Jay Parmar

Director at ParMarketing
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Contact Information
us****@****om
(386) 825-5501
Location
Mumbai et périphérie

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5.0

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Louis Colbourne

Jay is a talented and innovative professional. I have worked with Jay on a number of projects and without fail he delivers high-quality work. Jay always goes above and beyond to provide great ideas and support to team members. I would recommend Jay, who is highly driven and capable, for any campaigns and projects.

Holly Fox

A very bright and determined individual, highly skilled in his field of expertise.

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Experience

    • Vietnam
    • Advertising Services
    • Director
      • oct. 2021 - - aujourd’hui

    • India
    • Financial Services
    • 1 - 100 Employee
    • Marketing Director
      • févr. 2021 - - aujourd’hui

      - Spearheading marketing and online presence for SingleDebt, a debt management financial organisation based in Mumbai, the finance capital of India. - As marketing director, targeting 500% growth within the next 3 years, using multi-pronged B2B and B2C strategy to push the brand deep within one of the fastest growing economy in the world by identifying and providing debt solutions to the Indian population. - With a successful rebrand and a rejuvenated website, our current SEO and brand awareness campaigns have doubled the website traffic (and growing exponentially), eliminated competition from search engine positions, became a household name and preferred partner for the largest banks (state & private) and NBFC organisations across India. - An advanced focus and a new creative approach on social and search engine advertisment has doubled our lead flow and client acquisition on relatively the same budgets with a 250% ROI. - Stemmed from the success of SingleDebt, we have started multiple financial and legal services trading under their own brand. These services range from business invoice collection (Taurus Collection) to loan settlements (Settle My Loan) to a digital marketing agency (Par Marketing) and also a law firm for the legal side of the financial industry in India (Lion Law LLP).

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketer
      • févr. 2021 - - aujourd’hui

      International B2B Marketing Agency with a key focus on offshore outsourcing, specialising in: Lead Generation, Data Capture, Back office & workflow. International B2B Marketing Agency with a key focus on offshore outsourcing, specialising in: Lead Generation, Data Capture, Back office & workflow.

    • United Kingdom
    • Mechanical Or Industrial Engineering
    • 1 - 100 Employee
    • Digital Marketing Executive
      • oct. 2020 - févr. 2021

    • United Kingdom
    • Insurance
    • Digital Marketer
      • oct. 2016 - sept. 2020

      - Comprehensive marketing strategy development and execution for both offline and online consumer communication through messaging using language, graphics and marketing collateral- Directed a successful search engine marketing campaign that utilised solid linking, technical and keyword research tactics- Increased website traffic using cutting-edge inbound marketing techniques- Devised email strategies, including segmenting strategies, welcome email auto responders and training drip campaigns- Developed partnerships with local businesses to secure third party promotions- Led account management, strategy, targeting and campaign development for 4000 Accountancy practices by worked closely with clients to identify their needs and challenges, thereby, providing solutions-orientated communication plans- Managed and crafted media advisories for public relations efforts including off-site SEO content, press releases, guest blog posts and informational articles- Entered and assigned new leads using CRM tools- Managed cross-functional collaboration with designers and the editorial team on marketing materials, internal business divisions, agency partners and local vendors while ensuring project deadlines and monitored milestones through completion stage of cost-effective deliveries

    • Ecommerce Manager
      • juin 2016 - sept. 2016

      - Developed and implemented campaigns for multiple channels - email, performance digital, search engines and direct mail, defining KPIs and tracked campaign effectiveness across campaign stages- Analysed business developments and monitored market trends- Collaborated with art/ graphics for effective merchandise creation and developers, advertisers, production managers to market products and services.- Created and documented high-quality marketing strategy/ processes, including product marketing briefs, FAQs and objection handling documents.- Developed design deliverables guidebook that elevated, differentiated and functioned on-brand and communication strategy while maintaining consistent use of graphic imagery in materials and other marketing outreach.- Designed new on-brand visual elements to effectively convey communication concepts and messaging- Formatted text and graphics for blog posts, newsletters and other materials

    • United Kingdom
    • Digital Marketing Manager
      • févr. 2016 - juil. 2016

      Lead Digital Marketing, Web & IT Lead Digital Marketing, Web & IT

    • Spectator Sports
    • 1 - 100 Employee
    • E-commerce Marketing Manager
      • nov. 2015 - févr. 2016

      - Lead, develop and manage all online/digital content, communication and strategic development including customer experience and monitoring of growth for Elle Sport brand - Collaborated with website development agency to ensure the website is fully optimised and is regularly updated with fresh new content- Developed annual marketing plan in line with company objectives and budgets, focussing on Social Media, Google Adwords, Facebook marketing Bloggers, SEO ,Affiliates and PR- Defined KPIs and monitored performance of all marketing campaigns, reporting weekly sales, ROI and social growth to the Directors- Responsible for a PnL management on the department and monthly reporting to the Directors- Responsible for ELLE SPORT Amazon store management including promotions- Primary and secondary research including identifying health and fitness lifestyle content providers

    • United Kingdom
    • Retail
    • 700 & Above Employee
    • Unified Functional Tester (UFT)
      • déc. 2014 - oct. 2015

    • Digital Creative
      • nov. 2012 - oct. 2015

      Freelance Creative for Online Media:- Mobile/Web UI & Development- Digital & Social Marketing, Website Traffic Growth, SEO, Brand Development, Mobile/Web Strategies, Social Network Traffic Growth, Blogging & Article Listing- Mobile/Web UX- Digital Graphic Design- Photography Freelance Creative for Online Media:- Mobile/Web UI & Development- Digital & Social Marketing, Website Traffic Growth, SEO, Brand Development, Mobile/Web Strategies, Social Network Traffic Growth, Blogging & Article Listing- Mobile/Web UX- Digital Graphic Design- Photography

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Designer/Developer
      • déc. 2012 - déc. 2013

      - Designed and developed web/ mobile destinations for various clients- Generated social media awareness and rebranded the social sub division of the company with marketing campaigns to attract new clients - Designed and developed web/ mobile destinations for various clients- Generated social media awareness and rebranded the social sub division of the company with marketing campaigns to attract new clients

    • Software Development
    • 1 - 100 Employee
    • Web & Software Developers
      • nov. 2010 - oct. 2012

      - Devised web and marketing solutions for clients by providing contemporary designs and marketing strategies for clients- Led the development team of 5 designers/developers, liaising with clients as a project manager to delivered with exceptional results with well identified and defined needs- Implemented methods to help promote Noodlesofts’ services and gain new business through social media and email marketing campaigns, targeting relevant industries, age groups and organisations in need of solutions up-to-date with the fast evolving digital age

Education

  • The Manchester Metropolitan University
    Media Technology
    2005 - 2007
  • Beauchamp College
    A-Levels
    2002 - 2005
  • Leicester Montessori Grammar
    GCSE's
    2000 - 2002

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