Joseph Christian B.

Media Buyer at The Peachy Company
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Contact Information
us****@****om
(386) 825-5501
Location
Laguna, Calabarzon, Philippines, PH

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Joseph is a fantastic communicator and a reliable and competent remote worker. It's not easy to find these qualities. I know I can depend on Joseph to hold down his activities and execute. He has routinely proven his expertise in media buying with our clients and has the capability to effectively build, manage and optimize accounts. Further he is a fast learner and retains the information. I see his continuing training being routinely implemented in his actual work outputs. Thank you Joseph!

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Credentials

  • SEO II
    HubSpot Academy
    Jan, 2023
    - Nov, 2024
  • Google Tag Manager Fundamentals
    Google
    Sep, 2020
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    Oct, 2021
    - Nov, 2024
  • Local SEO
    SEMrush
    Oct, 2021
    - Nov, 2024
  • SEMrush SEO Toolkit Exam
    SEMrush
    Oct, 2021
    - Nov, 2024
  • Hubspot Inbound Certification
    HubSpot Academy
    Aug, 2020
    - Nov, 2024
  • Mobile, International, and Local SEO
    Semrush
    Oct, 2021
    - Nov, 2024
  • Inbound Marketing Certification
    HubSpot Academy
    Apr, 2020
    - Nov, 2024
  • Google Ads Display Certification
    Google
    Mar, 2021
    - Nov, 2024
  • Google Ads Search
    Google
    Mar, 2021
    - Nov, 2024
  • SEMRUSH Technical SEO
    SEMrush
    Nov, 2020
    - Nov, 2024

Experience

  • The Peachy Company
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Media Buyer
      • Oct 2022 - Present

      PPC Campaigns • Manage Google Ads Advertisement • Monitor and manages Google Ads account performance for 7, 14, 30 days and ensure traffic by performing diagnosis and optimize campaign if necessary • Copywriting for Google Ads • Keyword research of high volume relevant keywords • Keyword mining of converting & non-converting keywords • Report Creation & Analysis • Remarketing/Retargeting Facebook Ads • E-Commerce Business • Retargeting/Remarketing PPC Campaigns • Manage Google Ads Advertisement • Monitor and manages Google Ads account performance for 7, 14, 30 days and ensure traffic by performing diagnosis and optimize campaign if necessary • Copywriting for Google Ads • Keyword research of high volume relevant keywords • Keyword mining of converting & non-converting keywords • Report Creation & Analysis • Remarketing/Retargeting Facebook Ads • E-Commerce Business • Retargeting/Remarketing

  • NEO360
    • Singapore
    • Advertising Services
    • 1 - 100 Employee
    • Digital Media Specialist (Google Ads)
      • Jan 2021 - Feb 2023

      • Create, monitor, and optimize paid search, display and video campaigns within Google.• Monitor and analyze data from Google Analytics, Google DataStudio reports, and other tools to gain insights and spot opportunities to make informed and strategic adjustments.• Testing and analyzing keywords, bid strategies, ad copy, ad creative, and landing pages.• Creating and testing triggers, and tags in Google Tag Manager.• Keep up to date with PPC industry trends, developments, and best practices. Show less

    • Digital Media Specialist (SEO)
      • Mar 2020 - Feb 2023

      • Optimise web pages such as the homepage, landing pages, blog posts, product pages (on-page SEO) in terms of improving content quality, keyword optimization, and user experience to boost organic search rankings• Conduct regular technical SEO audits and work with the web development team to fix technical website issues (e.g. slow page load speeds, page crawl errors, and duplicate content) that may negatively impact organic search rankings• Performing ongoing keyword research including discovery and expansion of keyword opportunities• Implement local SEO techniques across websites and local (Google My Business listings)• Measure key SEO metrics such as organic traffic, ranking positions, domain authority, conversion and conversion rates, engagement metrics such as dwell time and organic return visits and provide recommendations for improvement• Perform competitive analysis to benchmark current SEO performance against competitors and devise strategies to surpass competitors• Conduct technical site audit for SEO and create proposals based on site audit and client goals• Keep up to date with the latest SEO trends, search algorithm updates, and new SEO tools and best practices Show less

  • Neovora
    • Advertising Services
    • 1 - 100 Employee
    • SEO Virtual Analyst
      • Oct 2019 - Feb 2020

      Worked on Off-page SEO activities such as Tier 2 link Building, Social Stacking, Link Wrapping, Asset (Site Pages and Blogs) Publication and Syndication. And, other tasks such as Manual Indexing, Blog Mining, Image Optimization, Blog Outlining and Publishing. Worked on Off-page SEO activities such as Tier 2 link Building, Social Stacking, Link Wrapping, Asset (Site Pages and Blogs) Publication and Syndication. And, other tasks such as Manual Indexing, Blog Mining, Image Optimization, Blog Outlining and Publishing.

  • PHILCOPY CORPORATION
    • Philippines
    • Retail Office Equipment
    • 1 - 100 Employee
    • Service Engineer
      • Aug 2017 - Sep 2019

      • Conducts on-site trouble shooting and preventive maintenance of office equipment such as Multi-Function Products (Copier, Printer, Scanner and Fax), ID Card Printers and Shredders • Provides user-training and technical demonstration to client or enduser • Conducts on-site trouble shooting and preventive maintenance of office equipment such as Multi-Function Products (Copier, Printer, Scanner and Fax), ID Card Printers and Shredders • Provides user-training and technical demonstration to client or enduser

  • Accenture
    • Ireland
    • Business Consulting and Services
    • 700 & Above Employee
    • Software Engineer
      • May 2015 - Nov 2016

      Project: UK-based Financial Services Provider (August 2016 – November 2016) Role Description: System Designer Technology Platform: COBOL Mainframe Responsibilities: Design, Program and Test the Data Receipt and Validation for the client's Clearing System Project: UK-based Financial Services Provider (July 2015 – August 2016) Role Description: Incident Management Analyst Technology Platform: Mainframe Responsibilities: Level1 Tech Support, Prepares defined documentations and create detailed reports about incidents and progress that are sent out to the client and their stakeholders Show less

  • Nidec Precision Philippines Corporation
    • Binãn, Calabarzon, Philippines
    • Quality Control Engineer
      • May 2014 - Apr 2015

      • Responsible in the implementation of Quality System & improvements for IPQC, IQC and OQC to ensure continuous and effective flow of inspection that satisfy the prescribed quality by the customer • Responsible for overseeing, monitoring and controlling of work activities of subordinates in order to achieve product quality conformance, optimum utilization of measuring instruments and methods • Work with Production and other Support Group in able to achieve Quality Control and promote customer satisfaction Show less

Education

  • Southern Luzon State University
    Bachelor's degree, Electrical, Electronics and Communications Engineering
    2006 - 2011
  • AMA Computer Learning Center
    Associate's degree, Computer Systems Design and Programming
    2004 - 2006

Community

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