Jayoung Chung

Vice President Marketing at KB Life of Korea
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Contact Information
us****@****om
(386) 825-5501
Location
Seoul, South Korea, KR
Languages
  • English Professional working proficiency
  • Korean Native or bilingual proficiency

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Bio

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Credentials

  • Korea Associate Coach
    (사)한국코치협회
    Apr, 2022
    - Oct, 2024
  • Prosci Change Management Certificate
    Prosci
    Nov, 2015
    - Oct, 2024
  • AMCP - Master Coach Training Course
    성균관대학교

Experience

  • KB Life of Korea
    • South Korea
    • Insurance
    • 1 - 100 Employee
    • Vice President Marketing
      • Jun 2022 - Present

      VP, Marketing : Branding & Marketing, Wealth Management, PFMS, Retirement Pension, Sales Compensation VP, Marketing : Branding & Marketing, Wealth Management, PFMS, Retirement Pension, Sales Compensation

  • Prudential Life Insurance of Korea
    • Insurance
    • 1 - 100 Employee
    • Vice President
      • Nov 2019 - May 2022

      VP, Future Growth : Synergy Biz. Model Builder across KB Group, Retirement Pension, Subscription based Mobile Platform

    • Vice President
      • Mar 2019 - Oct 2019

      VP, Marketing : Innovation incubation project of a Box 3 business concept at Silicon Valley, US and its acceleration at Seoul, Korea

    • Senior Director (이사)
      • Feb 2016 - Feb 2019

      Senior Director, Marketing : GTM strategy and research, branding, product marketing, digital marketing, thought leadership, corporate risk management, change management

    • Director
      • Sep 2015 - Jan 2016

      Director, Corporate Planning

    • Director
      • May 2012 - Aug 2015

      Director, Marketing : inforce marketing, special market development, comprehensive retirement strategy and initiatives

  • Prudential International Insurance Service Co LLC
    • Director
      • May 2012 - Aug 2015

      Director, Marketing (working for both Korea and US) : marketing and product development of Asian countries

    • Project Manager
      • Apr 2011 - Apr 2012

      Project Manager, Product Marketing Management, Strategy & Marketing

  • Prudential Life Insurance of Korea
    • Insurance
    • 1 - 100 Employee
    • Project Manager
      • Jan 2000 - Mar 2011

      Project Manager, Strategic Planning Project Manager, Strategic Planning

Education

  • 연세대학교 경영대학/경영전문대학원
    Master of Business Administration - MBA, Marketing
    2003 - 2005
  • 이화여자대학교
    Bachelor of Arts - BA, English Literature and Language
    1995 - 2000

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