed not only with his ability to deliver, but with his understanding of our projects and marketing research in general. Jeff consistently surpassed our expectations and was a huge asset to our team. I would welcome the opportunity to work with him again.
Experience
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Reel
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United States
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Retail
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1 - 100 Employee
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VP of Growth and Performance Marketing
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Jul 2021 - Present
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Harper Wilde
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United States
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Apparel & Fashion
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1 - 100 Employee
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Head of Growth
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Oct 2018 - Jul 2021
Responsible for and focused on growth of the company through new customer acquisition and existing customer retention. Responsible for and focused on growth of the company through new customer acquisition and existing customer retention.
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CLEAR (clearme.com)
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United States
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Consumer Services
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700 & Above Employee
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Senior Marketing and Brand Manager
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Aug 2016 - Jul 2018
Managed:Paid media (online and traditional)AffiliateReferralContentExperiential& relationship with Lincoln Motor Company
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Digital Marketing and Content Manager
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Sep 2014 - Aug 2016
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Digitas North America
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United States
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Advertising Services
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700 & Above Employee
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Senior Account Executive of Social.Content
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Oct 2013 - Aug 2014
- Client: American Express- Daily social lead for all DigitasLBi-led campaigns.- Crafted the strategy and wrote all social copy for campaigns surrounding Amex Entertainment and Sports Partnerships- Managed the American Express Brand and Small Business YouTube channels and executed a subscriber growth strategies and tactics.- Consulted on paid social strategies with Media teams to optimize Facebook placements, Promoted Trends & Tweets, and YouTube TrueView ads - Identified influencers across social platforms to profile in the #PassionProject campaign, an award-winning content series that garnered over 13 million views - Prepared and delivered weekly, monthly, and quarterly reports on YouTube, Facebook, and Twitter performance to clients - Organized and ran a social media Command Center for a major television broadcast event that included educating executive-level clients, real-time social listening, and responsive media optimizations
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Associate of Community Management
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May 2012 - Oct 2013
- Community manager for American Express- Social copywriter for brand campaigns (Membership Effect, Sync), professional sport partnerships (NBA, NHL, PGA, US Open), fashion sponsorships (New York Fashion Week), & music initiatives (Unstaged, Early On Sale Tickets)- Developed visual strategy & captured, curated, and edited social imagery for Facebook posts- Created weekly performance reports for Facebook & Twitter. Utilized a wide array of online listening and analytic tools to find insights & optimize performance. - Created quarterly and yearly YouTube performance reports with data from YouTube Insights and Google Analytics
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Fanology
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United States
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Advertising Services
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1 - 100 Employee
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Community Management
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Feb 2012 - May 2012
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Saatchi & Saatchi
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United Kingdom
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Advertising Services
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700 & Above Employee
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Social Media Marketing
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May 2011 - Aug 2011
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Warner Records
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Musicians
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200 - 300 Employee
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Social Media Marketing
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Aug 2010 - Dec 2010
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Energizer Battery and Principal Financial Account
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Jun 2010 - Aug 2010
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Hall & Partners
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United Kingdom
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Market Research
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200 - 300 Employee
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Microsoft Team Research Intern
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May 2010 - Aug 2010
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DecisionQuest
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United States
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Legal Services
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1 - 100 Employee
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Summer Marketing Intern
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May 2009 - Aug 2009
-Beta-tested a self-service Jury Consulting website-Organized and tabulated a comprehensive Excel spreadsheet of law firms across the country-Participated in trial research for high profile cases, assisting clients and recording data -Beta-tested a self-service Jury Consulting website-Organized and tabulated a comprehensive Excel spreadsheet of law firms across the country-Participated in trial research for high profile cases, assisting clients and recording data
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Education
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University of Southern California - Marshall School of Business
Bachelor of Science, Business Administration; Marketing
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